Why social should be a significant part of your B2B Markeitng Strategy

Why LinkedIn Should Matter to your Business:

90 percent of social traffic was driven by the big three networks. Half of it coming from LinkedIn

LinkedIn is 277 percent more effective for lead generation than Facebook and Twitter

LinkedIn Continues to Consistently Generate Sales for B2B Marketers Who Use it.

In 2010, 45 percent of companies generated sales through LinkedIn, increasing to 65 percent in 2013.

77 percent of B2B marketers say they have acquired a customer through LinkedIn

by: Shelley Media Arts LLC. http://smamarketing.net

2010 20132011 2012

Getting Started

Over all, LinkedIn is surprisingly only currently being used by 47 percent of B2B marketers.

There is still a huge opportunity for you to get in and make an impact!

1. Build Your Personal NetworkConnect with others and postion yourself as an industry leaders.

Comment, post and interacte with other bsuiness professionals.

2. Build Your Company PageSet up your business page and post often. Let others know

you are here and ready to serve. Be informative, not sale ptichy.

3. Join and Interact in G3. Join and Interact in GroupsSocial media is all about connecting. Add value to others

by joining in on the conversation.

With so many brands and businesses represented on this social media network you may be wondering what your missing.

The Powerful Potential of LinkedIn