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Presented by: Samuel Njuguna CHURA

Chura startup pitch deck

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This is a pitch deck by Chura Limited at www.chura.co.ke Our solution aims at allowing interoperability of the different mobile network operators. Our services are converting Airtime 4 Cash,Switch Airtime which allows converting airtime from one service provider to another eg from Safaricom to Orange,Buy Airtime which allows buying of airtime using any mobile money in Kenya for example you can buy Orange airtime using Safaricom M-pesa platform and Bulk Airtime which allows sending of airtime to many phone numbers in different networks at once.

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Page 1: Chura startup pitch deck

Presented by:Samuel Njuguna

CHURA

Page 2: Chura startup pitch deck

The Current Situation: Network A Network B

Mobile subscriber

Inferi or inter-network ser vic e d el iver y

Page 3: Chura startup pitch deck

BUY AIRTIME

BULK AIRTIME

AIRTIME FOR CASH

SWITCH AIRTIME

Our Solution

Page 4: Chura startup pitch deck

The Market

*GSMA Intelligence report.

350MSubscribers

@ 2 SIM cards*

AFRICA

ASIA

•INDIA70M

Subscribers@ 2 SIM cards

•INDONESIA@ 3 SIM cards

Page 5: Chura startup pitch deck

Direct

1. Retail airtime vendors

Indirect

1. The Mobile Service Providers.

2. SIM porting.

Competitors analysis

Page 6: Chura startup pitch deck

Our advantages

Eco-friendly

Airtime at any amount.

Online and via SMS 24/7

Page 7: Chura startup pitch deck

Product overview

SMS

Mobile and Desktop Web

Page 8: Chura startup pitch deck

1. Usage fee

2. Sale of airtime

How we make money

1. An advertising platform

2. Licensing our technology.

Currently:

Potential Avenues:

Page 9: Chura startup pitch deck

In 6 months……

300Repeat Users

•Ksh. 1.4 Million Airtime

5000+ Transactions

700 Unique Users300 Repeat Users

Page 10: Chura startup pitch deck

Growth Strategy

2800

550

•Social Media

oNewspaper FeaturesoEmail Marketing

•User Referral

•User Education

•Public Relations

Page 11: Chura startup pitch deck

Samuel NjugunaBusiness Analyst

Stephanie Gaku

Njogu KinyanjuiUser Interface &

Graphics

Our team

Jack Kinga

Byron SitawaUI/UX

Customer CareSystem Analyst

Lead Developer

Page 12: Chura startup pitch deck

Projections

1

June, 2014;850 transactions/month

Feb, 2015;12,000 transactions/month

Profitability PointJune, 2015

Page 13: Chura startup pitch deck

So…...

CHURASTRATEGICPARTNERS

BETTERWORLD

Page 14: Chura startup pitch deck

Contact

Chura Limited

[email protected]

@chura_co_ke

facebook.com/chura.co.ke

www.chura.co.kewww