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Confindential. Do not distribute.
WELCOME TO HERDING CATSWELCOME TO HERDING CATS
22DISCLAIMER
The information, documentation and/or memoranda contained within and/or attached to this presentation, which is sent with the exclusive purpose of the intended recipient assessing her/his interest in participating in the project, is strictly confidential and is protected by intellectual
property rights that belong to Herding Cats, S.L., which reserves all rights, be they of intellectual property or any other kind, over the same. Any reproduction, use, disclosure and/or
communication to third parties without the expressed and written consent of Herding Cats, S.L. is expressly prohibited. Thank you.
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Herding Cats was born in Barcelona through the union of different talents with a common passion. Creativity, hard work and motivation unite us, and we continue to grow every day.
WHO WE AREWHO WE ARE
SERGIO CASTAÑOCO-FOUNDER
Company Role:Project Lead,Game Designer and Creative Director
Company Role:Project Lead andDeveloper
RAFA LAGUNACO-FOUNDER
44BARCELONA INSPIRES US...
Our office is located in an inspiring Coworking space in Gràcia, an area full of life that captures the very image of Barcelona.
!!!!Barcelona, Spain
08024
Street:Verdi, 72
Timezone:CEST
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“Develop high quality games for a global audience creating simple, cute and casual
games that literally everyone can enjoy.
Being this goal an answer to adapt the competitive setting existing in stores.”
OUR GOALOUR GOAL
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OUR GAMESOUR GAMES
CANNON LAND
WorldWide Launch: October 2015
CANNON LANDFAMILY
WorldWide Launch: June-November 2016
PHANTOMCATS
Work in progress
This is what we have done so far...
77HOW WE BUILD GAMES: THE HERDING CATS WAY
This is the method we use to develop our games.It has 4 well-defined phases.
In this phase, creativity is given full rein. Through brainstorming sessions with team members, we gather ideas in order to have a large number of potential projects that will later go through a filter to choose those that we are passionate about and motivate us the most.
In this phase, the artists and game designers define the main concept to be developed, designing a professional and attractive product for the Soft Launch. This is the most fundamental part of the project, when the basis and foundations of the project are defined at a strategic and artistic level.
When a quality product has been developed and is ready to be published, it is tested with the target audience. Changes and improvements are made to create an optimum product.
Once the previous phase is finalized, the game is ready to be commercialized. This is the phase where the marketing and PR team work to launch the game and make it a successful product.
IDEATION
PRODUCTION
SOFT LAUNCH
LAUNCH
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THE CANNON LAND SUCCESSTHE CANNON LAND SUCCESS
Cannon Land
Price: Free To Play with AdvertisingCategory: Arcade (one touch game)Stores: Apple Store / Google PlayLocalization: English, Japanese, Korean, Chinese, Russian, Spanish,French, Portuguese, Italian, German
Why Cannon Land is a competitive game:
99FEATURED BY APPLE AND GOOGLE
Being featured at the Japanese Appstore for three weeks
1010FEATURED BY APPLE AND GOOGLE
Strong presence in South America
1111FEATURED BY APPLE AND GOOGLE
Featured 101 Times on Google Play Home Page
1212DOWNLOADS FROM ALL OVER THE WORLD
More than 140.000 installs in less than 4 months and growing
1313REVIEWS
Our games are 5 STARS
1414GOOD REVIEWS FROM INFLUENTIAL BLOGS
Best Blogs had reviewed our games
GAME CONFERENCES PRESENCE
We have been promoting our games at:
Madrid Games WeekGamelab mobile BarcelonaGamestart Asia Singapore
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1616STRONG WITH SOCIAL NETWORKS & YOUTUBERS
