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Gun Control Report 2013 What Millennials Really Think About Gun Control
02.18.13
Gun Control Report 2013
What Millennials Really Think About Gun Control
Who was Involved?
Buzz Marketing Gun Control Report 2013 is based on qualitative and quantitative research conducted with more than 600 buzzSpotters® throughout the United States during the month of February, 2013. This report is available for download at www.buzzmg.com/reports.
Composed based on data from 2.4.2013 – 2.15.2013
611 Participants 9,000 Panelists
54% Female 46% Male
Survey fielded online
Ages 18-34 18-22 21% 23-26 33% 27-30 24% 31-34 22%
Gun Control Report 2013
What Millennials Really Think About Gun Control
Location
CA 12%
NJ 4%
NY 11%
IL 10%
OH 7% FL
9%
PA 7% GA
5%
TX 9%
Rest of the USA 26%
Gun Control Report 2013
What Millennials Really Think About Gun Control
Ethnicity
White 65%
Black 16%
Asian American
7%
Hispanic 9%
Mixed 3%
Gun Control Report 2013
What Millennials Really Think About Gun Control
Marital Status
Single 33%
DaSng 5%
In a relaSonshi
p 29%
Married 31%
Divorced 2%
Gun Control Report 2013
What Millennials Really Think About Gun Control
Education
High school diploma 29%
Associates Degree 13%
Bachelors Degree 43%
Masters Degree 10%
Other 5%
Gun Control Report 2013
What Millennials Really Think About Gun Control
Employment Unemployed
7%
Working part-‐Sme 15%
Working full-‐Sme 55%
Self-‐employed
4%
A student 14%
Freelance 6%
Gun Control Report 2013
What Millennials Really Think About Gun Control
Household Income
3%
22%
45%
20%
3% 1% 5%
Less than $8,000
$8,000 -‐ $33,000
$33,000-‐ $82,000
$82,000 -‐ $170,000
$170,000 -‐ $370,000
More than $370,000
I don't want to specify
Gun Control Report 2013
Do you own a firearm?
What Millennials Really Think About Gun Control
22%
78%
Yes No
Gun Control Report 2013
Do you know anyone who owns a firearm?
What Millennials Really Think About Gun Control
87%
13%
Yes No
Gun Control Report 2013
What Millennials Really Think About Gun Control
Have you ever fired a gun?
62%
38%
Yes No
Gun Control Report 2013
Do you think that banning firearms would reduce crime?
What Millennials Really Think About Gun Control
30%
70%
Yes No
Gun Control Report 2013
Should our constitutional right to bear arms override any modern day laws banning firearms?
What Millennials Really Think About Gun Control
Yes 50% No
50%
Gun Control Report 2013
Should there be a limit to the quantity of weapons a person can own?
What Millennials Really Think About Gun Control
64%
36%
Yes No
Gun Control Report 2013
Should there be a limit to the quantity of ammunition a person can own?
What Millennials Really Think About Gun Control
60%
40%
Yes No
Gun Control Report 2013
How often should a gun license be renewed?
What Millennials Really Think About Gun Control
49%
22%
18%
5% 6%
Every year Every other year Every 5 years Every 10 years Never
Gun Control Report 2013
Should gun ownership be subject to regulations such as background checks?
What Millennials Really Think About Gun Control
95%
5%
Yes No
Gun Control Report 2013
Should gun ownership be subject to regulations such as firearms safety classes?
What Millennials Really Think About Gun Control
89%
11%
Yes No
Gun Control Report 2013
Should people who have been convicted of a crime be able to purchase firearms?
What Millennials Really Think About Gun Control
22%
78%
Yes No
Gun Control Report 2013
Should people who have mental illnesses be able to purchase firearms?
What Millennials Really Think About Gun Control
10%
90%
Yes No
Gun Control Report 2013
Do you think there should be a federal database to track gun sales and purchases?
What Millennials Really Think About Gun Control
82%
18%
Yes No
Gun Control Report 2013
Should semi-automatic and assault-style weapons like the ones used in the Colorado massacre be banned completely?
What Millennials Really Think About Gun Control
62%
38%
Yes No
Gun Control Report 2013
Should we put armed guards in public schools for protection?
What Millennials Really Think About Gun Control
Yes 46%
No 54%
Gun Control Report 2013
Do you think that violent music contributes to gun violence in the USA?
What Millennials Really Think About Gun Control
28%
72%
Yes No
Gun Control Report 2013
Do you think that violent video games contribute to gun violence in the USA?
What Millennials Really Think About Gun Control
42%
58%
Yes No
Gun Control Report 2013
Do you think that violent tv shows and movies contribute to gun violence in the USA?
What Millennials Really Think About Gun Control
Yes 45%
No 55%
Gun Control Report 2013
If Congress passed a law to take away your guns, would you give them up?
What Millennials Really Think About Gun Control
32%
68%
Yes No
Gun Control Report 2013
What Millennials Really Think About Gun Control
Key Findings Our Millennials are very familiar with guns and chances are if they haven’t had any first hand experience, they know someone who has. Although only 22% of our Millennials own firearms, 87% of them know someone who owns a firearm and 62% of them have fired a gun at least once before.
Fewer guns doesn’t mean less crime. 64% of our Millennials believe that there should be a limit on the amount of weapons an individual can own and 60% believe there should be a limit on ammunition. However, only 30% believe that banning firearms would actually reduce crime.
95% of our Millennials agree that gun ownership should be subject to background checks and obtaining licenses however they can’t seem to agree on what types of weapons should be legal. Only 62% said that assault-style and semi-automatic guns should be banned completely. While 68% admitted they would not give up their firearms even if Congress passed a law requiring them to do so.
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