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"How politicians use social media for elections campaigns"
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Kallistratos Grigoriadis
Angeliki Bermperi
Xia Lee
Panagiota Isari
● Social media is a collection of online platforms and tools that people use to share content, profiles, opinions, insights, experiences, perspectives and media itself, facilitating conversations and interactions online between groups of people (Doreen Moran)
Politicians and social media
● The new power of political influence is the social media
● All over the world politicians organize their election campaigns though internet. They use official websites, facebook pages, twitter accounts, youtube channels, google+ …
Our project
Created a Facebook page “Politicians and social media” and shared different political news
Created a survey and published it on Facebook Page
Collected information about election campaigns in different countries, such as USA, France, India and European Elections 2014
Made a video in order to share the information and give examples
Collected the data of survey
Present our findings
Facebook page
Our findings
Our findings
Our findings
Our findings
Our findings
Arrange the following choices in decreasing order of their influence on your decision to vote
Our findings
Traditional media vs. Social media
●Campaigns pursue to influence the public opinion, through traditional forms of media, such as television, radio and the press, and nowadays through social media.
“It now only takes 140 characters to damage a political campaign”
Any off color remark can instantly be read and shared by millions of people.
Blunders are dangerous when candidates handle their own social media profiles by themselves.
The issue of social media providing damaging material for opposition researchers.
The future of social media use in political campaigns
To Reach Voters on Google Plus
“On social media, images speak louder than words’’
To Appeal to the Youth
Real-Time Video Sharing will Become a Tool for Engagement
Twitter will Be More Relevant
Conclusion
Kucinich, Jackie (2011) “Direct Message to Politicos: Think Before Clicking Tweet”
Noah Rothman “Opposition Researchers Say It‘s Still Safe to Tweet”
Http://heidicohen.com/social-media-definition/
http://socialmediatoday.com/jane-susskind/2030916/5-ways-social-media-will-change-political-campaigns-2014