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Kallistratos Grigoriadis Angeliki Bermperi Xia Lee Panagiota Isari

Politicians & social media

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"How politicians use social media for elections campaigns"

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Page 1: Politicians & social media

Kallistratos Grigoriadis

Angeliki Bermperi

Xia Lee

Panagiota Isari

Page 2: Politicians & social media

● Social media is a collection of online platforms and tools that people use to share content, profiles, opinions, insights, experiences, perspectives and media itself, facilitating conversations and interactions online between groups of people (Doreen Moran)

Page 3: Politicians & social media

Politicians and social media

● The new power of political influence is the social media

● All over the world politicians organize their election campaigns though internet. They use official websites, facebook pages, twitter accounts, youtube channels, google+ …

Page 4: Politicians & social media

Our project

Page 5: Politicians & social media

Created a Facebook page “Politicians and social media” and shared different political news

Created a survey and published it on Facebook Page

Collected information about election campaigns in different countries, such as USA, France, India and European Elections 2014

Made a video in order to share the information and give examples

Collected the data of survey

Present our findings

Page 6: Politicians & social media
Page 7: Politicians & social media

Facebook page

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Page 9: Politicians & social media

Our findings

Page 10: Politicians & social media

Our findings

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Our findings

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Our findings

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Our findings

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Arrange the following choices in decreasing order of their influence on your decision to vote

Our findings

Page 15: Politicians & social media

Traditional media vs. Social media

●Campaigns pursue to influence the public opinion, through traditional forms of media, such as television, radio and the press, and nowadays through social media.

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“It now only takes 140 characters to damage a political campaign”

Any off color remark can instantly be read and shared by millions of people.

Blunders are dangerous when candidates handle their own social media profiles by themselves.

The issue of social media providing damaging material for opposition researchers.

Page 17: Politicians & social media

The future of social media use in political campaigns

To Reach Voters on Google Plus

“On social media, images speak louder than words’’

To Appeal to the Youth

Real-Time Video Sharing will Become a Tool for Engagement

Twitter will Be More Relevant

Page 18: Politicians & social media

Conclusion

Page 19: Politicians & social media

Kucinich, Jackie (2011) “Direct Message to Politicos: Think Before Clicking Tweet”

Noah Rothman “Opposition Researchers Say It‘s Still Safe to Tweet”

Http://heidicohen.com/social-media-definition/

http://socialmediatoday.com/jane-susskind/2030916/5-ways-social-media-will-change-political-campaigns-2014

Page 20: Politicians & social media