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April Rinne
Setting the Stage:
April RinneSeptember 22, 2015
Carsharing, the Sharing Economy &the Bigger Picture
April Rinne
Sharing Economy Ecosystem
Private Sector • Business• Investment• Entrepreneurs
Social Sector • Community
organizations• Non-profits
Public Sector • Cities• Policymakers• Government
Opportunity Partnerships
Value
April Rinne
April Rinne
April Rinne
Partners, Reimagined
April Rinne
Partner!• Sustainability • Tourism • Social Services Delivery • Government Sharing • Resilience Planning • Big Events • Public Procurement • Emergency Management • “Smart City” & “Green City” Goals
CSA
NGOsInsurance
Businesses
Cities
Transport
???
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April Rinne
Source: Collaborative Lab
Sharing Cities
April Rinne
April Rinne
Seoul Transport Vision 2030
• 3 Pillars: People + Sharing + Environment • People > Cars • Share > Own
• Green solutions: “Triple 30” • 30% reduction in # of car trips • 30% reduction in public transport travel time • 30% increase in green space ratios • 0.3 tonne annual per capita reduction in transport CO2 emissions
• Linked to Seoul Sharing City initiative • Ecosystem approach & multi-platform collaboration
“Seoul, a city whose advanced transportation network makes private car ownership unnecessary!”
April Rinne
Amsterdam
April Rinne
The Green Deal
• 3 years = 100,000+ shared cars • Coalition of 30 parties
• Carsharing companies • Leasing companies • Insurance companies • 4 major cities (Amsterdam, The Hague, Utrecht, Zwolle) • Government
• Long-term umbrella partnership: awareness + data + pilots
April Rinne
You’re Not Being Heard
April Rinne
Thanks!@aprilrinne
aprilrinne.com
Design Credit: Joaquin Gonzalez Dorao