Creating Dynamic Conference Sessions

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential..

Creating Dynamic Conference Sessions

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Presented at: IAEE 2012

Presented by:Melinda Kendall, Vice President, Business Solutions--Freeman

JoAnn Harris, Director, Educational Services Division--American Society of Health-System Pharmacists


Polling Question

What piece of the industry do you represent?Event managementExhibit managementVendor/hotelOther


What We Will Cover

Learning and accreditation standardsEngagement techniquesSession formats that engageHow do we get there?


Learning: Accredited Healthcare Providers

ACE, AARC, CCMC, CME, CNE, CPE, PACE, etc.

Standards in Place

Needs Assessment Practice GapsActive Learning


Learning: Cognitive Psychology

The brain doesn’t pay attention to boring things. 1. Emotions get our attention. 2. Meaning before details. 3. The brain cannot multitask. 4. The brain needs a break.

Brain Rules, by John Medina


Audience Response

Hand raisingResponse cardsTechnology

Audience response systemEvent appPoll everywhere


Audience Engagement

Think, pair, shareTable breakout discussionsFull-room discussionsGames, activities


Session Formats

Discussion:What session formats are there?


Poll: What Session Formats Does Your Event Currently Use?

Single presenterPanelWorkshopTown hallInterviewDebate

(Hand raising)


Panel


TV Panel Discussion


Event Panel Discussion


TV Interview


Event Interview


Likelihood to Implement Interview?

A. Very likelyB. MaybeC. I’ll think about itD. Probably notE. Not on your life

(Audience participation cards)


Short Topics


Lightning talks: 5- to 10-minute limitTED conference: 18 minutesPCMA 2012: Three 20-minute keynotes

Short Topics


ASHP Clinical Pearl Sessions

One idea, concept, or fact that has been useful in day-to-day practice, and may not be widely known, understood, published, or taught.

Overall Session Topic5-minute introduction

Five 5-minute pearls10-minute Q & A



Two-Hour Session


Pecha Kucha

20 seconds per slide

20 slides


Engage the Audience

Begin Pecha Kucha


Town hallFireside chatSalonStructured discussionsWorking groupCampground

Engage the Audience


Town Hall


Town Hall Q&A


Fireside Chat


Fireside Chat



Structured Discussion


Structured Discussion

Brainstorming

Problem solving

Executive roundtables

Industry issues


Working Groups


Working Groups

AIHA Breakthrough Thinking ChallengeImportant issue in industrial hygienePanel of experts

Introduces issueSets guidelines

Breakout groups solve issueCompete to present to board


Campgrounds


Campgrounds


Case Study

Expert outlines the situation.

Audience quizzes the expert.

Audience figures out the solution.


Case Study

Industrial Hygiene Unsolved Mysteries


Hands-On Training


Hands-On Training


Hands-On Training


Demonstrations


Engage the Audience

Tapping the expertise in the room

Getting details from experts

News-related information

Questions and answers

Problem solving

Hands-on training

Demonstrations

End of Pecha Kucha


Salon


Reality TV Theme

Setting the record straight.

Preparing for new regulations in the industry.

Becoming a scientific writer

Winning methods for solving therapeutic dilemmas


Car Talk


Project Runway


TV Debate


Are Debates Appropriate for Association Events?

Moderator: Chris Metzger

Pro JoAnn Harris 1 minuteCon Melinda Kendall 1 minuteRebuttal Pro JoAnn Harris 30 secondsRebuttal Con Melinda Kendall 30 seconds


Who Won?

Yes, debates are appropriate to my event!No, certainly not!


Talking Head


PowerPoint Principles

Healthcare presenters like lots of data.Healthcare presenters need guidance.Provide guidance to presenters.

For example:• Fewer words on slides• Font size• Use graphs, incorporate pictures


Session formatsCall for proposalsBest speakersIndustry experts Industry journalists/moderatorsTimely or controversial topics

TrendsTechnologyRegulationsChallenges

How Do We Get There?


Summary

Think about engagement.Design your sessions.Invite great speakers.Invite real discussion.Don’t be boring.


Presenters:Melinda Kendall: [email protected] Harris: [email protected]

Presentations & Public Speaking

Creating Dynamic Conference Sessions