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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential. . Improve Your Learning Environments Today

Improve Your Learning Environments Today

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This presentation will help you: --Better set conference rooms to inspire speakers and engage attendees. --Incorporate innovative session formats, and help speakers to be more effective. --Look for nontraditional spaces that will make learning more meaningful.

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Page 1: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential..

Improve Your Learning Environments Today

Page 2: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Presented by:Kimberly Lewis, USGBC

Melinda Kendall, Freeman

Page 3: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Poll: What is your favorite style of session to attend?

Page 4: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Learner Outcomes

Better set conference rooms to inspire speakers and engage attendees.

Incorporate innovative session formats, and help speakers to be more effective.

Look for nontraditional spaces that will make learning more meaningful.

Page 5: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Creating Dynamic Conference Sessions

1. Session formats2. Room sets

Page 6: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

What session formats are there?

Page 7: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Panel

Page 8: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

TV Panel Discussion

Page 9: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Event Panel Discussion

Page 10: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

TV Interview

Page 11: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Event Interview

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Short Topics

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Lightning Talks: Five- to 10-minute limitTED Conference: 18 minutesPCMA 2012: Three 20-minute keynotes

Short Topics

Page 14: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

ASHP Clinical Pearl Sessions

One idea, concept, or fact that has been useful in day-to-day practice and may not be widely known, understood, published, or taught.

Overall Session TopicFive-minute introduction

Five five-minute pearlsTen-minute Q&A

Five five-minute pearlsTen-minute Q&A

Five five-minute pearlsTen-minute Q&A

Two-Hour Session

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Pecha Kucha

20 seconds per slide

20 slides

Page 16: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Engage the Audience

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Town hallFireside chatSalonStructured discussionsWorking groupCampground

Engage the Audience

Page 18: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Town Hall

Page 19: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Fireside Chat

Page 20: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Fireside Chat

Page 21: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Page 22: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Structured Discussion

Page 23: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Structured Discussion

Brainstorming

Problem solving

Executive roundtables

Industry issues

Page 24: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Working Groups

Page 25: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Working Groups

AIHA Breakthrough Thinking ChallengeImportant issue in industrial hygienePanel of experts

Introduces issueSets guidelines

Breakout groups solve issueCompete to present to board

Page 26: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Campgrounds

Page 27: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Case Study

Expert outlines the situation.

Audience quizzes the expert.

Audience figures out the solution.

Page 28: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Case Study

Industrial Hygiene Unsolved Mysteries

Page 29: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Hands-On Training

Page 30: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Hands-On Training

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Hands-On Training

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Demonstrations

Page 33: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Engage the Audience

Tapping the expertise in the room

Getting details from experts

News-related information

Question and answer

Problem solving

Hands-on training

Demonstrations

Page 34: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Salon

Page 35: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Reality TV

Page 36: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Car Talk

Page 37: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Project Runway

Page 38: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Setting the record straight

Preparing for new Regulations in the industry

Page 39: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

TV Debate

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Are Debates Appropriate for Association Events?

ModeratorPro Melinda Kendall1 minuteCon Kimberly Lewis 1 minuteRebuttal Pro Melinda Kendall30 secondsRebuttal Con Kimberly Lewis 30 seconds

The Great Debate Debate

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Poll: Who won the debate?

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Talking Head

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Session formatsCall for proposalsBest speakersIndustry experts Industry journalists/moderatorsTimely or controversial topics

TrendsTechnologyRegulationsChallenges

How Do We Get There?

Page 44: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Creating Dynamic Conference Sessions

1. Session formats2. Room sets

Page 45: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

What room sets options do we have?

Page 46: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Poll: What room set does your event most commonly use?

Page 47: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Interview

Special Sets Program

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

“… this luminous modern structure was ideal for every function cited in the promotional materials. But not for the people who congregated in the halls … and meeting spaces (a gray, sleep-inducing pall fell over everything, turning important after-noon sessions into flaccid snoozefests).”

Susan Szenasy

Metropolis Magazine

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

“But as the session wound down … I realized that the only thing Annette and her cohorts could accomplish ... were smart but piecemeal fixes …

The visual drone of PowerPoint presentations … the overreliance on mechanical ventilation … the standard lecture-hall-style arrangement of a podium looking out to a mass of disciplined, uncomfortable chairs … all told me that the user, once again, was left out of the design solution.

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

“Instead of assuming that PowerPoint presentations will be made, why not talk to graphic designers about the newest ways of presenting information?

Instead of assuming that rooms need to be 65˚F, why not consult with health specialists to discover new attitudes toward comfort in an age keen on natural light?

Instead of stiff chairs, why not ask ergonomists about new learning environments?

At a conference that’s all about positive change, old assumptions reveal themselves to be hopelessly inadequate.”

Page 51: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Special Set Speaker Testimony

“Once we got over our initial grumbling, we committed to making our presentation an “experience.”

Being in a special set was the best thing that could have happened to our presentation. It pushed us to be more creative and it ultimately benefitted the attendees and the show.”

Jennifer Dolan, Osram Sylvania

Page 52: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

LEED (Leadership in Energy and Environmental Design)

It’s about the people in the building

Challenge to the hospitality industry

Design + Innovation

Page 53: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Video--Greenbuild Special Sets Program

Insert Greenbuild Special Sets video The good

Page 54: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Innovation and technologyHow can you do it without more cost?

Break out of doing things the same wayWorking groups/volunteersNext generation > build the bench

What’s NEXT?

Page 55: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Video--Greenbuild Special Sets Program

Insert Greenbuild Special Sets video The bad

Page 56: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Not allowing presenters to opt-inSpeakers weren’t investedSolution: Added a question to the CFP

A New BrandTook three years to gain traction

Stages were too small

What Didn’t Work?

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Leveraging volunteersSpecial programs working group

Time, expertise, work directly with speakers

Videotaping sessionsResource for future years

What Did Work?

Page 59: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Know the Value of Your ShowInnovation and inspirationB to BTent revivalEntertainment: Maroon 5

PartnershipsChampion: Three-year payment planPRG: Three-year contract

Let’s Talk $$$

Page 60: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Use What You HaveCharrette room

Rented standard stage with banner wrap Rearranged chairsCardboard and paper

<Charrette Room Photo>

Let’s Talk $$$

Page 61: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

WhoVolunteersPresentersSet designerAV companyGeneral contractorLaborConference staff

How We Got There

Process– Call for proposals– Volunteers– Calls with presenters– PPT review– Rehearsals

Page 62: Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Call for proposalsOpt-in and presentation-style questions

Special programs working group13 volunteers

Where We Are Now

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Where We Are Now

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

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for YOU!

Presenters:Kimberly Lewis, USGBCMelinda Kendall, Freeman

Improve Your Learning Environments Today