Minority Accruals to Clinical Trials

PAN Annual Meeting

April 2014

Suzanne Grant, Director of Strategic Communications

Kelly Cunha, Manager of Marketing and Web Strategy

Outl ine

• What and Where is Moffitt?

• Clinical Trial Accrual Summary

• Minority Accrual Efforts; Task Forces

• Moffitt Clinical Trial Funding Opportunity

What is Moffitt?

• Established by the Florida Legislature in 1981 to address the burden of cancer in Florida. Opened in 1986.

• Located in Tampa, Fla.

• Named after H. Lee Moffitt, former Speaker of the Florida House of Representatives and the impetus behind the Center.

Florida – PSA/SSA Region

Hillsborough

Sarasota

Manatee

Hernando

Pasco

Polk

Pinellas

M

Market Demographics Snapshot

Source: Corporate Planning, Catchment Area: Hillsborough, Pasco, Pinellas, Polk, Hernando, Manatee, Sarasota Counties. See Methodology for further detail. Demographics represent all ages.

A Closer Look at Minori ty Data

Hispanic or Latino Black/African American0.00%

2.00%

4.00%

6.00%

8.00%

10.00%

12.00%

14.00%

16.00%

18.00%16.55%

11.45%

5.35%

6.74%7.72%

5.89%

2012 Population 2011 Total Cancer Cases 2011 Moffitt Cancer Cases

0%

2%

4%

6%

8%

10%

12%

14%

16%

18%

16.55% (Peds 4.98%)

5.35%

7.72%

5.21% 5.57%

7.59%6.29%

5.16%

Therapeutic Trial Accruals Hispanic/Lat ino

← Moffitt Accrual →MoffittCases

CatchmentPopulation

CatchmentCases

2012 2011 2011 2009 2010 2011 2012 2013

0%

2%

4%

6%

8%

10%

12%

14%

11.45% (Peds 3.62%)

6.74% 5.89%

3.44%4.23%

5.18% 5.18%

3.79%

Therapeutic Trial Accruals Afr ican American

What and Why?

Goal: • Surpass percentage of minority patients in trials to cancer

cases in catchment

Strategy:• Formal committee structure with financial support

• Retreat held resulting in 5 areas of focus; task forces for each area

Task Force 1- Educating referr ing physicians and partners

Task Force 2- Educating Moff i t t workforce; nursing focus

Task Force 3- Patient Navigat ion

Developed social work-clinical trials collaboration for Patient Navigation targeting African-American and bilingual/Hispanic/Latino

• Culturally sensitive• Professionally adept• Resourceful and independent

• Target GI, GU and Hem

• Added Language Services Personnel• Support compliance, ops, clinic, marketing

Task Force 4- Physician education and researcher review• Report card to chairs

• Monthly and YTD accrual by department and investigator

• Mandatory MD Lecture Series• 26 topics identified – 50% mandatory • Topics:

• Minority focused: Language barriers, cultural competency

• Regulatory aspects: trial design, informed consent, etc.

Task Force 5- Minori ty Community Reputat ion Enhancement

• Focus groups & research led by minority-owned agencies• Right channel/mediums for the communities• Focus on meaningful/memorable communication for each audience

• Testimony, layman’s terms, relevant, faces of diversity• Accelerate Community Relations efforts

Clin ical Tr ia l Funding Opportuni ty

• Phase 0, I or II trial addressing underrepresented population and likely to help increase minority subject accrual

• Priority for team science proposals including Basic or Population science• Up to $100k for trial and additional $50k for correlative science

QUESTIONS?

A Closer Look at Minori ty Data

Populat ion Snapshot 2012