SALT Credentials

A little bit of SALT can do a lot for your brand

SALT EXPERIENCES AND MANAGEMENT PRIVATE LIMITED

WELCOME TO THE SALT FAMILYSALT EXPERIENTIAL MARKETING is rated as India’s top experiential agencies in Asia as per EVENT MAGAZINE, UK.

“With bases in Delhi and Mumbai, Salt Experiential Marketing is one of India’s largest brand experience agencies. The agency’s automotive footprint is strong with projects delivered for Porsche, Audi, Renault and the BMW7 Series. Blackberry, HTC, Lufthansa and Pernod-Ricard are also among the agency’s client base.” http://www.eventmagazine.co.uk/global-agencies-world-experiential/agencies/article/1408949

http://www.eventmagazine.co.uk/global-agencies-world-experiential/agencies/article/1408949

http://www.eventmagazine.co.uk/global-agencies-world-experiential/agencies/article/1408949

WINNERS OF TOP INDUSTRY AWARDS (2013 - 2015)

2 Gold2 Silver3 BronzeBLENDERS PRIDE FASHION TOUR 2014 & 2015

WOW Gold for LIFESTYLE EVENT OF THE YEAR FOR A BRAND 2014WOW Gold for LIFESTYLE PROPERTY OF THE YEAR 2015

HERO MARKETING CONVENTION MACAU 2013WOW Gold for INTERNATIONAL CONVENTION OF THE YEAR 2013

HERO iSMART ACTIVATION 2015WOW Silver for ON GROUND PROMOTION OF THE YEAR FOR THE SALES

VOLUME 2015GENPACT FOCUS 2016

WOW Silver for ACHIEVEMENT IN LIGHTING SOLUTION 2016

BLENDERS PRIDE FASHION TOUR 2015WOW Bronze for MEDIA EVENT OF THE YEAR FOR A BRAND 2015

GENPACT FOCUS 2016WOW Bronze for ACHIEVEMENT IN HOSPITALITY/LOGISTIC 2016

HERO HF DELUXE TREE OF LIGHT 2016WOW Bronze for SUSTAINABLE EVENT/ACTIVATION OF THE YEAR 2016

TEAM OF DIFFERENT AND ROBUST PROFESSIONALS

WHAT MAKES US WORTH HIRING

EXPERIENCE. EXPERTISE. EVOLUTION.

VISIONTo stay a leader in the category of offering on

ground integrated marketing solutions by

creating innovative world-class experiences for

brands.

MISSION360° On Ground

Solutions Follow Robust

Processes Dedicated Client Focus

Proactive Solutions Innovative Concepts

Excellence in Execution

Salt is a 360° full-service agency. We cover the entire gamut of services, which your brand will ever need, creatively. We not only fulfill your immediate requirements but go a step further by taking proactive initiatives aimed at creating more value for your brand.

OUR EXISTENCE

OFFICES IN DELHI NCR & MUMBAI WITH A GLOBAL NETWORK OF ASSOCIATES & PARTNERS

150+500+80+ 30+

OUR OMNIDIRECTIONAL REACH & STRENGTHS

SALT’STERSBRAND EXPERIENCESEXPERIENTIAL MARKETINGKEY CLIENTS

PRODUCTIONDEDICATED MANPOWER

WITH CONTINUOUS TRAINING AND NEW TECHNOLOGY

INNOVATION BY INDUSTRY BEST

CONTENT &CREATIVESIN-HOUSE STUDIOS WITH DEDICATED DESIGNERS

AND CONCEPT DEVELOPERS

MICE & GCS

FOCUSSED TEAM TO HANDLE GLOBAL

CONCIERGE SERVICES FOR VIP WITH GOVERNMENT

TAXATION BENEFITS

STRATEGIC EXPERT

APPROACHINDUSTRY VETERANS IN LEADERSHIP POSITION

IMPACTUL EXPERIENCES.INTERGRATED SOLUTIONS.

INTELLECTUALPROPERTY

EXPERIENTIALEVENTS

DIRECT

MICE

GLOBALCONCIERGESERVICES

SALT’STERS

HEMANT DAHIYA

MANAGING DIRECTOR

D brings a towering experience of 20 years, right from being the CEO of G2 Rams to spearheading extraordinary experiential event campaigns for SALT today. His excellence in direction for GCS and ideation has made SALT today the most admired agency in 2015.

Sumit has over 20 years of pioneering projects experience and produced mega events like Filmfare Awards, Femina Miss India, IIFA London, Screen Awards, etc. His special projects have been events for VVIP like Bill Gates, Bill Clinton, etc.He produced the first fully automated show in India – a 40,000 sq. ft. of man made island over a lake for a fully automated and synchronized show featuring 270 projections across 240 feet of length.

SUMIT CHANDHOKE

CHIEF EXECUTIVE OFFICER

Priti brings with her an overall event, exhibition and marketing experience of over 22 years. Her expertise lies in managing large scales government projects such as World Economic Forum, NASCOM and Commonwealth Games. Her most promising projects have been Microsoft, Huawei Telecommunications, and Hindustan Times.

PRITI KOHLI

VICE PRESIDENT

DILIP RAMACHANDRAN

STRATEGY & CONTENT MANAGEMENT

Over 20 plus years experience in the creative industry, having launched CNN, IBN, UTV movies as a Creative Director, where he won Promax Golds for numerous on air promos. He is also one of the founding members for India’s top Rock band, PARIKRAMA.

With an soaring experience of 13 years in various capacities and on diverse genres of events and exhibitions, spanning from auto-expo to airport activations and product launches. In his longest career stint with CSDirekt - a BTL agency, he has won many accolades for his visual solutions and award winning designs. A conceptual innovator, who leads his team with a passion to create something that is not only a challenge but also Out of the Box, creating a lasting impact on the Target Group.

RAHUL RISHI

CREATIVE DIRECTOR

OUR AWARD WINNING TALES TO TELL

BLENDERS PRIDE FASHION TOUR 2016

5 cities tour – Gurgaon, Bangalore, Kolkata, Hyderabad and Mumbai

One of India’s premier fashion tours that establishes the labyrinth as the definitive style experience that garners a positive PR footprint and media traction for the brand.

BPFT brings together some of the most iconic style artists and designers; blending their facets to emphasize the idea of collaboration.

2016 leg of BPFT brings the best of the fashion and art world together

Category: Lifestyle property of the yearWon Consequitive 2 years in a row 2014 and 2015

SIGNATURE &

AWARD WINNING WORK

HYDERABAD(Designers) Amit Aggarwal / Rohit Gandhi + Rahul Khanna (Musician) Grain Ft. Apeksha Dandekar, Komorebi & Curtain Blue(Show Stopper) Sonakshi Sinha

KOLKATA (Designers) Rohit Gandhi + Rahul Khanna / Falguni & Shane Peacock(Musician) Madboy/Mink(Show Stopper) Bipasha Basu

GURGAON (Designers) Shantanu & Nikhil / Rajesh Pratap Singh(Musician) Grain Ft. Monica Dogra & Curtain Blue(Show Stopper) Sonam Kapoor and Aditya Roy Kapoor

MUMBAI(Designers) Manish Arora(Musician) Midival Punditz Ft. Raghu Dixit + Karsh Kale(Show Stopper) Kangana Ranaut

BANGALORE(Designers) Masaba / Falguni & Shane Peacock(Musician) BLOT! Ft. Kavya Trehan(Show Stopper) Arjun Kapoor and Kriti Sanon


BLENDERS PRIDE FASHION TOUR 2016 (2 years in a row)Blenders Pride Reserve Collection, an evening designed to cater exclusively to the cultivated palates of the tasteful and the stylish. 5 cities tour – Gurgaon, Bangalore, Kolkata, Hyderabad and Mumbai (PAN India)CLIENTPernod Ricard IndiaRELEASE DATEAugust 17th, 2015September 18th, 2016TECHNOLOGIESInteractive DesignTop Fashion Designers

ACHIEVEMENTSGOLD IN WOW AWARDS 2015 & 2016 Category: Lifestyle Property of the Year

VIDEO LINK:https://www.youtube.com/watch?v=OLcr_YTe8OU

https://www.youtube.com/watch?v=OLcr_YTe8OU







SIGNATURE &

AWARD WINNING WORK















SIGNATURE &

AWARD WINNING WORK











GENPACT FOCUS CONFERENCE & R&R

FOCUS – Genpact’s flagship event made a comeback after 4 years.

A complete package of 2 days’ business conference, with champagne brunch and exotic experiences; and the awards night and dinner intermingled with the play of light and sound.

The conference made use of high impact technology, sleek designs, hi-tech branding and dynamic presentation solutions to set the agenda for 700 leaders and clients.ClientYearLocationCategoryNo. of peopleTechnology

Outcome

GENPACT2016HyderabadConference and R&R700 paxHigh end Audio Video Solution and Water projectionsWe won two WOW awards for Lighting solution (Silver) and Bronze for MICE. "The best ever FOCUS"

SIGNATURE &

AWARD WINNING WORK

SIGNATURE &

AWARD WINNING WORK













HERO SPLENDOR iSMART MALL ACTIVATION AND LAUNCHWON SILVER AWARD IN ON GROUND PROMOTION OF THE YEAR FOR SALES VOLUME ClientYearLocationCategoryNo. of peopleTechnology

Outcome

Hero201587 Cities in IndiaOn Ground Promotion of The Year, 2 cr.+ eyeballsIndia’s first VR experience at each location for bike rideThe activation was spread over 4 months, covered 130 malls (260 activation days) in 87 cities and amassed 1.15 lac leads, 60k+ demos, 2.5 lac footfalls and making it the 'first of its kind' activation in the automobile industry. The activation led to a stock out of the product for 3 months.

SIGNATURE &

AWARD WINNING WORK

HERO HF DELUXE TREE OF LIGHTTree of Light is an initiative by Hero that deliver libraries powered by solar energy in rural areas. With this initiative, children can avail of the benefits of uninterrupted lighting and, thereby, able to create a bright future! The program was executed in 10 Towns in Haryana, Punjab & UP.WON BRONZE IN SUSTAINABLE EVENT/ACTIVATION OF THE YEAR 2016

SIGNATURE &

AWARD WINNING WORK

MORE TALES TO TELL

2016DOMESTIC PROJECTS

HONOR 8 MEDIA LAUNCH

A mega launch of a flagship product of Huawei, Honor 8 smartphone, along with 2 other new products in the market – Holly 3 and Honor 8 Smart.

The national launch was attended by over 700 members of the media and blogger team as well as 450 + distributors.

Main attractions of the 1-day event were Bollywood actors - Randeep Hooda and Nimrit Kaur, and the online sensation Pammi Aunty (Ssumier Pasricha)ClientYearLocationCategoryNo. of peopleTechnology

Outcome

HUAWEI2016New DelhiNational Product Launch700 paxLarge size LED screens audio video integration. Interactive demo zones.One of a kind celebrity presented Huawei Honor 8 launch with humor and exclusive zones where we generated the largest turn around experience.







HERO CENTER FOR INNOVATION AND TECHNOLOGYThe entire unveiling was a two day grand affair where each moment was made larger than life.

A total of 400 people attended the event and each one of them got their exclusive exposure to the facility.

The media, investors and associates were taken to witness the 16 km test track at the 237 acre site and were also given a guided tour of the entire plant. The two days were packed with cultural and regional performances which mesmerized the audience.

ClientYearLocationCategory

No. of peopleTechnology

Outcome

HERO2016JaipurFacility launch, press meet, facility experience400 pax (All VIP guests)Hi-end Audio Video Solution in Hangar & Tour Guide System for Facility TourA logistical wonder to manage various categories of guests and offering them the unmatched hospitality and facility experience

IMPERIAL BLUE SUPERHIT NIGHTS 2016

Catering young progressive men who aspire to be confident, stylish and want to focus on the brighter side of life.

The show has been running successfully since 2014. 2016 – 6 cities grand musical extravaganza, which witnessed the best of Salim Sulaiman

2015 – 12 cities tour, and it featured the best of Sukhwinder Singh, Baba Sehgal and Bhargavi Pillai

2014 – 11 cities musical tour, that featured power-packed performances by acclaimed talents across the genres of music, dance and comedy of Neeti Mohan, Claudia, Sophie Chaudhary and VIP.




AUDI A4 MEDIA DRIVE

Bringing alive the theme “Progress is Intense”, Salt curated an exclusive event for Audi A4 Media Drive. The event gave the invited media personnel a unique experience, by taking them through the scenic scape between Bhubaneshwar and Konark, displaying the capabilities of the Audi vehicle, while engaging them in a beautiful backdrop.

The venue is designed by a customized German hanger (AUDI zone) with multiple engagement zones, VR zones and a zone with mash machine engagement. The stage carried modern elements, with daytime running LED lights.ClientYearLocationCategoryNo. Of peopleTechnologyOutcome

Audi India2016BhubaneswarMedia drive100 paxVR Zone and Mash MachineUnique experience for media guests in terms of hospitality, drive route and customized AUDI zone for an exciting experience.

PERNOD RICARD NATIONAL CONFERENCE

A conference for 1000 employees across all departments of Pernod Ricard India.

The first day was about conviviality through the cultural experience at the Kingdom of Dreams, the second day was dedicated to the conference at JW Marriot, Aerocity where the theme of Xcelerate was translated through AV’s and a motivational speech by Navjot Singh Sidhu.

Venue design: Within less than an hour the venue was transformed to a futuristic set-up, the bar being the highlight with all the brands under PRI and their stories being displayed through LED pillars. State of the art visual graphics and first ever all LED walls bar.

ClientYearLocationCategoryNo. of peopleTechnology

Outcome

PERNOD RICARD INDIA2016New DelhiConference1000 pax State of the art Visual graphics and first ever all LED walls bar.The conference had the 100% success rate with VIP’s traveling from all across the globe. The entertainment and setup were over the expectations of the client.

PERNOD RICARD MARTELL ART DE ARTISAN DINNER

ClientYearLocationCategoryNo. of peopleTechnology

Outcome

Pernod Ricard India2016ChennaiLifestyle100 paxHigh end digital graphics and animation of environmentMartell Cognacs’ first activation in India celebrating craftsmanship in art, gastronomy and conversation paired with three variants along with Martell’s tricentenaire theme based bespoke dinner. Vir Sanghvi curated the evening for Cognac tasting for the evening.

PERNOD RICARD 100 PIPERS NATIONS FOR PEACESix nations viz. Bangladesh, Bhutan, Nepal, Pakistan, Sri Lanka along with India had come together at the Nations for Peace mega concert at Cyber Hub, Gurgaon and also at key accounts across Delhi NCR.

This was a 2 day event in which simultaneously the key accounts were activated and the logistics and transport of the artists were managed on the same day at Cyber Hub.ClientYearLocationCategoryNo. of peopleOutcome

PERNOD RICARD INDIA2016Cyber Hub, Gurgaon & 6 Key accountsConcert1000+ eyeballsThe fantastic time and logistic management of the artists at the key account which performed together from different countries was appreciated by the client and audience.

PERNOD RICARD JAMESON ST. PATRICK’S DAY

ClientYearLocationCategoryNo. of peopleOutcome

Pernod Ricard India2016Gurgaon Cyber Hub/Key accountsBrand Activation25,000+ eyeballsA client says “This activation would not have been possible without the incredible hard work & commitment shown by all the Salt guys. I saw first-hand the level of dedication required to coordinate the execution of so many bar raids (we activated some 30 bars in total). Activating Cyberhub in such a big way is not straightforward so I must applaud you guys for getting it over the line with minimal fuss.”

PERNOD RICARD 100 PIPERS PLAY FOR A CAUSEPlay For A Cause initiative witnessed huge footfalls in different cities across India in 2016, with bands playing for various causes like, of sponsoring meals for the underprivileged households and supporting meals for victims of natural disasters like earthquakes, floods, etc. This event brought together popular musicians from nations all around the globe

ClientYearLocation

CategoryNo. of peopleOutcome

PERNOD RICARD INDIA2016Multiple (Guwahati, Gurgaon, Bangalore, Indore, Nagpur, Pune, Kolkata, Lucknow, Hyderabad Mumbai) Musical Nights 100 – 150 paxAcknowledged by the client, events were to promote the cause to help the needy and by the end of the tour it was well appreciated the way each night was taken care of. Also it saw an increase in foot fall in each city then the regular nights of the venues.

HERO MOTOSPORTS TEAMThe Hero MotoSports Team Rally is heading for the final round of testing for the Dakar 2017- the Oilibya Rally of Morocco. The team visited India for an interaction with media at the Hero Centre of Innovation and Technology (CIT) in Jaipur. Riders CS Santosh and Joaquim Rodrigues, showed their off-roading capabilities by riding their rally bikes. Hero MotoCorp, as the world leading brand in two wheelers, took another giant leap in the global market by venturing into the coveted international motorsports rally. The aim was to introduce the Hero Motosports Team Rally to the media and the CIT plant employees.

Over 60 + media personnel and 500 employees of Hero CIT attended the event.

Venue: Hero CIT Kukas, Jaipur

CANKIDS GO GOLD TAJCHILD CANCER AWARENESS CAMPAIGNClientYearLocationCategoryNo. Of peopleTechnologyOutcome

CANKIDS INDIA2016AgraAwareness Campaign30,000+ paxHigh end digital graphics This was the most successful childhood cancer awareness in India which was done after 11 years at Taj Mahal Agra premises. This event was covered worldwide with all media and channels. The 3 days exhibition created a buzz across all media platform and the awareness was increased to 60%.

HERO NATIONAL DEALERS CONCLAVENational Dealers Conclave 2016, witnessed the coming together of dealers from all over the country, in a celebration of past success and to strengthen the foundation of an inspiring tomorrow.

Top performers were recognised and their stories were shared as an inspiration for everyone. ClientYearLocationCategoryNo. Of peopleTechnologyOutcome

HERO MOTOCORP2016New DelhiDealer Conference1500-1700 paxHigh end digital graphics The whole show was a take back for the dealers on their professional front. A star-studded evening, glamorised by the presence of Alia Bhatt and a musical closure by the very talented Pritam, which include the launch of the 70 million special edition bike by Mr. Pawan Kant Munjal.

PERNOD RICARD JACOB’S CREEK OUR TABLE More than 4000 employees were made ambassadors of responsible drinking. Promotion of Responsible drinking was done at on-trade establishments in 12 major cities of India covering 60 on-trade outlets for a period of 5 days and 5 army outlets for 1 day, thus reaching approximately 5,000 consumers.ClientYearLocationCategoryNo. of peopleOutcome

PERNOD RICARD INDIA2016New DelhiLifestyle100 pax Representatives from 59 countries supported the Responsib’All Move in solidarity with 5 industry commitments and organized a 5km walk. The year 2015 completed 5 years of celebrating Responsib'all Day, therefore everything about the initiative was conceptualized around the number 5

HUAWEI HONOR DISTRIBUTOR’S MEET

With the launch of Huawei Honor’s flagship phone Honor 8, Huawei initiated a Distributors’ Meet to discuss the upswing in marketing plans for 2017. 400+ DISTRIBUTORS ATTENDED THE EVENT

ClientYearLocationCategoryNo. of peopleTechnologyOutcome

HUWAEI2016New DelhiAnnual Distributor's Meet 500 pax Hi-end audio & video Technology The outcome was the boost in the morale of the distribution partners with promising prospects for the coming year.

PERNOD RICARDBLENDERS PRIDE RESERVE COLLECTIONBlenders Pride Reserve Collection, an evening designed to cater exclusively to the cultivated palates of the tasteful and the stylish.

A 5 cities tour – Gurgaon, Bangalore, Kolkata, Hyderabad and Mumbai.

Salt curated an evening of interaction with the finest contemporary social icons, Rajat Kapoor and Boman Irani, as style speakers and revel in a selection of their curated creations.

STYLE SPEAK - Personalities from different walks of life provide an individualist style perspective.BPR TASTINGS - Informal Whisky Tasting to educate the potential customers about the BrandORGANIC MUSIC - Live Music Gig that reflects the handcrafted/organic nuances of the brandTHEMATIC DÉCOR - Photo-Op & Ambient Décor that compliments the genre of the Style SpeakerBPR BAR - Hero of the Evening-Bar that epitomizes the brand

HUAWEI HONOR 8 BLOGGERS MEET

Over 150 bloggers from across India were taken to Goa in September 2016 for a 2 night offsite.Over 150 bloggers from across India were taken to Goa in September 2016 for a 2 night offsite. Here the bloggers were given an opportunity to use and get hands on experience of the phone before it launched


HUWAEI2016GoaBlogger Offsite, Bloggers Meet150 pax The bloggers experienced the next level of entertainment, excitement and fun by the well planned management by SALT.

PERNOD RICARDROYAL STAG BARREL SELECT LARGE SHORT FILMSThe most credible platform for releasing short films that reflect originality and perfection, screened some of its most popular and intriguing short films. Some of the prominent names present at the event included film maker Sujoy Ghosh, ‘Ouch’ actress and former Miss India Pooja Chopra, Director of ‘White Shirt’, Sumit Arora, charming and talented actor Kunal Kapoor, the beautiful actress turned producer and writer with Short film Chutney, Tisca Chopra, director of ‘Chutney’, Jyothi Kapur Das and ‘Chutney’ actress Rasika Duggal. ClientYearLocationCategoryNo. of peopleOutcome

PERNOD RICARD2016GurgaonFilm release500 paxThe whole evening was absolutely interactive and guests and celebrity stars had one hell of a time.

HEROSALUTES THE REAL HEROESHero went live on Facebook with the bright young faces from various schools thanking and idolizing our Jawans for their courage, valour and sacrifice. They sang Sāre Jahān se Acchā in unison to celebrate the selfless efforts of our soldiers.

ClientYearLocationCategoryOutcome

HERO2016DELHI NCRACTIVATIONThe idea of Saluting our respected nation protectors through this digital medium was highly appreciated across India.

ORIFLAME GIORDANIGOLD SUCCES PARTY


ORIFLAME2016NEW DELHILifestyle200 paxAn experience zone for the guests which had Giordani Gold product range was put at the venue as to have a live experience of the product.

Oriflame India's Giordani Gold Success Party illuminated by wonderful beauty bloggers and of' course the gorgeous and elegant Sonali Bendre Behl, the brand ambassador Oriflame India. She welcomed the bloggers and talked about Oriflame's wide product range. Bendre also revealed her lip look of the day which had the Giordani Gold copper shine shade of lipstick through a portrait sketch.

PERNOD RICARD BALLANTINES OUT OF OFFICEClientYearLocationCategory

No. of peopleOutcome

PERNOD RICARD INDIA2016Multicity PAN IndiaAspiring entrepreneurs, creative and musically inclined, 25-25years of ageMore than 1000 across 5 citiesCreated an after-hours experience for the target group, deviant from the conventional night out.

Vir Das and Alien Chutney create humor around office jargons, which was kitschy and musical

Venue design: a transformation from a regular corporate haunt into a cool office.

PERNOD RICARD ABSOLUT ELYX LAUNCH

Launch of Elyx Lounge at Kitty Su, the Lalit No. of guests attended: 150 - 200 from the A+ category (affluent cultural shapers).

The theme of the event is Raw Luxury, a rugged blend of raw industrial material, worn wooden paneling and concrete. Copper has been used as an emotive brand connector in order to drive brand rxecognition and awareness.

Adding to the essence of the evening was a shape shifting, deep, emotive, euphoric music by Avantika Bakshi. ClientYearLocationCategoryNo. of peopleTechnology

Outcome

PERNOD RICARD INDIA2016New DelhiLaunch Event500 paxHi-end Audio Video Solution and raw luxury thematic partyEntrenched in luxury, Elyx is a super-premium expression from the Absolut family, backed by generations of craftsmanship and cutting-edge design.

HERO MINDMINE SUMMIT

The prestigious MindMine Summit, brought together a plethora of inspiring minds to one platform to discuss and debate prominent business and national topics.300 + people

2016INTERNATIONAL PROJECTS

HERO WORLD CHALLENGEBAHAMAS, USA (2015-2016)Hero World Challenge Bahamas, 2016 celebrates the best of India, with the theme Reflections of India.

The guests immersed themselves the most traditional form of India, with Love Bhoomi as the main attraction (a musical on the first Indian Love Story: Radha and Krishna) 300 guests attended the event, which includes professional international golfers. .


Hero2016Nassu, BahamasGolf Tournament350 paxA recognized tournament with golf lovers and variety of events to break away from all work is a USP - India Nite being the star for the tour

HERO COUNTRY AND PRODUCT ARGENTINAThe grand arrival of Hero MotoCorp in Argentina made the entire country stand up and take notice of the brand offerings presented at Facultad de Derecho (The University of Law, Buenos Aires). A crew of over 200 people, from India & Argentina, worked together to make sure that the entire event was a huge success. On the 250 ft. long and 50 fts. high building facade, Hero narrated its brand Story using nine 20,000 lumens projectors through 3D mapping & cutting edge technologies. ClientYearLocationCategoryNo. of peopleOutcome

HeroJanuary 2017Buenos Aires, ArgentinaGlobal launches500 paxThe grand arrival of Hero MotoCorp in Argentina made the entire country stand up and take notice of the brand offerings presented at Facultad de Derecho (The University of Law, Buenos Aires). https://www.youtube.com/watch?v=g7sHQpA3CEI&feature=youtu.be

Watch Video

https://www.youtube.com/watch?v=g7sHQpA3CEI&feature=youtu.be



The event witnessed the launch of the global product along with the four pioneer Hero products in the country. The launch sequence was a mix of content mapping and international performances including the globally acclamied local stars - the Malevo percussion group along with aerial performers, trapeze, laser performers, wheels, acrobats & hop dancers from The Circus Company.

The unveiling of the products happened mid air amidst special light effects & SFX, where the products were hung between the building pillars.

A special flavour was added to the sequence where the international performers collaborated with the Indian Dhol artists, showcasing the two countries coming together.

HERO NPDC DUBAI, UAE

National Parts & Dealer Conclave 2016 in Dubai, witnessed the coming together of part dealers from all over the country, in a celebration of past success and to strengthen the foundation of an inspiring tomorrow. Top performers were recognised and their stories were shared as an inspiration for everyoneClientYearLocationCategoryNo. of peopleTechnologyOutcome

Hero2016DubaiConference + R & R135 paxHi-end Audio Video Solution Curated a property that allowed Hero to communicate bi directionally with their spare parts distributors and create an unique international experience for them.

HERONATIONAL DEALER CONFERENCE, ROME

The Hero National Dealers’ Conclave was a once in a life time experience for the dealers & employees at Rome. 850 plus people, travelled from India to the city of warriors.

Three products were launched using aerial rigging and hydraulic lifts along with 6 moving LED screens.

PERNOD RICARDLES EMBIEZ, FRANCE

The event was to showcase Indian Whiskies on an International platform. The aim was to change the perception of the Indian Whiskies.

A complete domestic portfolio was showcased and to change the perception we carried out a Whisky tasting against well-known brands, and it came as a surprise to the guests that our Indian Whiskies beat the other two in a blind tasting.This event witnessed about 700-800 guests from the Pernod Ricard Family across the globe. To make the evening peppy we had a DJ with a dhol jugalbandi, to bring out the essence and energy of India.

DOMESTIC PROJECTS

2013-2015INTERNATIONAL PROJECTS

TATA MOTORS ANNUAL SUPPLIER’S CONFERENCEMr. Cyrus Mistry, Chairman, Tata Sons & Tata Motors Ltd. attended the grand event spread over three days with Tata Motors suppliers coming from all parts of the world to the maximum city - Mumbai. It was a show that weaved technology and an experience was created that helped the delegates to connect with the brand with greater conviction. The event was graced by master illusionist – Jay Jay and child protégé – Sai Jamshed who enthralled the audience.

BMW TRAINING CENTRE LAUNCHThe main concept of the event was to maintain innovativeness throughout the launch process, to ensure adequate use of the available space both within and outside the center.

The main stage was designed to reflect the architecture of the BMW Welt building in Munich, Germany. Here, the M6 Gran Coupe was launched with an energetic performance by the Shaolin Monks from Malaysia. The award function that rewarded the efforts of its partners for contributing towards the success of the brand was also held here.ClientYearLocationCategoryNo. of peopleTechnologyOutcome

BMW 2014GurgaonTraining Center and Car Launch600 pax Hi-end audio & video Technology The hanger structure designed was class above keeping in mind the standards of BMW. The stage design was the catch of the evening.

BMWMAKE INDIA INITIATIVE Client: BMW, India Event: Press Conference, Make India Initiative

The BMW Localization Event was a Press Conference and guided tour of BMW Plant Chennai.

Master Blaster Sachin Tendulkar marked the occasion in a unique way by assembling a BMW 5 series using parts from Indian auto component suppliers.

AUDI PARTNERS AWARDS

Dealer Principals, CEOs, and GMs gathered in Goa.Awards and multiple artist performances.

PERNOD RICARD ANNUAL CONFERENCE, BANGKOKA conference for 1000 employees across all departments of Pernod Ricard India. The objective of the conference was to communicate the message that Pernod Ricard India has had a glorious past full of achievements and looks forward at growing and creating milestones.ClientYearLocationCategoryNo. of peopleTechnology

Outcome

Pernod Ricard India2015BangkokCorporate Conference of the year1000 paxunconventional cruise dinner with entertainment.Bollywood superstars Vishal and Shekhar, customized bar and exquisite cuisine all came together to offer an incredible experience for the guests.

BMW SUPPLIERS MEETBMW India, hosted its 1st Supplier Meet at their Chennai Plant for their key partners who make a decisive contribution to the success of the company.

AUDI Q DRIVE

The event was an opportunity for TG to get a hands on experience of the car and test the SUV features on real terrains.The activity carried out in over 30 cities and covered over 3000 customers. ROI - Audi registered a 15 % increase in sales through this activity.

VISIT BRITAIN APP LAUNCH

We created Bollywood’s presence in Britain through a dance musical. A larger than life 3D mesh of the iconic London Bridge, with LED screens. Attended by the cream of London and Bollywood celebrities.

HERO MOTOCORPSUNBURN

Move over DJ, the VISUAL JOCKEY is here to engage students at colleges. We created the first ever live visual mixing competition pan India in 80 colleges. Two winners were finally gratified with an all expense paid trip to Sunburn Goa and a Meet and greet with world renowned DJ Axwell.

CARTOON NETWORKGO ACTIVE BOOTCAMP

The Cartoon Network Bootcamp was designed as an event to encourage physical activites among kids and parents.

The activity areas offered various recreational and competitive tasks for the participants to take part in teams or individually. Cartoon Network Merchandise were given away as prizes. The event attracted over 6000 kids in Mumbai and Delhi.

MAHAGUN M COLLECTION LAUNCH

The event was a trilogy of Dance, Spoken poetic text and Drama The Terence Lewis Contemporary Dance Company emoted the journey from a world of wishes which reached its climax with Shah Rukh Khan launching the M Collection

PERNOD RICARD ABSOLUT ARTMOSPHERE PARTIESWell known artists from across platforms like Dance, Sculpture, Gaming, Photography, Mixology, Music, Fashion, Fine Art.

The artists designed a one of a kind experience for the invited guests with customized Cocktails, Food Menu, Décor, Music & Giveaways.

LUFTHANSA ACTIVATIONThe Tale of 280 cities, a campaign which talks about the network of destinations which Lufthansa Airlines offers.ClientYearLocationCategoryNo. of peopleOutcome

Lufthansa2014GurgaonActivation30,000 eyeballsWe developed a customized game for A380 virtually for consumers experience. This was the largest A380 launch in India which was virtually experienced by consumer in DLF Cyber Hub, Gurgaon.

MERCEDESDEALERS CONFERENCE

Mercedes Dealers Conference was held at the Trident, Gurgaon. The conference was preceded by the Sales Conference, a day prior. The conference was interspersed with various performances from national international acts to keep the audience mesmerized. The event concluded with Rewards and Recognitions for the dealers

AUDI AUTUMN COLLECTION

The Audi Autumn Collection 2015 was a unique fusion of fashion and automobiles. Audi partnered with Varun Bahl for the launch of their new range for the upcoming season. The models and the cars from the German brand could be seen walking the ramp together. The showstopper for the show was Katrina Kaif, who arrived in a swanky new Audi R8 V10+.

TATA MOTORS ANNUAL SUPPLIER’S CONFERENCEThe Annual Suppliers’ conference 2015 was held at the Plant city of Pune at the JW Marriott Hotel. The event was one day conference presided over by the Group Chairman Mr. Cyrus Mistry. It was for the first time a microsite was created for the event registration and information. The conference ended with a spell binding performance by master mentalist Lior Suchard.

WROGN DAY WTF SALE PRESS LAUNCH

The Wrogn WTF (Wrogn Throwaway Festival) Sale press launch was declared open by brand ambassador Virat Kohli. The event took place at Inorbit Mall, Mumbai and was attended by more than 500 pax. The festival culminated with Virat visiting competing brands across the mall and inviting them to the WTF sale.

PERNOD RICARD INDIA CONFERENCE

3 day residential PRI employee annual conference for 850 pax. Key highlights : Multi venue conference / Dinners Welcome & Gala with Awards ceremony.

HERO EDUCATE TO ENPOWER

‘Educate to Empower’ is an initiative by Hero MotoCorp where people were asked to donate their old books for children. A 10 day Canter activity across Delhi NCR reaching RWAs and Schools for collection.Total books collected in 10 days was 4500+ books. The books were donated to NGO’s.


Hero2015PAN INDIACSR Activation of the year5 lacs Received great response from RWAsLot of enquires were generated by people for giving the booksMore than 500000 + eyeballs captured in 2 days5000 + books collected in 10 days2 lac + feedback hits in a week’s time in schools

TATA ANNUAL SUPPLIERCONFERENCE, MACAUAn Annual Supplier’s Meet was held in Macau along with an award ceremony. 500+ attendees

HERO DEALER CONVENTION, MACAUThe event launched 15 new bikes in a spectacular event that won the Gold in EEMAX and WOW for the year 2013.700 plus dealers

Futuristic set, performance with aerial launches, aerial performances all leading to a unforgettable experience

VOLKSWAGEN NEW POLO GT TSI CAR LAUNCHTo bring alive the theme we split the event into two zones

The conventional world which greeted the Media and other visitors was a much smaller space

At the launch, the event space opened up to reveal the new world of Polo GT TSI , which offered more for less.

LUFTHANSA NETWORKING DINNER


LUFTHANSA AIRLINES2015New DelhiNetworking Dinner170 paxThis was a 40 minute dance sequence by special artist Nikolina Nikoleski dance troop from Zagreb, Croatia.

RENAULT DEALER CONVENTION, SINGAPORE ClientYearLocationCategoryNo. of peopleOutcome

RENAULT2014SingaporeDealer Convention170 pax2 night, 3 days event was well managed with cruise dinners and city tour and a day long convention with Award night with celebrity artist.

GURGAON2nd Floor, Mudit Square Building, Plot 24, Sector 32, Institutional Area,Gurgaon – 122001, Haryana, India.Phone: + 91 124 2653900MUMBAI515, D Wing, Floral Deck Plaza,Central Avenue, MIDC, Near SEEPZ, Andheri East, Mumbai – 400093, Maharashtra, India.Phone: + 91 22 61662207Visit us : www.saltxp.comMail us : [email protected]

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