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David Highland - AREC14

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Page 1: David Highland - AREC14
Page 2: David Highland - AREC14

In 6.5 years…

• 6 to 60 team members

• On track for 600+ sales

• 1,000+ property managements in 2014

Page 3: David Highland - AREC14

In that time we’ve learnt 3 things

1. Create a team for growth and gear for it

2. Embrace digital and video

3. Live and breathe team culture with a focus

on health and fitness

Page 4: David Highland - AREC14

create a team for growth

• Share your vision and get buy in

• Overstaff all areas you are not strong in

• It’s all in your detail – focus on your systems

Page 5: David Highland - AREC14

• Appraisals generated • Prospecting calls • Email addresses added • New listings • Lost listings • PM leads • Buyer appointments • Current negotiations • Personal sales

assistant report

Page 6: David Highland - AREC14

embrace digital + video

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the ways we engage with consumers is changing…

If we don’t find them, they will find us.

Page 8: David Highland - AREC14

embrace digital + video

• Invest in video training

• Preparation. Practice. Presentation. Presence.

• Be visible. Create separation

Suzanne Latimore & team

Page 9: David Highland - AREC14

culture

• Culture is your team’s DNA and the behaviour of the group

• Live and breathe team culture

• Focus on health and fitness

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culture

culture

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team fitness • Boxing • Run Club • SMH Half Marathon • Sutherland 2 Surf • Surf School • Tough Mudder

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40 day focus

• Measurements

• Nutrition Seminar

• Weekly Run Club

• Weekly Boxing

• Prize – cash, gym membership, PT sessions

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the blue crew half yearly conference

• Amazing Race

• Health & Nutrition

• Culture

• Industry – Tom Panos • Craig Alexander (5 x World Ironman)

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be a little fearless

• Get out of your comfort zone • Be humble and keep your feet on the ground • Success won't come easy - you need to fight for it • Enjoy the ride