Gamification vs

Game-based learninG

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IntroductIonTraining professionals who’re thinking about using

gaming solutions for their programs are being

bombarded with gamification messaging.

In all the hoopla the distinction between gamification and

game-based learning is getting lost. But are they different?

does it matter?

to me, the answer to both questions is yes.

Here’s why:

While there’s no shortage of complex gamification

definitions out there, I think it’s a very simple construct —

applying game elements to tasks to make them more

fun and engaging.

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In the context of training:

Gamification means applying game mechanics to a learning

environment to promote desired behaviour and drive learning

outcomes.

Game-based learning (GBL) on the other hand, is

incorporating training content into games to reach

desired learning outcomes.

While these two definitions are similar the tactics are

actually pretty different.

Gamification is a great way to get employees engaged

with existing training content and it’s both easier and

cheaper to implement than game-based learning

Rather than re-jigging your content (to fit into actual games)

you can simply add game elements to your LMS to drive

participation.

Simple examples include chunking your content into

levels, progress meters, challenges, and ratings.

You can take it a step further by including intrinsic

rewards like points, trophies, or status upgrades.

Once you’ve integrated points and levels, leaderboards

become the obvious upgrade. Basically, any element you

see within a game can be used as a gamification tactic. Not

all game elements are created equal though so you want to

choose the most compelling and relevant tactics.

GamIfIcatIon

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Game-BasedlearnInGGame-based learning programs differ from gamification

in that they feature training content within a relevantly

themed game.

In a GBl program users learn by playing.

their progress in the game is directly correlated to their

knowledge and understanding of the training subject matter.

Users are motivated to learn because it’s a means to an end.

Well designed GBL programs can make even the most banal

subject matter fun and engaging.

Get a crash coursein Gamified traininGGeT a crasH coursein Gamified TraininG

conclusIonWhich One is Right for You?

regardless of which strategy you go with, your

decision needs to be based on the goals and needs of

your organization. Implementing either gamification,

game-based learning, or some combination of the

two without careful consideration can de-motivate

employees and even lead to high turnover.

Do it right however, and you can expect increased

engagement, better retention, and happier employees.

And really, that’s a benefit for everyone.