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Dubai, United Arab Emirates - Springmoon Apps have Updated the Shoplog application to version 2.0, one step further to become the ultimate shopping companion. Previously in the older version shoppers were able to build their own databases for any item they are interested in buying it,"The more expensive it is, the more time users need to take buying decision, the bigger database they need to make to check all options". In version 2.0 we are trying to close the buying decision loop between the Consumer & the store. There is countless times where consumers didn't buy the product because they were not informed about the sale or store didn't have inventory at that time or the correct size or color or didn't know that there is matching items with their liked product . All of these problems needs a new kind of communication services between the store and the Consumer. The Solution: In version 2.0, we are introducing a new service from shoplog where we can inform the store on consumer behalf that he is interested in that specific item. By sharing his interest with the store might be able to offer some kind of advance knoweldge if there is a sale on that item, might offer him the correct size or color later on ,might offer the Consumer items that matches the item that he likes. This where Shoplog new service in 2.0 comes to action to make all these "might" into reality. In addition to that all the previous fairs that shoplog had, this is why we have created this application in order to help the users to remember all the products and goods that they saw and examined, to be able to make better judgement about the comparison between all of them in terms of prices, colors, dimensions and whatever the user wants to add of comments, are still available in better format and user interface. This application simply provide instant aid to the normal procedure for shoppers. The user will like something (sofa, chair, shorts, shirt, skirt, bag, pants, etc.): * Take a photo with Shoplog * Log the price * Name of the shop * Store location on the map * Which size or dimensions * Store phone number * Store email. * Store website. * Any comments that the user want to add * It will save automatically the date where the user logged this item Secondly if the Application enables the users to share their Findings with someone special: * Parents/children * Husband/wife * Best friends * Social Integration with Facebook, Twitter to share with all their Friends The Value Added: Once The user have done the field search in the Shops in his/her Shopping District/Mall for what ever he/she wants to buy. The User also to looks for the best option on-line, so we have added a Feature to enable him/her to search in the most Common Online Shopping Sites like: * Amazon * The Fancy * E-Bay * Google * Yahoo buy * Rakuten (for The Japanese Market) * Taobao (for The Chinese Market) The Mosaic Trends view - We have added in a previous version a trend
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What is Shoplog
Shoplog stands for Shopping Log .
Shoplog is a mobile Application that addresses the
challenge an individual faces when selecting the
right product where there are numerous choices in
different stores spread over multiple time zones (
Past , Present ).
Little bit of History
Traditionally , the shopping behavior is simple & repetitive : Go to the market, see the products, check the products Quality, check the product prices. Then goes to a Different Store and repeat the process all over again. During this process an individual is building internal database for the specific item. In the end decision to buy is based on “feeling” which is developed on his internal database of price, brand, store ......
Few years ago , the e-Commerce Concept appeared & many shops started to go online as well as the normal store .
The E-Commerce Shops is an excellent tool as it gives an indication about what the Customer bought , wish list , or even what are the products that he has browsed .
Analysis & GAP
Out Of the $44 billion spent online so far this year, the number one category
was digital content and subscriptions. Second was Consumer Electronics,
followed by Flowers, Greetings & Gifts, Computer Hardware, and Apparel &
Accessories. This Gives us an Indication that most of the products that are
being sold online are mostly software, licenses , mp3 ,subscriptions
Although there is huge list of shopping list that consumers still go for normal
Shopping when it comes to make a buy Decision like Clothes, Shoes ,
Furniture , Kitchenware , Food , jewelry, .....These Items and more
Consumers needs to touch them , feel them , get the feedback from store
employees , check other Consumers feedback on the spot in a face-to-face
engagement
Consumer behavior
Although with the penetration of smart mobile devices into our lives is huge , the Consumer behavior will not rotate 180 degree away from the traditional Shopping , the shopping behavior have deviated a little bit , consumers now take advantage of having a camera in their mobile phones to record their look in the new outfit , take digital notes about the prices , save geo-notes about the shops location .
The Consumers are already digitizing their shopping experience and there is no single platform in the market to capture this.
SHOPLOG Fill the GAP
This is where Shoplog will fit in the Gap between the
Traditional Commerce & the e-commerce
Shoplog combines the traditional Commerce
behavior which is capturing the existing database of
certain product in the market into a digital form ,
which can be sorted based on consumers
preferences , Shared to friends & Family , compare it
with other e-commerce providers .
SHOPLOG Services
The Current services offered right now by shoplog are as follows :
Create a Shopping Platform to combine the Traditional shopping behavior with the digital
enhancements that comes from Carrying around a digital Device that can take pictures,
locations, notes
Connects the shopping lists with friends members to share the shopping experience.
Compare the Shopping lists made up with the Traditional way of shopping with the new e-
Commerce ways.
Capturing your Shopping history in one Application
Converting the shopping Experience into Tangible & Share-able findings
SHOPLOG Comm.
• Shoplog should ask the user to inform the store about his
interest in the tagged item .
• Shoplog will send the User Facebook Information to the
backend along with the item he is interested in to shoplog
database
• Shoplog will inform the store on the users behalf where
we can push some advantages towards the user.
Shoplog Social eng.
The Shoplog should ask the user if he/she wants to
share the item with his friends on Social Media (
facebook , Twitter, Pintrest ,…)in return of some
Loyalty Points from the store.
With Such Feature , the user is contributing into the
marketing Campaign of the store .
“ This is the Actual Ear-to-Mouth Campaign “
Shoplog m-Store
If the Store After Comparing & Searching between all
products have reached a final decision to buy a
certain product , he/she might order directly from his
mobile device through shoplog , will be directed to
the existing online store , or he/she can send the
store an email for item booking or even simply call
the store
SHOPLOG win-win
For shops:
Shops will be in touch with their consumers or
potential consumers in order to build their loyalty
Shops will understand better their consumer
behavior
Shops will be able to arrange their inventory better
by knowing which items attract more customers
SHOPLOG win-win
For consumers
Shops should be able to give them certain advantage
when they pass on their information/shoplog to the
shop through shoplog like :sales early notification,
discounts on the wanted item, e-auction between
shoplogers for the item they are interested in.
Loyalty points when they share their shoplogs with
their friends through social media
