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5 Reasons Why your Lawyer’s Blog is Missing the Mark

5 reasons why your blog is missing the mark

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Is your blog missing the mark? Here are 5 reasons why your blog may need some "fixing."

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Page 1: 5 reasons why your blog is missing the mark

5 Reasons Why your Lawyer’s Blog is Missing the Mark

Page 2: 5 reasons why your blog is missing the mark

Your Headline Sucks!

• It doesn’t contain a keyword

• It is more than 75 characters

• You don’t realize your headline is the first (and maybe only) thing a reader sees

• It fails to give the reader a good idea about the content

Page 3: 5 reasons why your blog is missing the mark

Images Your blog post does

not contain an image

Your image does not contain “alt-text.” Google spiders cannot read images. Those little bots see white space unless your image contains “alt-text” when you insert it in your blog post, describing what the image represents

Page 4: 5 reasons why your blog is missing the mark

Anchor Text• Your blog post does not

contain any internal links to 2-4 of your other blog posts

• Your anchor text does not contain descriptive keywords

Page 5: 5 reasons why your blog is missing the mark

Call-to-ActionYour blog post does not contain a call-to-action

motivating your readers to download a free E-book, or sign up for a free demonstration…

Page 6: 5 reasons why your blog is missing the mark

Social MediaYour blog does not encourage social sharing

Page 7: 5 reasons why your blog is missing the mark

Inbound Marketing for Lawyers

Don’t delay, call us today for all your blogging needs. You’ll be glad you did…and so will we.

Website: www.inboundmarketingforlawyers.com

Email: [email protected]

Phone: 800-249-5048