Embed Size (px)
DESCRIPTION
Do you know what awesome blog content is? Do you know what today's SEO is like? Ah! And do you know how to create awesome blog content? Watch this presentation to get the answers to these questions. For more detailed information, head over to > http://www.probloggingsuccess.com/semrush-create-noteworthy-blog-content/
Citation preview
How to create
awesome
blog content
using SEMRUSH
With all the search engine
algo changes, the definition of
“awesome content”
has changed
The following two things should go hand in hand
Content that people find useful and
noteworthy to talk about Content that can be easily ranked
The tool I am going to use for illustration is
Semrush
Click it to go to semrush.com
Semrush has the ability
to give you the KEYWORDS
that you and/or your competitors are
ranking for
Open up semrush.com and type any keyword to get
Phrase match report
Related keywords report
Organic results for that keyword
Ads that use that particular keyword
(and their exact ad copies – which is really cool)
Ads history for that keyword
The key here is to find highly searched
yet easy to rank keywords
Find keywords that are
searched by a decent number of people +
not very competitive
Awesome
blog content =
Useful content
Content that can be
easily found
+
Useful
content
Content that
a reasonable
sized group
of people
want
Content that
is searched
by a decent
number of
people
= =
Content that can be
easily found
Content that is not
very competitive =
When I talk about
keyword research,
competition,
searches
etc.
you picture me wearing my SEO hat
Click it
With related keywords
I get brilliant ideas to expand my post
Instead of optimizing my post for one
keyword I’d use related
keywords throughout
Do you want more in depth info on this topic?
Click here
You will find detailed tips with illustrations
HERE
Click it
Want more cutting-edge blogging tips?
Head over here
(You’ll get a couple of wonderful e-books as a bonus!)
