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Demonstration of the effective advanced search facility on LinkedIn, also includes some general advice on using any social media using acronym MICE. Given as a talk to the Cleantech Business Breakfast, Peterborough, Wednesday, 14 August 2013
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LinkedIn: A tool for findingHigh-level
Business Contacts
Dr Chris Thomas
Talk to the Cleantech Business Breakfast, Peterborough, Wednesday, 14 August 2013
DON’T PANIC!
Why LinkedIn?
Specifically for Business
Promotes Contacts
Increases Your Profile
225m Members Worldwide
It’s Free, and Easy to use
THINK MICE
THINK MICE
M Meeting Places = Social Media
I Introducing yourself
C Contributing
E Exploring and Expanding Contacts
Meeting Place LinkedIn
DO go to LinkedIn to meet new people in asocial environment with a business setting.
INVITE relevant people to connect with you.
DON’T be the party bore just talking ME MEME or trying to SELL SELL SELL.
Introducing Yourself - Profile
Your LinkedIn Profile is your opportunity tointroduce yourself. Use it! People check themout. Google finds them.
DO give an impression of your currentinterests and aspirations.
AVOID simply providing a CV time-line
Contribute & Communicate
Post News
Join Groups
Take part in Discussions
Ask Questions
Respond to others
Give and seek recommendations
Endorse other’s Skills & Expertise
Explore and Expand
Practical Live Demonstration
Importance of existing contacts
LinkedIn’s powerful Search function
Homing in with advanced features
Useful Statistics by LinkedIn
Using Google to search LinkedIn
Importance of Contacts
Search Function
Keyword searchO
ptions
tose
lect
within
searc
h
Phrases and multiple keywordsO
ptions
tose
lect
within
searc
h
Groups
Selected Group
Group Statistics
Google Search LinkedIn
THINK MICE
M Meeting Places = Social Media
I Introducing yourself
C Contributing
E Exploring and Expanding Contacts
