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“If the business model is not found in a single-stakeholder
model, Think ecosystem where multiple
stakeholders create network effects”
Innovation & Ecosystem
Cooperative mission : engage companies and communities in digital interactionInnovation & catalyst
“Adapt the solution to fit the business model
and not the other way around”Marketing : Brand visibility
Product management : service improvement
Finance : cost savings & finance digitisation
Doccle Community
Customer Interaction
Agents
Communication
Agents
Management
IT
Senders-
Ambassador
Technology partners …
Social Media designed Network organisation
“Revenue is not relevant. Relevance comes from the sustainable value we bring into the network.”
“Our community will only participate when they feel part of the solution and experience simplicity”
Wisdom of the crowd
• Before the experimentAfter the
experiment
“Our community is the most fantastic designer and product
thinker, impossible to replace by one expensive hired person”
21
The road so far….
Key figures (launch february 2014):
• 477.000 active users• 534.000 clients of members
linked• 3,6 Mio € turnover Y1• 40.000 app installs• Switch from paper to digital +
50%
“ I suggest you google doccle today, because you will probably
doccle google tomorrow ”Carl Tilkin-Franssens (CIO Acerta)