Find Your Voice, Find Your Audience

Hi, I’m Missy

missybunnie.com

Writer

Blog Coach

Gamer (they do exist)

Reader

Fairy Tale Addict

@missybunnieo

Survey Time

You want others to see your content

But You Want To Be Yourself

How do you be yourself online?Find your voice and apply it everywhere

Forget every writing formula you know

Ann Handley - Everybody Writes: Your Go-To Guide To Creating Ridiculously Good Content

“There is no one way to write — just as there is no one way to parent a child or roast a

turkey.”

Instead

Read books

Study other blog posts

Avoid passive voice

Accept That You Are Good Enough To Write

Steven King - On Writing

“If you want to be a writer you must do two things above all others: read a lot and write a

lot.”

Instead of doubting

Practice writing every single day

Give yourself time to edit anything you write

Beth Dunn - User Experience Editor for HubSpot

“Write like crap if you have to. But write everyday. Keep the streak alive.”

Think of it this wayWould you become more fit by lifting weights 5 hours on Saturday or 30 minutes every day?

You now have the tools to write for your audience. But how do you find them?

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SEOBut not at the cost of content

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Recommendation: WordPress SEO by Yoast

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Do Your ResearchKeyword Research and Testing

Bill Cosby

“I don't know the key to success, but the key to failure is trying to please everybody.”

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Talk to a real personCreate your ideal reader/client persona

For help creating your ideal persona:https://www.missybunnie.com/wcslc14