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We Now Live In A Massive,
Global, Connected, Disruptive
Economy
Doyle Buehler
IntroConnecting Leaders To Digital
“Are you ready to
join me on the epic
quest to close the
digital divide, expel
the internet’s ivory
towers, and rid
the world of
online business
monotony and
mediocrity?”
Get The Book
On Digital
Leadership
Let’s Connect@DOYLE BUEHLER
I’m Giving Away A Paperback Copy of My Book on Digital Leadership - “The Digital Delusion: How To Overcome The Misguidance & Misinformation Online”
For the BEST Question, Comment OR Your BIGGESTChallenge of Online
Just Tweet! @doylebuehler #breakthrough
We Now Live In A Massive,
Global, Connected, Disruptive
Economy
Business Is Not The Same
As It Used To Be
http://www.thirdwavebook.com/
Steve Case, Founder of AOL
There Are 3 Waves of Digital Business
The Digital Revolution Is Here
@doylebuehler
The Power Of Touch
@doylebuehler
You Are 1 Click Away
from Disaster
@doylebuehler
Social Selling?
@doylebuehler
It’s Not About
“HOPE”
@doylebuehler
@doylebuehler
>60% of SMBs FAIL Within3 Years
Disrupt Or Die
Disrupt Or Die
What Is Your
“Greatest Work”?
• Startups• Healthcare/Pharma/Biotech/Device/
Health Insurance• Information & Communication
Technologies and Services• Industrial & Manufacturing• Financial Services/Banking/Financial
Insurance• Consumer Goods, Services & Retail
@doylebuehler
https://techcrunch.com/2015/03/03/in-the-age-of-disintermediation-the-battle-is-all-for-the-customer-interface/ @doylebuehler
Businesses That Disrupt Their industry
See The Rewards
@doylebuehler
The Common Thread?
Businesses That Disrupt
Their Industries Can
Become
Remarkable.
@doylebuehler
Buy The Numbers
10% - Growth of Canadian online retail market per year$1310 – What the average Canadian Spends online5 Years – Sales online will outpace overall retail market46% - Number of businesses in Canada with a website$39 Billion – The amount that Canadians will spend online by 2019 (retail)
Sources: http://etailcanada.wbresearch.com/media/1003521/57985.pdf
https://cira.ca/sites/default/files/public/Ecommerce-Factbook-March-2016.pdf
@doylebuehler
What’s Your
“Disruptive”
Strategy
@doylebuehler
Purpose
@doylebuehler
@doylebuehler
Patterns
@doylebuehler
Zero Moment of Truth?
7 Hours11 Touchpoints4 Channels
@doylebuehler
Platform
@doylebuehler
@doylebuehler
Process
@doylebuehler
ATM
• [visual of ATM]
@doylebuehler
@doylebuehler
Produce
Delivering Value To Your Audience
[Nurturing visual]Nurturing the conversation and delivering consistent brand value
• [visual of actual pieces in flowchart]
• [visual of email sequences]
• Delivering Your Value over time = nurturing
Del ivery val ue To your auDienceval ue Sequence Devel opmenT
inTer eST &
moTivaTion
enaBl inG
acTionS
Sol uTionS
See mor e
Do mor e
Have mor e
viSual S, viDeo, TexT To
capTur e THe imaGinaTion
viSual S, viDeo, TexT THaT
r einfor ce WHaT THey
ar e THinkinG
WHaT DoeS a “Sol uTion” To
your auDience l ook l ike?
BeGin THe “conver SaTion”
anD move peopl e THr ouGH
iniTial aTm, DepenDinG on
neeDS & r eaDineSS
See mor e
Do mor e
Have mor e
*WHaT can THey See?
*WHaT can THey Do?
*WHaT can THey Have?
HoW can you enGaGe your auDience?
WHaT unique Sol uTion Do you pr oviDe?
@doylebuehler
• Push-out Competitors
• Connect With Customers
• Create Long-Term Value
Are You Ready
For Disruption
Now?
@doylebuehler
“Show Me The Money!”
• Video or still image – Jerry MacGuire
• Jerry MacQuire “Moments” – What’s yours?
@doylebuehler
Getting 1 Click Closer…
@doylebuehler
To real opportunities.
I’m Giving Away A Paperback Copy of My Book on Digital Leadership - “The Digital Delusion: How To Overcome The Misguidance & Misinformation Online”
For the BEST Question, Comment OR Your BIGGESTChallenge of Online
Just Tweet! @doylebuehler #breakthrough
Massive Thanks to
ACTION 1
Get a Free PDF of the book
Text ‘freebook’ to (365) 300-2476
ACTION 2
Book Into Upcoming Discovery SessionTo define what you need.
Or TXT ‘discovery’ to (365) 300-2476
ACTION 3
Get SH*T DONE!
Download Slide Deck on Slideshare.net
(with extra content)
bit.ly/doylebuehler30Or TXT ‘presentation’ to (365) 300-2476
http://www.linkedin.com/in/doylebuehler
https://www.facebook.com/doyle.buehler
http://www.twitter.com/doylebuehler
http://www.instagram.com/doylebuehler
http://www.youtube.com/user/doylebuehler
Please Find & Follow Me On Social
