5 ways to use facebook apps for your next campaign

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A short presentation I did for my weekly mini-webinars. Learn more and sign up here: http://www.johnhaydon.com/subscribe/

Text of 5 ways to use facebook apps for your next campaign

  • 5 WAYS TO USE FACEBOOK APPS FOR YOUR NEXT CAMPAIGN
  • WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) What well discuss in the next 15 minutes: 1) Building your email list withlist magnets 2) Curating content with photo contests 3) Going beyond likes, comments and shares 4) Going deeper with quizes 5) Peer-to-peer fundraising apps 5Ways to Use Facebook Apps forYour Next Campaign
  • #1: Building your email list withlist magnets 5Ways to Use Facebook Apps forYour Next Campaign WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) Use Static HTML - iframe tabs, which allows you to create tabs in three ways:
  • 5Ways to Use Facebook Apps forYour Next Campaign WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) Use Static HTML - iframe tabs, which allows you to create tabs in three ways: 1) Can use it to add code. #1: Building your email list withlist magnets
  • 5Ways to Use Facebook Apps forYour Next Campaign WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) Use Static HTML - iframe tabs, which allows you to create tabs in three ways: 1) Can use it to add code. 2) Upload images (815px wide) #1: Building your email list withlist magnets
  • 5Ways to Use Facebook Apps forYour Next Campaign WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) Use Static HTML - iframe tabs, which allows you to create tabs in three ways: 1) Can use it to add code. 2) Upload images (815px wide) 3) Or create an iFrame #1: Building your email list withlist magnets
  • MadewithShortStack #2: Curating content with photo contests WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) 5Ways to Use Facebook Apps forYour Next Campaign ShortStack and TabSite are recommended: 1) Allow for voting and ranking 2) Integrates with MailChimp 3) All entries can be downloaded 4) URLs are mobile-friendly
  • #2: Curating content with photo contests WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) 5Ways to Use Facebook Apps forYour Next Campaign ShortStack and TabSite are recommended: 1) Allow for voting and ranking 2) Integrates with MailChimp 3) All entries can be downloaded 4) URLs are mobile-friendly MadewithShortStack
  • #2: Curating content with photo contests WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) 5Ways to Use Facebook Apps forYour Next Campaign ShortStack and TabSite are recommended: 1) Allow for voting and ranking 2) Integrates with MailChimp 3) All entries can be downloaded 4) URLs are mobile-friendly MadewithShortStack
  • #2: Curating content with photo contests WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) ShortStack and TabSite are recommended: 1) Allow for vomplex contest rules 2) Integrates with MailChimp 3) All entries can be downloaded 4) URLs are mobile-friendly 5Ways to Use Facebook Apps forYour Next Campaign Liking a Page cannot be a condition of entry in any Facebook contest. OK: Enter for a chance to win this cool surfboard. Like our page to get started! User likes the page to see the contest form. NOT OK: Enter for a chance to win this cool surfboard. Like our page to enter... User likes page and youre fired.
  • #2: Curating content with photo contests WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) ShortStack and TabSite also support Instagram and Pinterest to show off the winning photos. 5Ways to Use Facebook Apps forYour Next Campaign MadewithTabSite
  • #3: Using an incentive for email acqusition WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) ShortStack and TabSite both offer this feature. Giveaways Sponsor coupons Sweepstakes 5Ways to Use Facebook Apps forYour Next Campaign MadewithTabSite
  • #4: Going beyond likes, comments and shares WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) ActionSprout allows you to use a variety of Facebook actions within the News Feed. Actions include: Stand With, Stop, Support, Join and more. Includes email autoresponder feature. Focus is on posts, not tabs. 5Ways to Use Facebook Apps forYour Next Campaign Made with ActionSprout
  • ActionSprout allows you to use a variety of Facebook actions within the News Feed. Actions include: Stand With, Stop, Support, Join and more. Includes email autoresponder feature. Focus is on posts, not tabs. #4: Going beyond likes, comments and shares WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) 5Ways to Use Facebook Apps forYour Next Campaign Made with ActionSprout
  • WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) 5Ways to Use Facebook Apps forYour Next Campaign #5: Going deeper with quizzes AgoraPulse is a Facebook Page management tool that includes a quiz feature. MadewithAgoraPulse
  • AgoraPulse is a Facebook Page management tool that includes a quiz feature. Build and segment email lists. #5: Going deeper with quizzes WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) 5Ways to Use Facebook Apps forYour Next Campaign
  • #5: Going deeper with quizzes WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) 5Ways to Use Facebook Apps forYour Next Campaign AgoraPulse is a Facebook Page management tool that includes a quiz feature. Build and segment email lists. Excellent for education and awareness. Identify super-fans.
  • WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) http://info.artez.com/facebook-whitepaper 5Ways to Use Facebook Apps forYour Next Campaign 14% of web trafc to all donation and fundraising pages on our platform is now coming from Facebook alone. In an average peer-to-peer campaign, 15-18% of donations are referred from Facebook. Participants who connect their accounts to Facebook will raise 40% more than those who do not. Women are more likely than men to connect to a fundraising application (app) on Facebook. Peer-to-Peer Fundraising Apps
  • Razoo Rallybound StayClassy CauseVox CrowdRise FirstGiving Friends Asking Friends (Blackbaud) TeamRaiser (Blackbaud) WEDNESDAY MINI-WEBINARS WITH JOHN HAYDON (SUBSCRIBE TO GET INVITES TO THESE 30-MINUTE WEBINARS) http://www.idealware.org/FGTOnlineDistributedFundraising.php 5Ways to Use Facebook Apps forYour Next Campaign Peer-to-Peer Fundraising Apps
  • Founder: Inbound Zombie - an online fundraising and marketing consultancy in Cambridge, MA Creator: The Nonprot Facebook Bootcamp Instructor: Marketing Profs University and Charityhowto Author: Facebook Marketing for Dummies, 3rd and 4th Editions Speaker: The Nonprot Technology Conference, Social Media for Nonprots, Blackbauds BBCon, New Media Expo, TechSoup, GrantSpace, Chronical of Philanthropy, Nonprot Webinars, NetworkForGood. Clients: Twin Cities Habitat for Humanity, EpicChange, Share Our Strength, Environmental Defense Fund, Shriners Hospitals for Children, Boston Medical Center, Community TechKnowledge, Scholastic, TechSoup, WaterAid America, University of Massachusetts, Community Music Center of Boston, National Wildlife Federation, Razoo,