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EP01: How to get your website on first page of Google

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Page 1: EP01: How to get your website on first page of Google
Page 2: EP01: How to get your website on first page of Google

SEO BITES• SEO Bites is a product that we’ve created out of our

mainstream radio business.

• It is a subsidiary brand of Vertical Internet Radio, alongside Health Professional Radio and Talkers.FM.

• We follow Google's advice in creating original content and help businesses promote their brand by conducting video interviews, repurposing the content into various forms, and distributing the story to the internet.

Page 3: EP01: How to get your website on first page of Google

PAGE RANKING FACTS• The algorithm updates in Google called Panda and

Penguin, plus the 200 Google signals determine the ranking of a page.

• 75% of searches are being done on mobile devices. 85% of people never look at page 2 of Google's search results.

• The layout of the Google page only shows 4 search results on the first page, while a desktop shows 7 search results.

Page 4: EP01: How to get your website on first page of Google

WHY CREATE ORIGINAL CONTENT?• Google evaluates your webpage whether you are a

publisher of original content or not.

• If you’re scraping content off other people’s websites, Google will smack your page ranking and it will go down the page.

• In order for you to go up the page you must frequently publish original content and SEO Bites do that by interviewing the owner of the business to produce a content that is absolutely original.

Page 5: EP01: How to get your website on first page of Google

REPURPOSING CONTENT• The whole interview takes about 20 minutes to record.

• We extract 7-minute video and 60-second videos to be uploaded to YouTube.

• Videos will be repurposed into different artifacts for publication on different authoritative websites.– transcript– podcast– slide deck– short articles– introductory paragraphs

Page 6: EP01: How to get your website on first page of Google

FREQUENCY OF PUBLISHING CONTENT• Google is like a robot.

• You have to train Google to look at your website frequently and to find new content.

• Timing is very crucial in pulishing content. You can do it daily, weekly, or monthly.

• From our experience, ideal publishing is between 21 and 28 days. That’s the least amount of work involved to still be seen as a frequent publisher.

Page 7: EP01: How to get your website on first page of Google

PUBLISHING CONTENT• Generally, the production of the video and other

artifacts takes about 3-5 working days.

• Our team will post the output to your social media accounts.

• If you don't have social accounts yet, we will create them for you.

• If you already have accounts, we can post the artifacts for you.

Page 8: EP01: How to get your website on first page of Google

SEO BITES: Content Creators• We’re content creators, not an SEO company.

• We make content as easily and as pain-free for our customers as we can.

• In fact, a lot of times we’re referred to customers by their SEO provider because we have a low cost production method.

• SEO Bites is a low cost way to promote the Google ranking of your page.

Page 9: EP01: How to get your website on first page of Google