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AGENDA1. THE STARTUP CHALLENGE2. VISUAL CONTENT STRATEGY3. SHOOT’S CHALLENGE & APPROACH4. 5 STEPS FOR STARTUPS5. Q&A
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SET YOUR STRATEGYWHAT IS YOUR OBJECTIVE?DEFINE METRICS OF SUCCESSSTUDY YOUR CUSTOMER
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Shoot Contact Sharing• iPhone & Android • Keeps your info organized • Flexible for different situations • Works with your other apps
• Account creation optional
Main goals
• Find new and potential customers
• Engage with existing customers, develop loyal fans
• Gain customer insight • Awareness of marketplace
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