View
607
Download
0
Embed Size (px)
DESCRIPTION
LinkedIn is an important social media tool for the 21st century. Learn about creating your profile and incorporating the best elements into your social media strategy.
Citation preview
2
Introduction & Overview for session Introduction
Media & Marketing Research Career Networking Groups – JPL, CLPL, NTS, Harper College McHenry County Workforce Network Volunteer LinkedIn Workshop Presenter at Harper College WorkNet Center
Overview LinkedIn Settings Navigation tabs Best practices Editing & building your profile Let's Get Started
3
Notes & Goals for session
General Notes for Today My contact info is on last page Workshop is interactive Red Arrows Parking lot Best Practice
Goals Personalize Branding Best Practices Suggested Activities
4
LinkedIn - What is it & Why use it?
Over 225 million professionals use LinkedIn to exchange information, ideas and opportunities
Virtual Resume Business Social Networking Site Create an Internet Presence Research Individual or Company
Norm Galvin at InsightsNow Corina Eliason at ForeSee
Find Employment Opportunities
5
LinkedIn Network Activity & Settings
6
LinkedIn Settings – 4 Tabs
7
LinkedIn Navigation Tab - Profile
8
LinkedIn Navigation Tab - Contacts
9
LinkedIn Navigation Tab - Groups
10
LinkedIn Navigation Tab - Jobs
11
LinkedIn Navigation Tab - Inbox
12
LinkedIn Navigation Tab - Inbox
13
LinkedIn Navigation Tab - Companies
14
LinkedIn Navigation Tab - News
15
LinkedIn Navigation Tab - More
16
LinkedIn Tab - More – Help Center
17
LinkedIn Tab - More - Skills
18
LinkedIn Tab - More - Skills
19
LinkedIn Best Practices
1. All Star profile with photo
2. Headline – descriptive and accurate, not title
3. Summary and specialties section
4. Utilize Skills section and other key words
5. Recommendations – enhance your profile
6. Provide activity updates & read connection’s updates
7. Join Groups – discussions & participation
8. Jobs – create search agent & review saved searches
9. Companies – follow targets for changes
10. Who Viewed Your Profile?
20
Best Practice – Headline & Activity
21
Best Practice - Summary & Specialties
22
Best Practice - Skills & Endorsements
23
Best Practice - Group Participation
24
Best Practice - Group Participation
25
Best Practice - Follow Companies
26
Best Practice - Job Search Agent
27
Best Practice - Job Search Agent
28
Best Practice - Job Search Agent
29
Best Practice - Job Search Agent
30
Best Practice - Network Activity
31
Best Practice – Who’s Viewed You?
32
Best Practice - Who’s Viewed You?
33
LinkedIn Profile – Editing & Building
34
LinkedIn Profile – Editing & Building
35
LinkedIn Profile – Editing & Building
36
LinkedIn Suggested Activities
Who is viewing your profile? Read network activity from your connections Build your network of connections Join industry or specialty related LinkedIn groups Post activity update, e.g. reading a book, attending a seminar, trade show or conference Review Companies Followed updates Connections Review discussions in your LinkedIn Groups Jobs Endorsement Monday
Questions?
Feel free to follow up later or connect with me on LinkedIn
Contact Info:
Bruce A. Bennett
Mobile: 815-302-9552
Email: [email protected]
LinkedIn: http://www.linkedin.com/in/bruceabennett
Career Coach Corner Blog: http://bruce73.wordpress.com/