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Physician Assistant Program University of Alabama at Birmingham
Is There A Place For Social Media In Higher Education?
Take out mobile devices
"Logic Emo*on." 'Logic Emo*on' Web. 6 May 2015. www.darmano.typepad.com/logic_emo*on/2009/01/the-‐s.html
Denial
"The 5 Stages Of A TwiIer User. Which Are You?" Alicia Cowan RSS. 13 Apr. 2012. Web. 4 May 2015. www.aliciacowan.com/social-‐media-‐and-‐digital-‐marke*ng/twiIer/the-‐5-‐stages-‐of-‐a-‐twiIer-‐user-‐which-‐are-‐you
Curiosity A-HA!
Obsession Like Breathing
• Any online platform for user generated content
• Tools, services, and communication facilitating connections between peers with common interests
• Digital, content-based communications
Social Media Defini*ons -‐ Heidi Cohen. (2011, May 9). Retrieved May 4, 2015, from hIp://heidicohen.com/social-‐media-‐defini*on/
1. Anything that is in the world when you’re born is normal and ordinary and is just a natural part of the way the world works
2. Anything that’s invented between when you’re 15-35 is new and exciting and revolutionary and you can probably get a career in it
3. Anything invented after you’re 35 is against the natural order of things
I have come up with a set of rules that describe our reactions to technologies:
Adams, D. The Salmon of Doubt. 1st ed. 2005.
Schaefer MW. The Tao of Twi;er. 1st ed. 2011
Schaefer MW. The Tao of Twi;er. 1st ed. 2011
Schaefer MW. The Tao of Twi;er. 1st ed. 2011
Argue why social media is becoming the “standard of care” in education
• Avoids traditional lecture
• Multimedia friendly
• Technologically savvy
• Want open access
• Learner-centered approach
• Connection to instructors
• Technologically dependent
• “AADD”
Eckleberry-‐Hunt J. J Grad Med Educ. 2011;3(4):458-‐461 "Genera*on Z and the Future of Higher Educa*on." News Northeastern. 19 Nov. 2014.
Shah AV. J Am Osteopath Assoc. 2014;114(8):654-‐659
Justify how social media can (and should) be part of traditional P&T metrics
"Developing Students' Digital Literacy." Jisc. Web. 5 May 2015. <hIp://www.jisc.ac.uk/guides/developing-‐students-‐digital-‐literacy>
"Six Social-‐media Skills Every Leader Needs.” Web. 5 May 2015. www.mckinsey.com/insights/high_tech_telecoms_internet/six_social-‐media_skills_every_leader_needs
"10 Ways to Use TwiIer in Teaching.” 23 Feb. 2015. Web. 5 May 2015. www.socialmediaforlearning.com/2015/02/23/10-‐ways-‐to-‐use-‐twiIer-‐in-‐teaching
"TwiIer’s Role In Science Publica*on And Communica*on [INFOGRAPHIC]." SocialTimes. Web. 7 May 2015. <hIp://www.adweek.com/social*mes/twiIer-‐science/483827>.
Any material, product, or resource originally developed to fulfill a specific educational purpose that
has been successfully peer-reviewed and, is subsequently made public through appropriate
dissemination for use by others
American Association of Medical CollegesEducational Affairs Consensus ConferenceDefining the Components and Evidence of Educational Scholarship
“Social media is the ultimate canary in the coal mine”PEER REVIEW
“We don’t have a choice on whether we do
the question is how well we do it”- Erik Qualman @equalman
1. Measure whatever can be easily measured 2. Disregard that which cannot be measured
easily 3. Presume that which cannot be measured
easily is not important 4. Presume that which cannot be measured
easily does not exist
"The McNamara Fallacy and the Problem with Numbers in Educa*on." Chronotope. 4 Apr. 2015. Web. 4 May 2015. www.chronotopeblog.com/2015/04/04/the-‐mcnamara-‐fallacy-‐and-‐the-‐problem-‐with-‐numbers-‐in-‐educa*on
to teach them this art
without fee or covenant
if they desire to learn it
"The Short Coat." : "Prac*ce Changers" Web. 5 May 2015. <hIp://shortcoatsinem.blogspot.com/2014/01/prac*ce-‐changers-‐every-‐founda*on.html>.
• Part of everyday communication for the next generation
• Maybe not quite ready for Tweeting during lectures (but it is coming)
• You get out what you put in
• A good blog is better than a bad paper
"Logic Emo*on." 'Logic Emo*on' Web. 6 May 2015. www.darmano.typepad.com/logic_emo*on/2009/01/the-‐s.html
[email protected] @PA_Maday
www.pamaday.net