Top Social Tools for Content Curation

Digital  Engagement  

About Us

Why use tools? •  Social is time-consuming •  Keep content fresh •  Interact with your public

Tool #1: Bitly

•  Facebook  •  Twi-er  

Social  Outlet  

•  Shortens  links    •  Tracks  links  for  clicks  over  9me,  as  well  as  others  who  shared  

Func9on  

•  Analy9cs  on  each  posted  link  •  Clean,  concise  posts  •  Follow  others  and  track  their  bitlinks  

Benefit  

Tool #1: Bitly

Tool #1: Bitly

Tool #2: Canva

•  Facebook  •  Twi-er  •  Instagram  •  Pinterest  

Social  Outlet  

• Online,  user-­‐friendly  graphic  designer  • Very  easy-­‐to-­‐use  • Templates  prepared  to  make  “designing”  quick  

Func9on  

•  Images  get  53%  more  likes  on  Facebook  •  Images  get  313%  more  engagement  on  Twi-er  •  Images  must  be  included  for  Pinterest  and  Instagram  •  Easily  turn  your  content  into  graphics  •  Collaborate  with  other  curators    

Benefit  

Tool #2: Canva

Tool #2: Canva

Tool #3: PicMonkey

•  Facebook  •  Twi-er  •  Instagram  •  Pinterest  

Social  Outlet  

• Online,  user-­‐friendly  graphic  designer  • Very  easy-­‐to-­‐use  • Easily  add  logos  or  create  collages  

Func9on  

•  Images  get  53%  more  likes  on  Facebook  •  Images  get  313%  more  engagement  on  Twi-er  •  Images  must  be  included  for  Pinterest  and  Instagram  • Easily  turn  your  content  into  graphics  

Benefit  

Tool #3: PicMonkey

Tool #3: PicMonkey

Tool #4: Iconosquare

•  Instagram  Social  Outlet  

• Online  Instagram  viewer  • Allows  search  of  hashtags  and  users’  accounts  • Gives  free  analy9cs  

Func9on  

• Assist  in  finding  User-­‐Generated  Content  • Allows  curator  to  follow  and  research  hashtags  in  cura9on  

Benefit  

Tool #4: Iconosquare

Tool #4: Iconosquare

Tool #5: Visual.ly

• Facebook  • Pinterest  

Social  Outlet  

• Database  of  infographics  and  infographic  designers  

• Search  infographics  by  keywords  • Upload  original  infographics  

Func9on  

• Assist  in  finding  topical  infographics  • Get  more  eyes  on  infographics  you’ve  created    Benefit  

Tool #5: Visual.ly

Tool #5: Visual.ly

Tool #6: Post Planner

• Facebook  Social  Outlet  

• Schedules  posts  • Assists  in  finding  content  and  crea9ng  posts  • Op9mizes  for  engagement  

Func9on  

• Save  hours  each  day  on  finding  content  •  Increased  engagement  with  post  op9miza9on  Benefit  

Tool #7: Viral Tag

• Pinterest  • Facebook,  Twi-er,  LinkedIn  

Social  Outlet  

• Schedules  pins  • Gives  you  fresh,  trending  content  to  re-­‐pin  based  on  topic  Func9on  

• Op9mized  pos9ng  9mes  with  pin  scheduling  • Find  and  use  popular  topic  through  discover  Benefit  

Tool #7: Viral Tag

Tool #7: Viral Tag