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"What is a modern church?" Transmissions Worship is on a mission to seek out relevant lessons from the contemporary church to share with traditional worship planners. At the same time, we bring out the relevant traditional experiences a modern church can use to do church better, all with the mission of leading people in to a deeper, authentic relationship with Jesus and His church. This presentation was first presented at Connect Fest. This covers some of the basic problems that frustrate users of your website and some excellent examples of websites doing it wrong and doing it really, really right!
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TRANSMISSIONSWORSHIP CONFERENCE
This presentation will be available online tomorrow
(978) 913-8040www.transmissionswoship.com
SAY WHAT?!?Communicating effectively In new media
AGENDA
Understanding Visual Language
Do’s and Don’ts of new media
VISUAL LANGUAGE
Audience
Welcome!
Welcome!
Welcome!
VISUAL LANGUAGE Culture
Grease - Paramount Pictures; Citizen Kane – RKO / Time Warner Bros; 50 Cent - Interscope Records; Beatles – EMI;
ABC Time Warner Warner Bros.
VISUAL LANGUAGE Expectations
Batman TM DC Comics
General Mills Lions Gate Entertainment / Twisted Pictures
AllPosters.com Banksy
Vanguard.com hillsongyouth.com
OUTDATED STYLE
The Symptom Unprofessional Unappealing aesthetic Hidden Content Too many choices
http://web.stcloudstate.edu/aoolagunju/
Why It’s a Problem Who are you talking to? What are you saying? Frustrated Users No Mobile!
DON’T
OUTDATED STYLE
Image from http://www.jimwestergren.com/worst-web-design-ever/
DON’T
OUTDATED STYLE
http://www.northbridgepolice.com/
DO
OUTDATED STYLE
http://marshill.com/
DO
OUTDATED STYLE
http://www.northpoint.org/
DO
ONLINE VERSION OF NEWSLETTER
The Symptom Lacks Interaction One-Way Communication No Social Media No Videos or Graphics
Why It’s a Problem Missed Opportunities
Web is Not Print Right Now! Deeper Relationships
Articulate Engage Chart
DON’T
ONLINE VERSION OF NEWSLETTER
One Church Columbus
http://www.onechurchcolumbus.com/
DO
ONLINE VERSION OF NEWSLETTER
Contact & Sign Up Forms
Media Player
Youtube
Social
DO
STALE CONTENT
The Symptom Same today as always A Twitter account with no
tweets A Facebook with no pictures
Why It’s a Problem Decrease in traffic Missed opportunity
DON’T
STALE CONTENT Monday Game Plan:
What is up for this week?
Newsong Community Church
DO
STALE CONTENT Monday Game Plan:
What is up for this week?
Newsong Community Church
DO
STALE CONTENT Monday Game Plan:
Blog w/ Picture
Newsong Community Church
DO
STALE CONTENT Tuesday Game Plan:
Ask a question on Facebook
DO
STALE CONTENT Wednesday Game Plan:
Post a video
BBQ @ Fallfest Promo ClipCrossroads Community Church
DO
DOSTALE CONTENT
Wednesday Game Plan: Post a video
BBQ @ Fallfest Promo ClipCrossroads Community Church
STALE CONTENT Thursday Game Plan:
Wild card, post pictures, blogs, polls, etc. Whatever it is, SHARE IT!!!
http://www.transmissionsworship.com/worship-planning-on-scoopit.html
DO
STALE CONTENT Friday/Saturday Game Plan:
Final Reminders
DO
Facebook.com/CrossroadsConnects
STALE CONTENT Sunday Game Plan:
Go live
DO
http://www.christianworldmedia.com
STALE CONTENT Next Monday Game Plan:
Post the sermon recording on the website….
Tweet it too…
Newsong Community Church / Twitter
DO
STALE CONTENT Monday Game Plan:
What is up for this week?
Newsong Community Church
DO
THE NEXT STEPS
Make sure your website: Is up to date both in content and aesthetics Utilizes the medium of the web Provides two-way communication Speaks to the right audience in the right way Is constantly evaluated
TRANSMISSIONSWORSHIP CONFERENCE
This presentation will be available online tomorrow
(978) 913-8040www.transmissionswoship.com
