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Dan Zenkel, President
Eric Wittenberg, Director
Liz Hopley, Program Director
How To Run a Better Soccer Camp
Agenda
Our Story
Session Goals
What We Do
What You Can Do
Questions & Comments
Our Story
Who We Are
Liza Wittenberg
• Georgetown &
UNC -Greensboro
• Teach For America
• United Nations
Association
• Berkshire Soccer
Academy
Eric Wittenberg
• Elmwood Day
Camp
• Woodmont Camp
• UNCO Sport
Psychology
• CrossFit
• Berkshire Soccer
Academy
Dan Zenkel
• Columbia Law
School
• Practicing Attorney
• Camp Group, LLC
• A Camp Dad
• A Soccer Dad
• Berkshire Soccer
Academy
“The Fun Way to Elevate Your Game”
Our Mission
“Provide high level sport-specific training for girls
in a traditional residential camp setting that
fosters athletic development, meaningful
relationships, and healthy fun.”
Our Facility
“Provide high level sport-specific training for
girls in a traditional residential camp setting that
fosters athletic development, meaningful
relationships, and healthy fun.”
Our Facility
“Provide high level sport-specific training for girls
in a traditional residential camp setting that
fosters athletic development, meaningful
relationships, and healthy fun.”
Our Growth
Summer # of Campers Duration
# 1
(2011)
40 1 session
# 2
(2012)
120 2 sessions
# 3
(2013)
250 4 sessions
# 4
(2014)
550 5 sessions
# 5
(2015)
780 (Target) 6 sessions
The Berkshire Soccer Academy
Our Coaches
Assistant Coaches – Playing in College & Coach
Head Coaches – Collegiate Assistant coaches
Master Coaches – Professional licensed coaches
with 5-10 years of teaching in a player-
development setting
TeamFirst Soccer Academy
Visiting Pros & Guest Coaches
Begin the Conversation about establishing a community of soccer camps
Share Lessons Learned from Traditional Camp that will: Make Operating Camp Easier
Build Goodwill & Positive Word of Mouth Marketing
Session Goals
Soccer Camps vs. Traditional Camps
Soccer Camps Part of Camp Traditional Camps
Players from the
university or Coaches
from the Club
Staffing Varied backgrounds
Coach & recruit during
academic year
Year-Round
Leadership
2-5 Full Time Staff
$-$$ Price $$-$$$
?? % Re-Enrollment
Rate
50-85%
University & Prep
School Campuses
Facilities Rural, rustic, woods &
lakes
Soccer Specialization Programming Diverse interests but lack
of depth
3-7 days Duration 4-8 weeks
The Universe of Soccer Camps
ID vs. Developmental
Day vs. Overnight
Facility Types
Fixed Costs
Staffing Sources
NCAA Compliance
The Traditional Camp Community
ACA
Professional Development
Standards
Conventions
Mentoring
Photo: ACACamps.org
Universal Camp Issues
Perennial Topics of Stress for Administrators
Homesickness
Camper attendance
Roommate Disagreements
Bullying & Cliques
Parent phone calls (that last 2 hours…on your
cell)
Nutritional needs
Injuries & Liability
What We Do
What we do…
Solve problems before they exist with:
Camper & Parent Communication
Staff Training & Feedback
Intentional Programming
Athlete Handbook
Athlete Profile
Homesickness Packet
Camper & Parent
Communication
Communication Sample: Athlete
Handbook
Preparation Sample: Athlete
Profile
Communication Sample: Homesickness
Packet
Communicate Once
Create perennial literature
Updatable & editable
Utilize analog documents (the ones we’ve just
shown you)
Email us for PDF’s:
800.326.9219
Staff Training & Feedback
Staff Hiring Process
Orientation & Arrival
Staff & Camper Evaluations
Staff Hiring Process
Quality & Sourcing
Quantity Ratios
Staff Development
Mentoring / Networking
Orientation & Arrival
Model Name Games & Ice Breakers
Facility Logistics
Emergency Procedures
Clear Expectations
Third Party Training
Nuts & Bolts of Camp
Staff Evaluations
Self & Manager Evaluations
1 Team Meeting (30 Minutes)
Personal Check-ins
Camper Evaluations
Camper Evaluations
Empower Your Staff
Engagement and training is a value added for
millenials
Happy and effective staff = Happy Campers
“Direction Prevents Correction”
Arrival & Orientation
Electives & Evening Activities
Camper Connections
Off-Field Programming
Arrival & Orientation
Map & Human Arrow Checkpoints
Shirts & Smiles = Uniform
Facility Tour
Parents & Campers Should Stress
Less
Electives & Evening Activities
Use Low & No Cost “Supplies”
Downtime & Restful Activities
Supervision
Connections
Camper to Camper
Camper to Staff
Parent to Staff
Program Intentionally
Leverage all of your resources
Make use of local facilities on and off campus
Research special skills that staff members
may be hiding
If they played an instrument to get into college
they can perform at camp
Same goes for painting or other skills/hobbies
Thank You & Questions?
Interesting Links:
Berkshiresoccer.com
Acacamps.org
CampDirectorsResources.com
UltimateCampResource.com
Contact Us:
