Upload
ifactory-digital
View
8
Download
0
Embed Size (px)
Citation preview
33 Murray Street Bowen HillsBrisbane QLD Australia 4006
Phone: +61 7 3844 [email protected]
As one of Brisbane's leading full service digital and creative agencies, iFactory will help you achieve a digital solution that blends the needs of your business with that of your target audience. Our eclectic mix of digital designers, web developers and digital marketing specialists come together for one purpose – to provide intelligent digital solutions based on your business needs.
http://ifactory.com.au/news/3-simple-steps-improving-seo
APRIL 2017 3 SIMPLE STEPS TO IMPROVING SEO
1
3 Simple Steps for Improving SEO
1 Research how your website is getting foundIt’s simple to monitor your digital presence thanks to
freely available software such as Google Analytics.
Use keywords that are short, sharp and simple to
improve your chances of being discovered. This can
be achieved with a variety of free tools and services
provided by Google.
Google has search engine programs that can help
you understand how your business can increase the
likelihood of being discovered such as Keyword and
Trends for websites. There are countless other free
alternatives available for researching digital trends.
2 Focus on content for your target audienceFocus on trends and keywords to connect your
business with more people. If you’re after genuine
engagement and market penetration, research
specific keywords to target the right demographic.
Ensure the content is easy and interesting to read.
Visitors to your website shouldn’t be confused about
what you’re offering or how to engage – call a phone
number, purchase a product, complete a form, etc.
Keep content short and engaging to convey a
message and move users to take action.
2
3 Be AccessibleDon’t forget the power of social media. Your website
should be easily accessible via social media
channels so that customers looking for more
information about your business can find it easily.
Maintain a presence on the major social networks
such as Instagram, Facebook or Twitter. Remember,
accessibility is good digital marketing practice.
Ensure that your business can be accessed through
the digital channels your target market is using.
3