5 Benefits of Creating Customer Communities

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5 Benefits of Creating Customer Communities

Alok RamsisariaCEO, Grazitti [email protected]+1 650 641 1754www.grazitti.com

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What is Salesforce Community?

Salesforce.com is releasing Salesforce Customer Community powered by Salesforce Chatter in Summer, 13.

The latest innovation will help your company create online portals to better connect with your customers, partners and products.




Why do you need Customer Community?• Provide Customers access to your knowledge base and community forums

• Meet rising customers and partner expectations for in-depth engagement

• Improve Customer service over a connected platform

• Increase level of user engagement on social media platforms




Benefits of Creating Customer Communities

1. Save Time

2. Save Money

3. Enhance Products

4. Strengthen Loyalty

5. Drive Sales





1. Save Time

2. Save Money

3. Enhance Products


5. Drive Sales

Save Customer time by giving access to information, which is more accurate, up-to-date.

Ability to combine the existing resources for much faster customer service outcomes.





1. Save Time

2. Save Money

3. Enhance Products


5. Drive Sales

Connecting customers to other customers and partners, reduces the number of queries coming to your customer service center.

Less queries translates directly into less agents required, cutting down overhead costs.





1. Save Time

2. Save Money

3. Enhance Products


5. Drive Sales

Ability to directly engage product managers with target customers for product ideation, feedback and beta testing.

Instant feedback and reviews from customers and partners for new upgrades and versions.





1. Save Time

2. Save Money

3. Enhance Products


5. Drive Sales

Establish strong customer retention by connecting to your customers’ likes, wants, concerns, reviews and more.

Ability to tailor future product offerings, improving your repeat business and engagement.





1. Save Time

2. Save Money

3. Enhance Products


5. Drive Sales

Build strong connection with a potential customers, to get in-depth insights about their needs, wants, purchase timings and their likely next purchases.

Explore new sales opportunities with Word-of-Mouth from customers & partners




At Grazitti Interactive, we understand both the Salesforce platform and requirements of communities for a diverse set of B2B and B2C customers.

Our community services include: Concept and Strategy Design, Development and Maintenance User Engagement and Growth Community Management

In addition to extensive salesforce expertise in APP Exchange Product Development Integration with Third Party Software Support & Maintenance

About Grazitti Community Services

30000+ Members (Feb, 11)Support

500+ Members (Jan, 13)Support

500+ Member (May, 13)Marketing Support



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5 Benefits of Creating Customer Communities