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© 2013 1 The Top 5 Ways to Keep Your Data Safe Nat Maple Senior Vice President & General Manager of Global Consumer Business

Acronis: The Top 5 Ways to Keep Your Data Safe

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© 2013 1

The Top 5 Ways to Keep Your Data Safe

Nat MapleSenior Vice President & General

Manager of Global Consumer Business

© 2013 2

Fast Facts• Every year we create more data than the year before‒ 90% of the data in the world today was created in the last

two years‒ IBM estimated our current daily creation rate is 2.5

quintillion bytes of data‒ IDC projects the digital universe will reach 40 zettabytes

(ZB) by 2020 -- 50x larger than the digital universe in 2010

• ABI Research noted in a recent report that by the end of 2013, there will be 2x as many active personal cloud storage accounts as there were one year ago‒ Within five years, the global account base is expected to

more than triple, hitting 3.61 billion by the end of 2018

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Here are our top five tips for ensuring that your digital data is safe and secure now and in the

future:

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1. Schedule Regular Backups• Backups should be made

regularly• After an initial full backup of

the entire system, make sure you set up automatic, incremental backups

• Incremental backups are vital because they:‒ Store only what has been

changed or added since the last full backup, saving disk space

‒ Decrease the time each backup takes

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2. Invest in a Good External Drive

• Your first-line backups should be stored on removable media or removable drives

• This will help ensure your data is safe -- even if your device is:‒ Lost‒ Stolen‒ Damaged

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3. Double-Protect Your System• Provide a second layer of

security for your most important data by backing it up to the cloud

• With the right software, you can also encrypt the data to keep it safe in the event of an attempt at data theft

• A second backup in the cloud protects your data from physical damage caused by:‒ An accident‒ Natural disaster‒ Other incident

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4. Test Your Recovery Plan

• Testing your recovery plan helps you determine whether your system isn’t perfect, before something bad happens

• Then, if needed, fine-tune your approach

• This will help you be sure that -- even in a worst-case scenario -- your data will be recoverable

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5. Check Your System Prior to Any Installation

• Before installing any new programs, software updates or drivers, complete a full backup

• This helps you avoid losing precious data if something goes wrong with your hard drive

• Any changes or losses can then be reversed by installing from your backup

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