Ambient 2013: Persuasion Mobility in Ambient Intelligence

Institut für Beispielsysteme | Forschungsgruppe SystembeispieleInstitute of Telematics | Ambient Computing Group

Persuasion Mobility

Persuasion Mobility in Ambient IntelligenceLukas Ruge, Andreas Schrader

AMBIENT 2013October 3rd 2013, Porto, Portugal

Dipl.-Inf. Lukas [email protected] of Telematics, University of Lübeck, Germany


Persuasion Mobility

Overview• Motivation• Current Technology• Persuasion Mobility• Summary

April 18, 2023 2Persuasion Mobility


Persuasion Mobility

Motivation

Persuasive Technology

“Software or information systems designed to reinforce, change or shape attitudes or behaviors or both without using coercion or deception.”

H. Oinas-Kukkonen and M Harjumaa “Towards deeper understanding of persuasion in software and information systems”

Persuasive Effect Increases:• At the right time• In the right place



Persuasion Mobility

Motivation

Persuasive Technology

Why is persuasive technology relevant?• Helping people achieve their goals may generate

valuable products.• Influencing users positively may reduce health care

costs.• Users can also determine better how and why they are

influenced.• …



Persuasion Mobility

Motivation

Ambient Persuasion• Using ubiquitous computing devices to persuade• Based on the ambient computing paradigm.• The network of smart devices in a smart environment

allows for ambient persuasion

Ambient persuasion: The use of context-aware, networked

devices that enable context-sensitive behavior to deliver

persuasive content. E. Aarts, P. Markopoulos, B. Ruyter “The Persuasiveness of Ambient Intelligence”



Persuasion Mobility

Current Technology

Persuasion with mobile devices/smart phones:

Advantages• Constant Connection (SMS/Internet/…)• Access to sensors• Privacy• Reachability



Persuasion Mobility

Current Technology

Persuasion with mobile devices/smart phones:

Disadvantages• No peripheral awareness• Handling not always appropriate• Limited range of actuation• Limited battery time



Persuasion Mobility

Current Technology

Persuasion in Ambient Environments:

Advantages• Peripheral awareness• Fitting to the environment and situation• Everyday objects (user knows how to handle them)• Broader range of modalities



Persuasion Mobility

Current Technology

Persuasion in Ambient Environments:

Disadvantages• Specific hardware unlikely to be commonplace• Depending on complete control over the infrastructure



Persuasion Mobility

Persuasion Mobility

Requirements of Ambient Persuasion:

In any given smart environment :• Context-aware system*• Information being presented to the attention of the user **• Information being comprehended **• Selection of the appropriate strategy of persuasion (adaptation

depending on context) ***What happens if the user changes from one environment to another?

* Aarts et al. “The Persuasiveness Of Ambient Environments” 2007** Oinas Kukkonen et al. “Persuasive System Design: Key Issues, Process Model and System Features” 2009*** M.C. Kaptein “Personalized Persuasion in Ambient Intelligence” 2012April 18, 2023 10Persuasion Mobility


Persuasion Mobility

Persuasion Mobility

User Environment:

The User Environment is defined as the surrounding of the user, it is rapidly changing and evolving as the user moves or as devices become available.

Sensor: Able to sense a users’ actions and surroundings

Actuator: Can evoke perceivable change



Persuasion Mobility

Persuasion Mobility

Persuasion Mobility:

Persuasion Mobility is the act of persuasive software that is dynamically executing its appropriate strategies in the user environment utilizing available sensors and actors.

Persuasion Mobility increases the potential persuasiveness of Ambient Intelligence by providing consistency of persuasion even if changes in the user environment occur.



Persuasion Mobility

Persuasion Mobility

Towards Mobile Ambient Persuasion:

• Context Abstraction• Identification• Device Discovery• Device Capability Profiles• Unobtrusive Transfer of Device• Coordination of Actuation• Measurement of Success



Persuasion Mobility

Persuasion Mobility

Context Abstraction:

Ambient Dynamix

Ambient Dynamix is an ambient intelligence framework for Android-phones. It allows to connect to sensors and actuators dynamically using a plug-in infrastructure and allows to generate high-level context data.

Using high-level context data, independence from the actual actuators and sensors is achieved.

www.ambientdynamix.orgApril 18, 2023 14Persuasion Mobility


Persuasion Mobility

Summary

Future Work:

• Exploring ways to realize these requirements.• Combined research with psychologists to evaluate the

approach of mobile persuasion.• Researching how, in different environments, a message is

impacted by the context of the presentation.• Long term: a middle ware framework for mobile devices that

enables persuasion mobility.



Persuasion Mobility

Thank you.

Any Questions?
