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Audience Feedback Draft Trailer

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From asking the audience whether they enjoyed the trailer, I am able to see if it appealed to them. Then when it comes to making my final draft I am able to see what I can improve to ensure that they enjoy it. From this all the people who completed my questionnaire enjoyed my draft trailer which is positive because I am able to see what I did well.

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I wanted to know why they enjoyed the trailer and if they didn’t enjoy it why. As all the people said that they did enjoy the trailer, looking at the reasons why means I will keep them elements when it comes to making my final draft. For example, someone enjoyed the voiceover as it created tension for the trailer, and also enjoyed that when they saw the trailer they understood what the film was about which is what I aimed for.

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I then wanted to see if the four technical areas were effective within my draft trailer. From asking about the sound, one person thought that the music helped set the scene for the trailer but then someone else thought that the happy, upbeat music was too happy for a horror trailer. Having this type of feedback is important because I am able to change this element of the trailer to ensure that I appeal to the target audience.

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I then asked the audience about the camerawork and if they thought it was effective. Some people thought the camerawork was effective because there were no wobbles and it highlighted what was needed with the panning and zooming effects. Whereas, some people thought there were a few jitters throughout the trailer, this means that I am able to be more careful when moving the camera for my final trailer.

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I wanted to ask the audience whether the acting within the trailer was effective so that I would know whether I needed to reshoot any of the footage or just add more. From the audience feedback, the audience think that the acting was alright but at times it feels as if the actor is aware of the camera being there. This can be improved in my final trailer by reshooting certain elements of the trailer.

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I wanted to ask the audience whether the costume was effective as a part of the mise-en-scene, from the feedback I received they all agreed that the costumes are natural which is conventional for a horror movie. They also think that it showed she is normal everyday girl by the clothes she is wearing.

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For the last question, I wanted to know what the audience would improve if they could. Some examples were to make it a bit longer, this will be improved as I still have more clips to add. Other examples are to change the voiceover, change some of the music and also when the girl receives the voicemail change the expression on her face.

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I also posted the link to my trailer and questionnaire onto Facebook, to see if I could get some more feedback. As this person couldn’t work the questionnaire, they wrote some detailed feedback in a Facebook message. From this I am able to see what she would improve in my trailer; for example, when the girl gets the voicemail wait a little bit longer before she reacts to the message as people receive voice messages all the time. She thought that the acting was good as it portrayed a normal teenage girl. From this I can see what I need to improve and what I have done well.

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Overall, from creating a questionnaire on our draft trailer I am able to see what our target audience think about specific aspects of the trailer. For example, some people liked the cliffhanger as it created tension but would improve certain areas such as when the girl receives the voicemail. From this I am able to adapt these ideas to my 2nd draft of my trailer to ensure that my final trailer is going to appeal to the target audience.