Canon innovations throughoutRugby World Cup history

Canon launches the ground breakingand award winning Cinema EOS C300.A compact Super 35mm digital cinemacamera which revolutionised the movie

making industry

Canon is official sponsor of Rugby World Cup 2015.Follow us at @CanonProNetwork for more information on how

Canon technology is supporting the event

RUGBYWORLD CUP

2011

RUGBYWORLD CUP

2015

RUGBYWORLD CUP

2007

1989

Canon introduces the flagship autofocusSingle Lens Reflex (SLR) camera – the

EOS-1 series – the company’s professionalrange of interchangeable-lens cameras.

Since this launch, Canon has continued todevelop this range to support professionals

in capturing iconic images from sportingevents such as Rugby World Cup

2008

Canon introduces the EOS 5D Mark II –the world’s first DSLR camera with Full HD

video. This addition of Full HD movie recordingexpanded the boundaries of photography,

allowing fans to capture great stills or videos offast moving subjects such as wingers

on Rugby World Cup teams!

2010

Canon introduces the world’sfirst single-shot multi-band camera, enabling colour distinction beyond the capability of the human eye at high resolution

2013

Canon releases the EOS-1DC, the world’s first 4K DSLR cinema camera for stunning stills and movie shooting

Canon launches the EOS 5, the first-ever camera with eye-controlled auto focus (ECF)

Canon launches the first commerciallyavailable SLR lens with internal image

stabilisation system (ISS), helping photographerscompensate for camera shake and enabling

users to take fewer blurred pictures – perfectfor capturing sporting events

Canon's first digital SLR camera, the EOSDCS 3, is introduced helping to dramaticallyreduce the time required by photo desks to

publish images of Rugby World Cup 1995

RUGBYWORLD CUP

1991

RUGBYWORLD CUP

1995

RUGBYWORLD CUP

1999

2001

Canon’s first "camera direct" products arelaunched, allowing digital pictures to be

printed using an inkjet printer directlyfrom a camera

Canon released the EF400mm F4 DO IS USM,the first ever lens to use multi-layer diffractive

optical (DO) elements, allowing a reductionin length and weight of telephoto

lenses used by professional sportsphotographers

Canon introduces the EOS 650 autofocus SLR camera, Canon’s first camera in the EOS series. This model features the world’s first Ultrasonic Motor (USM) auto focus, representing a new generation of AF SLR cameras

Host nation: Australia and New ZealandWinning nation: New Zealand

Host nation: South AfricaWinning nation: South Africa

Host nation: England, France, Ireland, Scotland & WalesWinning nation: Australia

Host nation: AustraliaWinning nation: England

Host nation: FranceWinning nation: South Africa

Host nation: WalesWinning nation: Australia

RUGBYWORLD CUP

1987

Canon introduces the 5DS and 5DS R, thehighest resolution 35mm full frame DSLR ever

produced with a stunning 50 megapixel

TM © Rugby World Cup Limited 2008 - 2015. All rights reserved.

Host nation: New ZealandWinning nation: New Zealand

Host nation: England

2005

Canon introduces the world’s firsthigh-definition camcorder, the XL H1

allowing photographers to capture keymoments at future Rugby World Cup

tournaments in stunning HD!

Canon launches the DIGISUPER 100xs broadcasting lens, the world’s highest zoom lens range. All of Canon’s DIGISUPER field lenses have featured this technology since its launch, meaning it’s easier for broadcasters to stay close to Rugby World Cup action on the pitch

RUGBYWORLD CUP

2003