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The future of recruitment
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Julian LaddMonster Worldwide
Research, trends and predictions16 June 2010
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‘an age of austerity’....cut state spending in
ways that will ‘affect our economy, our
society, indeed our entire way of life’
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‘..in the Budget there will be further measures
to stimulate private sector employment...’
Chancellor of the Exchequer 8 June 2010
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96% of employers plans to either maintain or increase their workforce over the next year
online recruitment activity up 15% since last year
Increased pressure on public sector
Continued shift from traditional to online
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The Monster Employment Index UK in May
http://hiring.monster.co.uk/hr/hr-best-practices/market-intelligence/labour-statistics-trends/employment-index-may10.aspx
+7%
On the up: banking and accountingNorthern Ireland
Not so good: healthcare & social workScotland
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and the world of candidates...
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47% go online to look for job vacancies
Top search = job specific terms6.6 million (March)
Get visible online!
Looking for a new job is a time of emotional peaks and valleys. The mood is changeable.
Uncertain
Not confident
DiscouragedDauntedTired
Reaffirmed EncouragedExcited
Pessimistic
Optimistic
Anxious Angry
Source: Monster European Research April 2010
Core consumer groups across Europe
“Optimistic Aspirers”
“Easy Riders”“No-Nonsense Career-Builders”
“Lost and Nervous”
Source: Monster European Research April 2010
What does that mean for recruiters?
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“Optimistic Aspirers”
“Easy Riders”“No-Nonsense Career-Builders”
“Lost and Nervous”
Suggestions, new ideas, creative search techniques. Inspiration to explore new directions; vision to map the future
Hand-holding, advice, guidance, feedback especially around their CV and post application
Filtering power, detailed information on the jobs available. Rational data allowing them the choices they want
“One click” options; simple processes; minimum fuss.
No cookie cut approach!
Source: Monster European Research April 2010
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SOCIAL MEDIA…
MYTH OR REALITY???
Do you (would you) ever use social networks as part of your job search?
The must-haves
Useful intelligencePrivacy protections
Professional tone and feel
“No! I want to control who knows that I am looking for a job. It’s very private information. On social networks, you
don’t have many privacy protections”
“I’m not interested in networking with other job seekers. They’re my
competitors”
“I want to know as much as possible about the companies that are posting vacancies. This is how I might use LinkedIn—maybe it turns out I
know or can meet some people who work there”
“I especially wouldn’t use something like Facebook—which is part of my social
life, not my professional life”
Source: Monster European Research April 2010
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2011 and beyond for recruitment?
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“we must have HR innovators delivering
innovative HR solutions”
David Ulrich
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outsourcing
technology
Innovationtalent vision
social media
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Food for thought
Innovative resourcing
Tangible social media
HR Network
Search for talent
Diversity
Employer brand Keep up
with candidates