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© 2013 IBM Corporation Doug Clark Cloud Leader IBM United Kingdom and Ireland Cloud without Compromise Cloud as a Growth Engine for a Smarter Enterprise @cloudstuff Tap into….IBM SaaS Solutions

Cloud without Compromise

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Cloud as a growth engine for a smarter enterprise. Tap into IBM SaaS Solutions.

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Page 1: Cloud without Compromise

© 2013 IBM Corporation

Doug Clark Cloud Leader IBM United Kingdom and Ireland

Cloud without Compromise Cloud as a Growth Engine for a Smarter Enterprise

@cloudstuff

Tap into….IBM SaaS Solutions

Page 2: Cloud without Compromise

© 2013 IBM Corporation 2

What is driving IT demand?

Explosion of Mobile Devices

Infrastructure Optimization – Cloud Computing Growth of

Social Media

Advanced Predictive Analytics

Real-time Sensor Data

Cyber Security

Business Optimization

+ Big Data

Page 3: Cloud without Compromise

© 2013 IBM Corporation 3

Technology is the driving force shaping the future

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Technology factors

Market factors

Macro-economic factors

People skills

Regulatory concerns

Socio-economic factors

Globalization

Environmental issues

Geopolitical factors

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CEO Studies 2004–2013

Strategic reinvention

136% are more likely to use cloud to

reinvent customer relationships

Better decisions

170% more likely to use analytics

extensively via cloud to derive insights

Deeper collaboration

79% more likely to rely on cloud to locate

and leverage expertise in the ecosystem

Page 4: Cloud without Compromise

© 2013 IBM Corporation 4

IBM has an unmatched set of cloud capabilities

Think It. Strategize how to

use cloud to drive

savings and revenue

growth.

Build It. Build and run your

private or hybrid

cloud.

Tap into It. Utilize cloud

services delivered

from IBM’s

SmartCloud

IBM Cloud IBM’s end-to-end cloud portfolio

Restless reinvention

Analytics everywhere

A dynamic hybrid cloud strategy

Page 5: Cloud without Compromise

© 2013 IBM Corporation 5

IBM Cloud

Business Process

as a Service

Enabling business transformation

Business Process

Solutions Application Application Application Application Application

Software

as a Service

Marketplace of high value consumable business applications

Platform

as a Service

Composable and integrated application development platform

Infrastructure

as a Service

Enterprise class, optimized infrastructure

External

Ecosystem Industry Collaboration

Human

Resources

Big Data &

Analytics Commerce Marketing

Development Big Data &

Analytics Security Integration Mobile Social

Traditional

Workloads

Built using open standards

Compute Storage Networking

Built using open standards

Smarter Commerce

Smarter Analytics

Smarter Cities

Smarter Workforce

Watson solutions

Software solutions

Middleware

solutions

SOFTLAYER

IBM SmartCloud

Enterprise +

Public. Private. Dynamic Hybrid.

Think it. Build it. Tap into it.

Infrastructure solutions

Page 6: Cloud without Compromise

© 2013 IBM Corporation 6

IBM Cloud: Think it. Build it. Tap into it.

Business Process as a Service

Enabling business transformation

Business Process Solutions Application Application Application Application Application

Software as a Service

Marketplace of high value consumable business applications

Platform as a Service

Composable and integrated application development platform

Infrastructure as a Service

Enterprise class, optimized infrastructure

External Ecosystem

Industry Collaboration Human Resources

Big Data & Analytics

Commerce Marketing

Development Big Data & Analytics

Security Integration Mobile Social Traditional Workloads

Built using open standards

Compute Storage Networking

Built using open standards

Smarter Commerce

Smarter Analytics

Smarter Cities

Smarter Workforce

Watson solutions

Software solutions

Middleware solutions

SOFTLAYER

IBM SmartCloud Enterprise +

Public. Private. Dynamic Hybrid.

Think it. Build it. Tap into it.

Infrastructure solutions

Page 7: Cloud without Compromise

© 2013 IBM Corporation 7

IBM acquisitions

Business Process

as a Service

Software

as a Service

Platform

as a Service

Infrastructure

as a Service

Smarter Commerce

Smarter Analytics

Smarter Cities

Smarter Workforce

Watson solutions

Software solutions

Middleware

solutions

Public. Private. Dynamic Hybrid.

Think it. Build it. Tap into it.

SOFTLAYER

IBM SmartCloud

Enterprise +

Infrastructure solutions

Page 8: Cloud without Compromise

© 2013 IBM Corporation 8

IBM Cloud: Think it. Build it. Tap into it.

The IBM Cloud portfolio includes 100+ SaaS offerings as

part of the IBM SmartCloud “as-a-service” capabilities

Think It. Strategize how to

use cloud to drive

savings and revenue

growth.

Build It. Build and run your

private or hybrid

cloud.

Tap into It. Utilize cloud

services delivered

from IBM’s

SmartCloud

IBM Cloud

IBM’s end-to-end cloud portfolio

Restless reinvention

Analytics everywhere

A dynamic hybrid cloud strategy

Page 9: Cloud without Compromise

© 2013 IBM Corporation 9

IBM Cloud: Think it. Build it. Tap into it.

Cloud is revolutionizing how both IT and line-of-business

executives consider and consume IT

70% of IT budgets are spent on

operations and

maintenance (IDC)

6 out of 10

organizations overspend on

IT without improving IT

services (Gartner)

CFOs Alone authorized 26% of

all IT investments during

the past year (Gartner)

CMOs will control more IT buying

decisions in 2017 than the CIO

(Gartner)

80%

of new IT investments will directly

involve LOB executives by 2016

Page 10: Cloud without Compromise

© 2013 IBM Corporation 10

IBM Cloud: Think it. Build it. Tap into it.

Software-as-a-Service is no longer only about economics -- it is

about innovation

New

business

models

Better

service

and

complete

solutions

IT

flexibility

and

scalability

Agility

and rapid

time to

value

More

innovation

and

productivity

Lower

upfront

costs and

variable

pricing

Page 11: Cloud without Compromise

© 2013 IBM Corporation 11

IBM Cloud: Think it. Build it. Tap into it.

SaaS and BPaaS directly serve the needs of the business

leader and functional departments

General Counsel needs

to streamline contract

management processes,

and strengthen IP.

Chief Marketing Officers must analyze, understand, and engage each

customer as an individual across channels.

Chief Procurement Officers need to strategically manage spend, contracts,

& supplier ecosystems.

Chief Financial Officers

need to make more analytical, risk-

aware decisions supporting revenue,

expenses, and other KPIs.

Chief Human Resource

Officers need to find, analyze,

source, acquire & retain the best

talent worldwide.

VPs of Sales must drive

omnichannel B2C sales that integrate

across mobile, social, and on-site

locations.

Heads of Customer

Care need to build unique service

and retention techniques via

personalized engagements.

Page 12: Cloud without Compromise

© 2013 IBM Corporation 12

IBM Cloud: Think it. Build it. Tap into it.

Shared IT/LOB strategy encourages a collaborative SaaS

buying agenda

Collaborative IT

Innovative solutions

Faster time to value

Up-to-date capabilities

Always available

Business Needs IT Needs

Shared vision and execution

“Shadow IT”

LoB Buyers

Security

Privacy

Scalability

Agility

Governance

Page 13: Cloud without Compromise

© 2013 IBM Corporation 13

IBM Cloud: Think it. Build it. Tap into it.

IBM’s portfolio delivers broad and deep business value to help

organizations achieve their objectives

• E-commerce • Customer self-service • Public safety • Service delivery

Deliver Business Analytics at Point of

Impact

Accelerate Business Process Innovation

Connect People with Collaborative Business

Networks

• Digital marketing optimization • Pricing, promotion, product mix analytics • Procurement analytics • Business insights • Intelligent city operations

• Employee and partner collaboration • Strategic supply management • Product planning and development • Talent management

Page 14: Cloud without Compromise

© 2013 IBM Corporation 14

IBM Cloud: Think it. Build it. Tap into it.

Through the IBM SmartCloud, clients tap into SaaS suites

aligned with a broader Cloud strategy championed by IT

SmartCloud for Legal Contract Management Risk Analysis Document Management

SmartCloud for Marketing Demand Generation Campaign Analytics Agency Collaboration

SmartCloud for Procurement Contract Management Spend Analysis Strategic Sourcing

SmartCloud for City Operations Transportation Planning Water Management Utility Optimization

SmartCloud for Human Resources

Talent Management Learning and Certification

Employee Onboarding

SmartCloud for Sales & Commerce

eCommerce Performance Analytics

Quote Management

SmartCloud for Customer Care & Support

Engagement Advice Experience Management

Client Success

SmartCloud for Social Business Collaboration Suite

SmartCloud for IT Operations

Service Management Security

Page 15: Cloud without Compromise

© 2013 IBM Corporation 15

IBM Cloud: Think it. Build it. Tap into it.

High Value Applications: Delivered at Scale and Helping Our

Clients Transform Their Businesses Today

120 million candidate

records on the Kenexa talent

management platform…

180 Million

transportation

management

transactions annually

300,000 global trading

entities connected for

IBM clients

5.5 million daily

transactions

exchanged via IBM

B2B cloud

60,000 users of IBM

digital marketing tools

send 130 million

monthly emails

e

x

…accessed daily by

80,000 candidates and

more than one million

hiring managers

We enable tens of thousands of marketers that support over 4,000 brands to send

333 million emails each month and facilitate over 8 million trade deals negotiated

by thousands of users

Page 16: Cloud without Compromise

© 2013 IBM Corporation 16

IBM Cloud: Think it. Build it. Tap into it.

Client Success on IBM SmartCloud Solutions

Predict student drop out with 80% accuracy

Increased loan volume by 34%

Saved $120 million on upgrading the City’s water

infrastructure

Lowered costs 33% 1 percent improvement

to margin

Decreased PO processing time by 75%

Increased click-through rate 500%

Grew Ecommerce revenues twentyfold

Reduced onboarding process from days to hours

Visibility to 99.9% of truckload shipments

20% faster cycle time for new product introductions

Reduced TCO by 90%

Page 17: Cloud without Compromise

© 2013 IBM Corporation 17

IBM Cloud: Think it. Build it. Tap into it.

Why do the world’s leading companies rely on IBM SaaS

solutions?

100+ best-in-class solutions

Broad coverage for front office roles with 8 SaaS suites for the c-suite

Deep domain expertise across 18 industries delivered through IBM Global Business Services

Availability in over 50 countries today

Customer-centric value with outcome-based subscription models

Enterprise-grade security standards

Flexible deployment across private, public, and hybrid cloud environments

Large and expanding global SaaS business partner community

Page 18: Cloud without Compromise

© 2013 IBM Corporation 18

IBM Cloud: Think it. Build it. Tap into it.

Ask the fundamental questions:

• Are your clients’ organizations

achieving the levels of innovation

required to compete in today’s

environment?

• Are your clients able to nimbly

put lucrative ideas into action?

• Can your clients’ value chain

continually reinventing customer

relationships?

• Are you adapting to market changes

as fast as your clients’ competitors?

Go to www.ibm.com/SaaS for more information.

Find out more about how you can tap into SaaS solutions

Tap Into it. Utilize cloud services delivered from

IBM SmartCloud.

Doug Clark

@cloudstuff

Cloud Leader, IBM UK & Ireland

[email protected]