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CREATIVITY IMAGINATIVE SKILL. RICHNESS OF IDEAS. ORIGINALITY OF THINKING. SUBMITTED BY: GEDWIN VELASCO SUBMITTED TO: PROF. JORGE SAGUINSIN

Creativity final

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Page 1: Creativity final

CREATIVITYIMAGINATIVE SKILL.

RICHNESS OF IDEAS. ORIGINALITY OF THINKING.

SUBMITTED BY: GEDWIN VELASCO

SUBMITTED TO: PROF. JORGE SAGUINSIN

Page 2: Creativity final

The Five Major Theories of Creativity

Explaining Creativity Development

The Psychoanalytical Theory of Creativity

the general argument is that people become creative in reaction to difficult circumstances or repressed emotions.

The theory also argues the following:

▪ People are able to demonstrate creativity when they link the personal unconscious with the collective conscious.

▪ Regression precedes creativity.

▪ Feelings of inferiority contribute to creativity.

Page 3: Creativity final

The Five Major Theories of Creativity

Explaining Creativity Development

The Mental Illness Theory of Creativity

The major tenet is that some type of mental illness is actually necessary in order for people to be creative, even if that illness is exceptionally mild.

Some highly creative individuals do suffer from some form of mental disorder BUT the majority of highly creative individuals do not suffer from any form of mental disorder at all.

Page 4: Creativity final

The Five Major Theories of Creativity

Explaining Creativity Development

Eysenck’s Theory of

Psychoticism

"psychoticism" – a

disposition for psychotic

tendencies.

Page 5: Creativity final

The Five Major Theories of Creativity

Explaining Creativity Development

The Addiction Theory of

Creativity

its major tenet is that

addiction, for example, to

drugs and/or alcohol,

contributes to and even

causes creativity.

Page 6: Creativity final

The Five Major Theories of Creativity

Explaining Creativity Development

The Humanistic Theory of Creativity

The main supporters of this theory include Maslow, Rogers, and Fromm, though the theory is based mainly upon Maslow’s Hierarchy of Needs, a theory he developed, which maintains that humans have six basic needs that must be met in order for them to thrive and reach maximum potential.

Page 7: Creativity final

The Five Major Theories of Creativity

Explaining Creativity Development

The Humanistic Theory of

Creativity

People’s lower needs, however,

must be met in order for them

to progress to the next highest

level, and only upon reaching

the uppermost level, self-

actualization, where needs

are related to purpose and

identify, are they at last free

enough and comfortable

enough to express themselves

creatively.

Page 8: Creativity final

The Five Major Theories of Creativity

Explaining Creativity Development

The Humanistic Theory of Creativity

That environment is unimportant because even the most difficult of environments cannot hinder creativity if someone possesses the ability to self-actualize and, thus, obtain the highest level, where he or she can choose to be creative. In other words, people decide for themselves whether or not they will be creative.

Page 9: Creativity final

BRAINSTORMING

Brainstorming is a process for developing creative

solutions to problems.

Page 10: Creativity final

BRAINSTORMING

Steps To A Successful Brainstorming Session

1. Select a group of people of different types, experiences, and knowledge.

2. Bring them together in a relaxed setting where you will not be interrupted.

3. Engage in some fun exercises such as coming up with ideas to improve a

business everyone knows. This will get their creative juices flowing.

4. Establish a rule that no one can express negative judgments about any one

else's idea.

5. Give the group a question such as, "I want to start a seafood restaurant in

town. What qualities would make it successful?"

6. Designate someone who can write quickly to list on easel pads all the ideas so

everyone can refer back to them.

7. Have people work individually several times during the brainstorming session

to write down their ideas and report them back to the group.

8. After the brainstorming session, go through the list and select the best and most

realistic ideas.

Page 11: Creativity final

FOUR RULES of BRAINSTORMING:

No criticism: Criticism of ideas are withheld during the brainstorming session as the purpose is on generating varied and unusual ideals and extending or adding to these ideas. Criticism is reserved for the evaluation stage of the process. This allows the members to feel comfortable with the idea of generating unusual ideas.

Welcome unusual ideas: Unusual ideas are welcomed as it is normally easier to "tame down" than to "tame up" as new ways of thinking and looking at the world may provide better solutions.

Quantity Wanted: The greater the number of ideas generated, the greater the chance of producing a radical and effective solution.

Combine and improve ideas: Not only are a variety of ideals wanted, but also ways to combine ideas in order to make them better.

Page 12: Creativity final

BRAINSTORMING IDEAS:

An Idea List of Ways to Improve Something Simplify--remove complexity Apply to new use Automate Reduce Cost Make easier to use, understand Reduce fear to own, use Make safer Give more performance, capacity Make faster, less waiting Provide more durability, reliability Give better appearance Create more acceptance by others Add features, functions Integrate functions Make more flexible, versatile Make lighter weight--or heavier Make smaller--or larger

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BRAINSTORMING IDEAS:

Make more powerful Reduce or eliminate drawbacks, bad side

effects Make more elegant Give better shape, design, style Provide better sensory appeal (taste, feel,

look, smell, sound) Provide better psychological appeal

(understandable, acceptable) Provide better emotional appeal (happy,

warm, satisfying, enjoyable, fun, likable, "neat")

Aim toward ideal rather than immediate goals Give larger capacity Make portable Make self-cleaning, easy to clean Make more accurate Make quieter

Page 14: Creativity final

LATERAL THINKING:

Lateral thinking is solving problems through an

indirect and creative approach, using reasoning that

is not immediately obvious and involving ideas that

may not be obtainable by using only traditional

step-by-step logic.

Page 15: Creativity final

METHODS of LATERAL THINKING:

Critical thinking is primarily concerned with judging the true value of statements and seeking errors. Lateral Thinking is more concerned with the movement value of statements and ideas. A person would use lateral thinking when they want to move from one known idea to creating new ideas.

Five types of thinking tools:

Random Entry Idea Generating Tool

Provocation Idea Generating Tool

Challenge Idea Generating Tool

Concept Fan Idea Generating Tool.

Disproving.

Page 16: Creativity final

LATERAL THINKING & PROBLEM SOLVING:

Problem Solving: Problem solving deals with finding out what caused the problem and then figuring out ways to fix the problem.

Creative Problem Solving: Using creativity, one must solve a problem in an indirect and unconventional manner.

Creative Problem Identification: Many of the greatest non-technological innovations are identified while realizing an improved process or design in everyday objects and tasks either by accidental chance or by studying and documenting real world experience.

Page 17: Creativity final

WORD ALGORITHM:

A step-by-step problem-solving procedure, especially an established, recursive computational procedure for solving a problem in a finite number of steps.

Many algorithms are useful in a broad spectrum of computer applications. These elementary algorithms are widely studied and considered an essential component of computer science. They include algorithms for sorting, searching, text processing, solving graph problems, solving basic geometric problems, displaying graphics, and performing common mathematical calculations.

▪ Example: hangman, word puzzles

Page 18: Creativity final

PROBLEMS CANNOT BE SOLVED

THE SAME LEVEL OF THINKING

THAT CREATED THEM.

– ALBERT EINSTEIN

THANK YOU!

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