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Presented by Andre Woolery TMKUNIVERSITY DESIGNING PRESENTATIONS MAKING SLIDES SEXY

Designing Presentations

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How to grab the attention of your audience and keep them captivated.

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Page 1: Designing Presentations

Presented by Andre Woolery

TMKUNIVERSITY

DESIGNING PRESENTATIONSMAKING SLIDES SEXY

Page 2: Designing Presentations

TMKUNIVERSITY

Presentations are about grabbing your audiences

ATTENTION + keeping them

CAPTIVATED.

TMKUNIVERSITY

Page 3: Designing Presentations

TMKUNIVERSITYTMKUNIVERSITY

ATTRACTIVE THINGS GAIN ATTENTION...

Page 4: Designing Presentations

I’m not an expert.but...

I know the tools.I look for inspiration.I experiment.

TMKUNIVERSITY

Page 5: Designing Presentations

FONTS.......................COLOR......................COMPOSITION............SHAPES.....................IMAGES......................DESIGN......................

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fonts the type of font you choose tells a visual story of style and tone ranging from modern to traditional to fun

classy | bodoni

modern | futura (sans serif)

traditional | times new roman (serif)

compact | tungsten

FUN | STENCIL

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fontvariables

font selection isn’t the only way to create visual effects with text. small manipulations can make distinctions between your copy.

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do not fear using size to create impact.

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all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. ALL CAPS CAN MAKE A STATEMENT. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official. all caps can make a statement seem official.

Page 10: Designing Presentations

Making text bold is a clear line of distinction.

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color color is the quickest way to attract the eye but also create harmony, balance and emotion to any element in view.

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use colors of the same tone and matching paletteuse colors of the same tone and matching paletteuse colors of the same tone and matching paletteuse colors of the same tone and matching paletteuse colors of the same tone and matching paletteuse colors of the same tone and matching palette

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use color to create pop or accentuate a point.

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keeping it simple sometimes works...

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avoid light yellow on text. unless on black.

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color doesnt always have to be drastic...it can also be subtle...

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compo-sition the blank

canvas of a slide can be used to tell your story

Page 18: Designing Presentations

you can guide a viewers eye by

creating

invisible lines simply with alignment and spacing

you can guide a viewers eye by

creating

invisible lines simply with alignment and spacing

you can guide a viewers eye by

creating

invisible lines simply with alignment and spacing

you can guide a viewers eye by

creating

invisible lines simply with alignment and spacing

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leaving empty white space is acceptable.

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and nothing has to be centered.

leaving empty white space is acceptable.

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use the rulers for spacing

use the rulers for spacing

use the rulers for spacing

use the rulers for spacing

use the rulers for spacing

use the rulers for spacing

use the rulers for spacing

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LEVERAGE THE RULERS TO BREAK THE SLIDE UP INTO MEASURED PORTIONS WITH GUIDE LINES.

YOU CAN CREATE TEMPORARY

GUIDES WITHIN YOUR SLIDES BY

DRAGGING THE SIDES OF THE SLIDE

THE VIEWER WILL UNCONSCIOUSLY RECOGNIZE THE ORDER IN THE SEEMINGLY CHAOTIC SLIDE

THIS WILL HELP YOU CREATE AN INVISIBLE

COMPOSITION , BALANCE, AND

ORDER TO YOUR SLIDES

Page 23: Designing Presentations

HEADLINES NEED SPACE

IMAGES, GRAPHS AND LOGOS REQUIRE DEDICATED AREAS

TEXT NEED TO BE A CONSISTENT

POSITION

Page 24: Designing Presentations

SHAPES

boxes, triangles, arrows, and other shapes can all be manipulated and used for several graphical elements

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TRANSFORM YOUR SHAPES....

ARROW ROUNDED RECTANGLE SPEECH

BUBBLE

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PLAY WITH THE BORDERS TO ADD DIFFERENT DIMENSIONS TO ANY SHAPE...

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SOMETIMES IT IS AS SIMPLE AS CHANGING OPACITY AND SPACING OF A SERIES OF SHAPES TO MAKE A NEW SHAPE

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WEB PAGE

CREATE ICONS

FOUR SHAPES=

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USE THEM AS CONTAINERS

TWITTER

Instantly connect to what's most important to you. Follow your friends, experts, favorite celebrities, and breaking news.

MICHELLE PHANAs one of the early adopters of YouTube, Phan established an early presence on the site and has since become the most subscribed beauty channel. She uses voiceovers in her tutorials, offering detailed and visually compelling instruction on everything from movie- and music-inspired looks to everyday tips and tricks.

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USE THEM AS DESIGN ELEMENTS

A SIMPLE TRIANGLE AND A LINE

CAN TRANSFORM A SLIDE LAYOUT

INTO SOMETHING WELL DESIGNED

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IMAGESLET THE PICTURE DO THE TALKING...

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FULL BLEEDMAKE SURE THE TEXT CAN BE READ

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FULL BLEEDMAKE SURE THE TEXT CAN BE READ

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CROP LIKE IT IS INSTAGRAMCROP LIKE IT IS INSTAGRAMCROP LIKE IT IS INSTAGRAMCROP LIKE IT IS INSTAGRAMCROP LIKE IT IS INSTAGRAMCROP LIKE IT IS INSTAGRAM

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STEAL LIKE A PRO

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ALPHA MEANS THIS

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get inspired web, product, packaging, business cards...

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#2RULES OF SOCIAL

ENGAGEMENTThe clue is in the name … social media. Your first instinct might be to tweet about your book, but what good does this do?These days, we buy from those we trust. This takes time to develop, so engage first and sell second.

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OUR POV: NATIVE CONTENT

WHO IS THE BEST DISTRIBUTION

PARTNER?

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know the tools.look for inspiration.experiment.

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nowgoplay!

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THANK YOU.