USA

Free Shipping DayOn Thursday, Dec. 18, Over 1000 retailers will

offer free shipping with no minimum purchase required.

Free Shipping Day started in 2007 and in 2011 it resulted in over $1b in sales.

In just 3 years, Free Shipping Day ‘s success has grown 10x.It is expected to grow at 13.5% year over year for the next 4 years.

In 2012 and 2013 online spending on Free Shipping Day was over $250 million more than online spending on Black Friday. $

3rd most intense shopping day of the year now.

In 2012 the average consumer bought 1/3 of their holiday gifts online.

39% of all retailers said that free shipping was their marketing tool of choice.

In 200953% of retailers said they would offer free shipping during the holiday season.

Postal giants such as

Amazon offers same-day delivery which increases product conversion rates by 20-25%.

Have agreed to change the final shipping day before Christmas in order to meet the demand of Free Shipping Day.

Shopping card abandonment rate is 67%.

In 2011 the lowest day of shopping cart abandonment was in fact Free Shipping Day.

will abandon a cart if suddenly presented with high shipping costs.50%

of consumers

USA

has 20%lower cart abandonment

rate than global average.

Almost ironic, Americans conversion rate is 3x higher than global average.

Average order value is continually greater for shoppers offered free shipping.

Consumers prefer free shipping over discounted products.

20%of consumers say free shipping

is the most important factor

when determining where they shop

online.

of consumers19%

say they'll pay full price if retailers

offer free shipping.

of consumers79%

want some sort of shipping tracking

option.

90%of consumers

spend more if offered free

shipping.

avoid buying online because of

shipping costs.

of consumers37%

@nextopia

Sources:http://marketingfaq.net/marketing-2/e-commerce-industry-statistics-2014/ http://www.ibtimes.com/update-free-shipping-day-2013-100-stores-deals-december-18-free-delivery-christmas-list-1511728 http://www.freeshippingday.com/about/ http://www.freeshipping.org/statistics/ http://www.newsforshoppers.com/free-shipping-day-this-week-nearly-1000-stores-o�er-deals-delivery-by-xmas/36716974/ http://brandongaille.com/us-and-international-consumer-ecommerce-behavior-statistics/ http://www.statista.com/statistics/236503/amazons-annual-shipping-revenue-and-outbound-shipping-costs/ http://www.youstice.com/en/blog/entry/30-e-commerce-statistics-every-e-shop-owner-should-read

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