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An overview of the WooCommerce plugin for WordPress (and some of its extensions) presented to the East Bay WordPress Meetup on July 21st, 2013 by Sallie Goetsch
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July 21, 2013
EastBayWP.com
Our Meetup.com Page
http://www.meetup.com/Eastbay-WordPress-Meetup/
Fun with WooCommerce July 21st, 2013 Sallie Goetsch
@salliegoetsch
http://wpfangirl.com
Why Woo? At our last meetup about e-commerce plugins (March 2011), WooCommerce didn’t exist. Since then it’s been downloaded more than 1 million times. http://wordpress.org/plugins/woocommerce/stats/
Want the Dirt?
http://yoast.com/open-source-forking-branding/
http://wordpress.stackexchange.com/questions/43683/jigoshop-and-woocommerce-differences
Don’t Care about the Dirt?
• Try both plugins—both are free, with paid add-ons.
• They still have many similar features.
• The two continue to diverge.
• Some claim Woo provides better support and documentation.
• Pick the one you like best, or a different plugin entirely.
What Can You Sell with WooCommerce?
• Physical Products
• Downloadable (Virtual) Products
• External (Affiliate) Products
• Grouped Products
• Variable Products
• Classes (with $99 Sensei add-on)
• Subscriptions (with $99 add-on)
http://docs.woothemes.com/document/managing-products/
Payment Gateways
Built-In
• PayPal Standard
• Mijireh
• COD
• Check
• BACS
Extensions
• 2 CheckOut
• Amazon Payments
• Authorize.net
• Bitcoin
• FirstData
• Infusionsoft
• PayPal Express/Pro
• Stripe
• WePay
• …and more
Welcome to WooCommerce
Notice this button. It’s very important.
Read the Docs. You Need Them.
http://docs.woothemes.com/document/woocommerce/
Settings: Tons of These
Expect to spend time setting this up, and expect it to be different from site to site.
Auto-Generated Pages…
…And What’s on Them
Taxes
Rates Not Included
Get tax rates from http://www.taxrates.com/. There’s also a WooCommerce tax plugin at http://www.pnw-design.com/wordpress-plugins/
OMFG SHIPPING! UPS & USPS $49 each. Time to configure 15-30 min each.
Shipping from the Front End
Adding a Simple Product… Product Name
Product Description
Price & Tax Status
Excerpt
Product Categories
Gallery Images
Featured Image
…Almost Simple
External (Affiliate) Products Get this from your Amazon Associates page.
Affiliate Product Page
Variable Products
Variable Product Page
Downloadable Products
Download Page
Cross-sells & Up-sells
Single Product Page
Image Gallery
Product Description
Featured Image
Price/ Purchase Options
Product Page Shortcodes
Product Page from Shortcodes
Simple Products
Variable Products
Checkout Pages
PayPal Stripe
Shipping Calculation
Free Shipping
Account Page
WooCommerce Receipt
Email can be customized with templates. (This wasn’t.)
Receipt includes information collected via Gravity Forms and stored in a cookie (custom work for client)
WooCommerce Extensions
39 Free extensions
261 Extensions on 7/20/13
Prices from $29 - $99 for a single site license
WooCommerce + Gravity Forms
http://www.woothemes.com/products/gravity-forms-add-ons/
Coupons (Smart Coupon Extension)
Sell Subscriptions
http://www.woothemes.com/products/woocommerce-subscriptions/
$99 Single Site License
Manage Subscriptions
Sell Classes Sensei Plugin $99 single site license
This Is Not an API
The Good, Bad, & Ugly
Pros
• Base plugin is free & powerful
• Handles many types of products, including CSV import
• Works with most themes
• Decent documentation
Cons
• Cost of extensions adds up fast
• Doesn’t do donations
• API is display-based, not function-based
• Many Woo Themes interfere with CSS
• Not intuitive enough to use without docs
