Digital TransformationCulture

Gerry McGoverncustomercarewords.comNovember 15, 2016

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USE

"OrteliusWorldMap1570" by Abraham Ortelius - The Library of Congress.

Between 1570 and1598 at least 28

editions of the atlashad been published

Google Mapsconstantly changesbased on feedback

Simon Cross(@sicross)

TAGS=

NAMES

VACATION TIMESUCKERS!

“The Content Connection To Vendor Selection” Chief Marketing Officer Council, 2014.

Brad Tuttle, Customer Service Hell,2011.

YES

yes

‹#› © Customer Carewords Ltd. customercarewords.com

Source: Pew, Edelman, Gallup, Eurobarometer

Source: HBR

Company MarketValue

Source: HBR

Declining Value ofBrands

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http://gerrymcgovern.com/books/transform-rebels-guide-digital-transformation

‹#› © Customer Carewords Ltd. customercarewords.com

@gerrymcgovern

‹#› © Customer Carewords Ltd. customercarewords.com

+353 87 238 6136

@gerrymcgovern

gerry@customercarewords.com

Thank youcustomercarewords.comWWW.