Microsoft

By its mission is to Help people and Business throughout the world realize their full potential.

Microsoft company is one of the most biggest company in the world.

They develop and produce software for home customer and business solution They launch many gadget and entertainment stuff

• Also, They have social network

Microsoft just Took over one of the most popular voice communication service in the world

Search engine

“Microsoft is all around in world”

More than 100,000 employee !!!

Work for Microsoft

• Founder of Microsoft

Bill gate

Establish microsoft since 1981He work as Top-manger(CEO) of company

He is a number one shareholder as wellHe had invent and developed many famous product and software with his co-worker

Now also focus on the Bill & Melinda Gates Foundation.

What is the Future of “ Microsoft ”

Next era of Microsoft•Microsoft is making a large bet on what Gates calls these "natural user interfaces." It's one of the areas in which Gates will remain involved post-retirement.

Natural user interfacesOne effort focuses on transforming the human body itself into a user interface.

Body Computing

“Human beings are well evolved to communicate with our environments and with other people in amazingly complex ways

“Voice computing”

• Gates figures the keyboard and mouse account for about 95% of the way folks use computers today, though he expects the percentage "will go dramatically below that."

In another move beyond the keyboard and mouse, Microsoft last year bought Tellme Networks, which allows voice queries for news, weather and more.

No need to type and cick Just speak out , you can tell your PC, phone, car and TV • “what you want” You can ask information such as weather, traffic

Turn on please !!

“We're taking advantage of skills that humans have innately”.Gates said

Develop new window7(software operation)

• Microsoft provided "multitouch" in the next major version of Windows.

• Windows 7 will employ technology similar to what Apple is pushing on the Mac os. For example, you can drag and enlarge photos with your fingers.

VS

• Microsoft is figuring out how best to apply those human skills to computing.

• Here is some of the areas Microsoft is focusing on:

Using pen =Inside the company, researchers are working to further improve the Tablet PC experience. One example, still in the prototype stage but available as a download, is called InkSeine

Its FeatureNote everything every where

Add VDO and photo in your note

Share your note in social network

And so on

“Go Green company”

• “Reducing and Managing Computer Energy Consumption

• To help us meet our environmental goals, • Microsoft IT has deployed System Center Configuration

Manager 2007 R3 and greater power management controls to 165,000 desktop and laptop computers.

• Reducing and Managing Computer Energy Consumption

• The result was a 27 percent drop in the amount of power used by managed desktop computers, as well as a projected cost savings of $12 to $14 per computer, per year.

Chapter 1

The Exceptional Manager

“Bill Gate the microsoft founder”

•It has been 33 year that bill gate as Top manager. He has developed and invented many things

Three types of Managerial roles

Interpersonal role=>

Decisional role=>

Marketing Finance

Chief executive officer

Research and development manager

Operation officer Customer relationship

Media advertisingOnline service developer

“It will be something that change inputing word by keyboard over”

“We have to develop software which can recognize human voice”

Level of Management

Bill Gate is a star manager

1.Competitive Advantage

Looking for new innovation all the time

2.Manage For diversity

With more than 4 continents, 60countries => It's not easy manage at all !!

3.Manage for sustainability

“Reducing and Managing Computer Energy Consumption

Chapter 2Management

Theory

Scientific & Administrative ManagementCLASSICAL VIEWPOINTWas said by Frederick W. Taylor and the

GilbrethsEmphasized scientific study of work

methods to improve productivity of individual workers

Lets say that if the worker performs well, the result comes out good.

Select worker with the right ability for the task

Give workers the training to do the tasksIt views humans as a machine, which is its

con

Behavioral ViewpointUnderstand human behavior and of

motivating employees towards achievement work processes should be under the control of workers with the relevant knowledge, rather than of managers,who should acts as facilities

QUANTITATIVE VIEWPOINTApplied quantitative techniques, such as

statistics and computer simulationsCan be divided into two kinds, management

science and operation managementManagement Science focus on using mathematics

to solve problems and make decisionsOperation Management ‘being more effective’

focusing on delivery and production and to improve them to become more effective

SYSTEM VIEWPOINT Regards the organization as systems of

interrelated parts that operate together to achieve a common purpose

Consists of 4 parts - Inputs : money, people, information and materials- Outputs : products, services, profits, loses and the like that are produces by the organization- Transformation processes : organization capabilities and technology that are applied to converting inputs into outputs- Feedback : reactions of to outputs that affects inputs

CONTIGENCY VIEWPOINTManager’s approach should vary

according to the individual and environmental situation.

It begins to develop when managers discovered that under circumstances better results could be achieved by breaking the one-best-way rule.

QUALITY-MANAGEMENTQuality refers to the total ability of a

product or service to meet customer needsQuality control is the strategy for

minimizing errors by managing each stage of production.

Quality Assurance focuses on the performance of workers.

How the news relate to this chapterMicrosoft use behavioral viewpoint to

manage the work by hiring the employees who have ability according to the field they are working in.

Also, They use quality management to make sure that their product and services meet the needs of customers

According to System Viewpoint ;

- Inputs : Bill Gates put efforts on research in marketing and analyzes what customers need in a current era. Then spend time and expenses in order to distribute new products

- Outputs : After tough times, Bill Gates announced new products which is Tablet PC

- Transformation process : As everyone knows, Microsoft applies modern technology in manufacturing products.

- Feedback : People satisfy tablet PC established by Microsoft

QUALITY MANAGEMENT USING BY MICROSOFT

- Microsoft needs to make ‘quality assurance’ in order to make sure that employees work well and, as a result, the quality of product come out good and is pleased by customers

Chapter 3The Manager’s Changing

Work Environment &Ethical Responsibilities

Organization’s Environment

Internal Stakeholders1. Employee2. Owner3. Board of directors External Stakeholders Task Environment General Environment

1. Task Environment

CustomersCompetitorsSuppliersDistributorsStrategic AlliesEmployee OrganizationLocal CommunitiesFinancial InstitutionsGovernment RegulatorsSpecial Interest groupsMass Media

2. General Environment

Economic ForceTechnological ForceSociocultural ForceDemographic ForcePolitical ForceInternational Force

How the news relates to this chapter ?

Organizational Environment

1. Internal Stakeholder• Owner (Bill Gates)

2. External Stakeholder• Task Environment Customer Competitor (Apple Company)

• General Environment Technological Force Sociocultural Force

Gates has an generous values. He departed from his full-time duties at Microsoft and leads the main role at the Bill & Melinda Gates Foundation. He took the utilitarian approach.

The Microsoft also concerns about the environment by deploying System Center Configuration Manager 2007 R3 and greater power management controls.

Ethics And values

Activities GLOBAL HEALTH PROGRAM

GLOBAL DEVELOPMENT PROGRAM

UNITED STATES PROGRAM

Global health program

Global Development Program

United States Program

Chapter 5Planning

The Foundation of Successful management

PlanningWhat does Bill Gates think?

What is Microsoft going to do?

What are their plans?

Vision of Microsoft Microsoft is making a large bet on

what gates calls “ Natural user interfaces”

Strategic plan Microsoft is launching a new technology

that will be superior than tablet or PCs. What they call “Tabletop computer”

It is the human-type interfaces that will usher computing well beyond the keyboard-mouse-everything from tablets PCs with handwriting recognition to surface tabletop computers that recognize objects and human touch.

Tabletop Computer

Single Use-Projects Microsoft “Natural User Interfaces”

Project is plan developed for activities that are not likely to be repeated in the future