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Marhaba to the Cloud Camille Mendler Principal Analyst Informa Telecoms & Media CIENA Roundtable Dubai June 12, 2012

Marhaba to the Cloud: CIENA Middle East Roundtable

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Introduction to CIENA Cloud Networking Roundtable, held in Dubai on June 12, 2012.

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Page 1: Marhaba to the Cloud: CIENA Middle East Roundtable

Marhaba to the CloudCamille Mendler

Principal Analyst

Informa Telecoms & Media

CIENA Roundtable

Dubai

June 12, 2012

Page 2: Marhaba to the Cloud: CIENA Middle East Roundtable

Cloud: It’s really about consumption

2www.informatandm.com © All rights reserved

Eat what you want, when you want. No leftovers wasted.

Storage

Compute

Apps

Games

Video

Comms

Page 3: Marhaba to the Cloud: CIENA Middle East Roundtable

Our appetites continue to grow

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Cloud offers a better way to manage ebbs and flows of demand.

IMWWW @

1395 116 76172 142

Middle East: Average digital consumption (per person per month)

892 73 33 38118Note: Average monthly interactions per person across Middle Eastern region (mobile & fixed). Source: Informa Telecoms & Media

2011

2015

+46% +56% +59% +130% +274%

Text Web Messaging Email Video

90% of today’s Web contentwas created in the past two years

Page 4: Marhaba to the Cloud: CIENA Middle East Roundtable

Digital goods are delivered as needs

11/24/11 www.informatandm.com @ All rights reserved 4

It’s a dramatically different role for IT departments.

79% of a typical enterprise’sICT budget could move to the cloud vs

vs

vs

Liquid

Enable

Rigid

Prevent

vsCurate Maintain

Innovate React

Page 5: Marhaba to the Cloud: CIENA Middle East Roundtable

Services from…

Cloud means a new role for many

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Enterprises

Web

Colos / hostersTelcos

Software

Devices

GovernmentsCloud vending machine

Hardware

Integrators

Everyone is becoming a cloud supplier!

Page 6: Marhaba to the Cloud: CIENA Middle East Roundtable

Cloud can reinvigorate old norms

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Connected ‘things’ converse via the cloud.

Page 7: Marhaba to the Cloud: CIENA Middle East Roundtable

Telecom operators may hold the best cards

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Personal connectivity

Brand recognition

Wide areaconnectivity

Datacenters

Distribution

Security certifications

Billing

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Without a network, there is no cloud.

Page 8: Marhaba to the Cloud: CIENA Middle East Roundtable

145

Telecom cloud activity is accelerating

www.informtandm.com ©All rights reserved

Source: Informa Telecoms & Media

8

Middle Eastern operators have come late to the market.

1Q12

2010

201180

127

2009

61

Telecom operators active in cloud

2008

49

10

Page 9: Marhaba to the Cloud: CIENA Middle East Roundtable

Telcos spent $14bn on cloud in 2011

www.informatandm.com ©All rights reserved

Source: Informa Telecoms & Media

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Middle East operators have preferred to establish cloud partnerships versus major direct investments until now.

Telecom cloud investments

North America58.3%

Latin America0.8%

Europe7.1%

Russia & CIS2.7%

Asia30.8%

Africa0.2%

Middle East0.2%

90% of investment from North America and Asia

Page 10: Marhaba to the Cloud: CIENA Middle East Roundtable

Earth-bound assets do matter in a virtual world

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DATACENTER QUALITY CERTIFIED: TELECOM OPERATORS

Telecom operator Country Tier

Bell Canada Canada 3

BSNL – Dimension Data India 3

Cable & Wireless UK 3

COLT UK 3

Digicel Jamaica 3

ENTEL Chile 3

Etisalat UAE 3

Macquarie Telecom Australia 3

Megafon Russia 3

Mobily KSA 4

Primus Canada 3

STC KSA 4

Taiwan Mobile Taiwan 3

Telconet Ecuador 3

Telefonica Spain 4

T-Systems (Deutsche Telekom) Brazil, South Africa 3

Turk Telecom Turkey 3

Verizon Wireless US 3

Vivo Brazil 3

• Datacenter quality audits are rare

• You won’t find Amazon or Google on this list

• Middle East operatorsoutclass many peers

Sou

rce: Up

time In

stitute. In

clud

es bo

th d

esign

an

d co

nstru

ction

certificatio

ns.

When Middle East operators do invest, it is in premium assets.

Page 11: Marhaba to the Cloud: CIENA Middle East Roundtable

Fiber-rich societies are cloud ready

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New Middle East infrastructure projects are promising for cloud, but trusted institutions must provide endorsement.

Qatar’s National Broadband Network follows Singapore’sexample

The goal: ‘Liquid’ broadband for all

And a 0.3% boost in GDP as a result

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In 90 days, Singapore’s entire government willbe cloud based

Page 12: Marhaba to the Cloud: CIENA Middle East Roundtable

Cloud: A delicate & imbalanced ecosystem

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© All rights reserved

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Technology is a lesser issue than willingness and ability to change.

The challenges

•All digital assets must be on demand

• Network as well as compute

• Whatever the location or device

The consequences

• Less predictabilityof costs or revenues

• Need to invest in orchestration & reach

• Ensure legality (and safety) of consumption

Page 13: Marhaba to the Cloud: CIENA Middle East Roundtable

Final thoughts

• Cloud is for everyone: consumers, SMEs,enterprises, the public sector – and ‘things’

• Without a network, there is no cloud

• The cloud’s consumption model is elegant, but still complex to deliver

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Source: Flickr/M oyan Brenn

Page 14: Marhaba to the Cloud: CIENA Middle East Roundtable

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Thank You!

Camille Mendler

Principal Analyst, Informa Telecoms & Media

[email protected]

+44 7766 13 15 28

Twitter: @cmendler