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Chris Blandy, EVP Technology Solutions, Fox Networks Engineering & Operations

Simon Eldridge, Chief Product Officer, SDVI Corporation

10th November 2015

Migrating Media Supply

Chains to the Cloud

Agenda

• Introducing Fox Networks Engineering & Operations

• 2020 Vision and Current Challenges

• Introducing SDVI

• The SDVI AWS-based Solution for Fox

• Impact of the New System

• Q&A

Introducing Fox Networks

Engineering & Operations

Chris Blandy, EVP Technology Solutions, Fox NE&O

• Oversight of systems design, implementation and

sustaining engineering for broadcast, cable and digital

platforms

• Managing technical infrastructure for Los Angeles

based operations related to production, post

production, master control and multi-platform

distribution.

• Supports 35 broadcast and cable networks within the

Fox Networks Group family.

Fox NE&O at a Glance

• NE&O underpins our broadcast and cable networks business

• Supports 35 networks and 40k hours of live content annually

• 3,984 programs produced and ~330k hours of content played out per year across 3

NE&O managed production facilities

Creative

FunctionsClients

Distribution

Engineering & Facilities

• Fox Sports• FBC• FX/FXX/FXM• FXP

• Fox Sports• FBC• FX/FXX/FXM• FXP

• FBC/FOXNow• MyNetworkTV• MundoMax• 20th Dom. Synd• 20th Int’l Synd• Fox TV Stations• FX Suite/FXNow• NG Suite/NG TV• FS Racing

• FS1/FS2• RSNs• FCS• Fox Soccer+• FSN Net Base• Big Ten• Fox Sports Go• FOXSports.com• Fox Deportes

Third Party Clients• FOX News/Business• Other FBC Affiliates• MVPDs• FNG / 21CF

Key Metric Los Angeles Woodlands Charlotte Total

Production Control Rooms Supported:

10 - 3 13

Graphic Systems Supported: 105 - 30 135

Edit Systems: 221 - 24 245

Audio Editing: 15 - 1 16

Master Control Rooms 24 39 - 63

Satellite Distribution Paths 46 36 - 82

Desktop Editing/MediaHandling:

284 - 80 364

NE&O By Location

Fox NE&O is a factory with raw content inputs

and varying distribution outputs C

reat

ive

‒ Delivery Specs‒ Schedules‒ Program Planning

Dis

trib

uti

on

‒ Schedules‒ Commercial dub lists‒ Logs

Strategy & Planning

1Production Content /

Prep

2Live Production

3Distribution

4

Information Gathering/Prep

1Content

Intake/Staging

2Assembly/Packaging

3Distribution

4

MVPDs

Broadcast Affiliates

Emerging Platforms

‒ Content‒ Live Feeds‒ FilesIn

pu

tsIn

pu

ts ‒ Commercials‒ 3rd Party Programs

NE&O’s Long Term 2020 Strategy

A B C

Cre

ativ

eD

istr

ibu

tio

n

NE&O Currently Pursuing

Shift From Hardware-Based to Software-Based Systems for Multi-Platform Distribution

Develop Full Cloud Capability For End-To-End NE&O

Processes

Complete Migration to Cloud &

Dynamic Content Assembly

Scale for Direct to Consumer?

Phase 1 Phase 2 Phase 3 2020

FY15-FY16 FY16-FY18 FY17-FY19 FY20 & Beyond

NE&O Efficiency Benchmarks

1.8 1.6

1.11.0

0.80.7

0.0

0.2

0.4

0.6

0.8

1.0

1.2

1.4

1.6

1.8

2.0

2001 2006 FY 11 FY 12 FY 13 FY 14

Pe

r N

etw

ork

He

ad

cou

nt$1.0

$0.7 $0.6

$0.5

$0.2 $0.2

$0.0

$0.2

$0.4

$0.6

$0.8

$1.0

$1.2

2001 2006 FY 11 FY 12 FY 13 FY 14

Pe

r N

etw

ork

Co

st($

in

mil

lio

ns)

Cable Networks Operations Labor Costs

# of Networks: 5 8 12 12 14 16

Cable Network Management Overhead Efficiency

# of Networks: 5 8 12 12 14 16

$1.0

$0.7 $0.6

$0.5

$0.2 $0.2

$0.0

$0.2

$0.4

$0.6

$0.8

$1.0

$1.2

2001 2006 FY 11 FY 12 FY 13 FY 14

Pe

r N

etw

ork

Co

st($

in

mil

lio

ns)

Linear

Broadcast

Television &

Network Feeds

Video Content

and Metadata

(from suppliers)

Fox Broadcast Center

Los Angeles

Manual

Verification

Content

Normalization

Content

Captioning

Metadata

Systems

Content

Quality Check

Playout

Systems

Existing Content Factory

Introducing SDVI

Introducing SDVI

SDVI provides a suite of SaaS-based

infrastructure management applications

and services that enable dynamic

management of the 3rd Party Applications

and Resources required to publish

premium content to consumers, via

television or digital distribution channels.

What does SDVI solve?

• Spin up or spin down media infrastructure in minutes

• Shared versus dedicated infrastructure

• Infrastructure resources on-demand

• Best-in-class 3rd party applications, with no lock-in

• Facilitates the move to opex for media supply chains

• Accurate cost tracking and reports

• Infrastructure analytics and modeling

The SDVI Platform

SDVI Applications• Cloud-resident, workflow specific SDVI Applications that leverage the 3rd Party

Applications, SDVI Platform Services and virtualized infrastructure to address

common operational problems

SDVI Platform Services• Back-end SDVI services that provide functionality to the platform such as

resource management, analytics & optimization

SDVI Adapters• Connectors to 3rd Party Applications, and on or off premise processing, storage &

networking resources

3rd Party Applications• 3rd Party Applications such as transcoding, file-based QC and network/ router

control

Infrastructure• The infrastructure includes processing, storage and networking resources which

may be located in private or public cloud, or on premise

SDVI

Applications

SDVI

Platform Services

SDVI

Adapters

3rd Party

Applications

Infrastructure

Infrastructure Management for the Media Supply Chain

Fox Broadcast Centre

Los Angeles

Content

Quality Check

Content

Normalization

Content

Captioning

Distribution-ready content

and BXF metadata

Future Distribution

Platforms

Single sign-on & 2-factor

authentication viaBypass Path

Manual Upload

Video Content

(from suppliers)

Customer Portal

(content suppliers)

Content

Metadata

Impact of the New System

Expected results of the migration

• Reduced labor costs associated with supply chain

• Increased operational resilience

• Vanguard of ‘cloud-first’ strategy

• Transition to pay as you go model, transparent pricing

on a unit cost basis

• Elastically absorb peaks in volume

• Leading the ecosystem of broadcast engineering tool

providers to software-defined, cloud ready solutions

Q&A

Thank you!

chris.blandy@fox.com

simon.eldridge@sdvi.com

@sdvicorp