From a Mobile Telephone to a Computer - a Reality

Dysfunctiontrends in mobility

ian hay & imran ali

hello :)

• Ian Hay - Head of Emerging Technologies, Orange

• Imran Ali - Founding Partner, Carbon Imagineering

•Programme advisors for O’Reilly Emerging Telephony

•Contributors to ETel, Mobile Messaging 2.0 and (ex) TechCrunch UK

today...

•emergent trends & weak signals in mobile technology & usage

•basically... a collection of interesting stuff we’ve recently observed

some background

•Vint Cerf - 1.244 billion internet users; 3 billion mobile users

• Japan - PCs and laptops losing sales to cellphones

•Nokia - ‘it’s what computers have become’

some background

• sophistication & complexity aren’t the only trends for mobility

•more interesting developments than the N95, iPhone or Android

• the human-machie interface

• hardware trends

• ethnographics

1) human-machine interface

human-machine interface

• increased sophistication - more computer than cellphone

•UIs still stuck on menus, forms, dialog boxes

• iPhone’s not the only direction for mobility...

neokeys

fastap

mobile command line

•T9 + multitap

• invoke SMS commands to remote webapps (dopplr, jaiku, twitter)

•what if all mobile apps had command lines?

geovector

openkode & yap

2) hardware trends

open platforms

BUG labs

OLPC XO

mesh + SDR

power issues

3) ethnographics

ethnographics

• smart vs. simple

•understanding ethnographics is key

• jan chipchase - shared phones, cheap banking, social signalling, clocks & torches

ethnographics

•nokia designed a range of cheap enthographically driven handsets

•addressing real needs of users

•not pushing ARPU & sales

• simple phones are also needed in europe...understand your ethnographics!

thank you :)

•we hope our whistlestop tour of mobile trends was enlightening!

•http://imran.ali.name & http://mobilemessaging2.com

•http://ikisai.wordpress.com & http://www.orange.com