Lecture given by Outi Kuittinen, Co-creation lead of Demos Helsinki at Aalto University Design MA joint introduction course 2013. The theme of the course was openness and collaboration, so I opened up openness and collaboration as the method and the ethos of Demos Helsinki through three cases of our work. Outi Kuittinen, Co-creation Lead, Demos Helsinki Aalto Design MA introduction course themed ”Openness & collaboration 26 Aug 2013
Text of Openness and collaboration in the work of Demos Helsinki (Aalto Design MA intro)
1.Openness and collaboration as the method and the ethos of Demos Helsinki Three cases Outi Kuittinen, Co-creation Lead, Demos Helsinki Aalto Design MA introduction course themed Openness & collaboration 26 Aug 2013
2. Openness and collaboration is the method and the ethos of Demos Helsinki. It is the source of our innovation, quality, reputation and legitimacy. 3. Case 1 2009 4. Climate change & Scarce resources OC opper Uranium Fertile soil Alum inium Naturalgas Megatrend 5. Our economy and lifestyle is based on cheap and free natural resources 6. Intensive two-day workshops for different gatekeepers: hardware stores, lunch cafeteria chains, lifestyle media, housing companies, food stores... competitors around the same table developing service concepts that enable sustainable lifestyles > made them understand the role of their sector in the issue and run faster than the competitors LVILAITTEET ERISTEET ULKOVERHOUS RAHOITUS MRYKSET SSTT PSTT ASENNUSHUOLTO EUROT WATIT IKKUNAT LUVAT LMMITYS ESCO- RAHOITUS HOMMA TOIMII -TAKUU McDONALDS YHTEISTY- TAHOT OMA PROJEKTI -PLLIKK ENERGIA- MYYJT TARPEIDEN KARTOITUS KUSTANNUS-, KYTTIK- JA MAKSUARVIO UUSIN TEKNIIKKA HUOLTO- SOPIMUS Peloton Workshops: open collaboration between competitors 7. Some results Rautakesko, Finlands biggest hardware store company: Energy renovation service, store concept and staff education programme from 2010 Fazer Amica: Climate lunch experiment 2010, 60 new vegetable based lunch recipes, asset in b-2-b negations Lahden ateria: 13 % emission reduction and 100 000 of savings in 1 year by going through the lunch recipes and reducing biowaste Both food companies: enormous enthusiasm among the staff, deeper understanding of their profession and lot of positive public interest 8. Peloton Club is peer-incubator for energy smart startups 9. Case 2 2012 10. Changing population Percentage of population (2534 yrs) with a post basic level degree 19752005 Total working hours, hours per week Paid work Domestic work Total All Men Women Megatrend 11. Disparity between peoples desire and possibility in making a difference cc: kateboydellcc: Ilkka Luoma 12. People, and the collaboration between them, are the most underutilised resource we have. 13. Think if people in this room taught each other something they know. People, and the collaboration between them, are the most underutilised resource we have. 14. Think if people in this room taught each other something they know. People, and the collaboration between them, are the most underutilised resource we have. Discuss with your neighbour what you could teach to her. And vice versa. 15. An experiment on untapping the collaborative potential: Koulu a festival of learning from others. 16. Photo: Simo Karisalo Set the school free! In this school anyone can be a teacher. 17.