Harnessing Collective Intelligence

Presented by: Andrea, James, David and Sharon

What is collective

intelligence?

Hyperlinking

‘Foundation of the web’- O’reilly, 2009

FlickrFlickr allows users to upload and share

photos

EbayAuction website that collects information from users to see what

they like

Online shopping

Online gathers information by recommending

products

. Yahoo Mail, Yahoo News, Advertising, and Yahoo

Video

Started as an online book store , but expanded to selling

DVDs, CDs, electronics, apparel, furniture, food, and toys.

(online store)

Facebook

Open source software

BBC

Google

Wikipedia

Youtube

How web 2.0 has enabled

collective information