PhilaPlace for Non-Profits:Promoting Your Mission and History Online

Matthew FisherPresident, Night Kitchen Interactive

Sharing Stories from the City of Neighborhoods

• Launch Dec 2009 at www.philaplace.org

• 150+ stories researched and written by HSP about historic and cultural places in two of Philadelphia’s oldest neighborhoods– South Philadelphia

– Greater Northern Liberties

• 40+ stories by partners:– First Person Arts – audio stories

– Cross/Walks – audio stories

– Night Kitchen Interactive – video stories

• Thousands of historic photographs:– HSP, City of Philadelphia, dozens of other organizations

Selected Stories Featured

1875 Historic Map

Pop ups rotate through highlighted places

Popular Story showcased

Standard Google Maps controls

Goals for PhilaPlace

• Provide a rich, layered view of Philadelphia’s historic neighborhoods through place-based storytelling

• Explore how neighborhoods change over time with the introduction of new immigrant groups and other factors

• Provide a platform for partner organizations and individual visitors to share place-based historical and cultural stories and tours

• The Future: Expand beyond the two pilot neighborhoods of South Philly and Northern Liberties to all the city’s neighborhoods

Focus on a specific neighborhood

5 different historic map layers

3 different colored markers distinguish Historical Society, partner and visitor contributed content

Filter map markers by topic or source

Take a custom tour

View story, images and videos directly on the map

Choose more to view story detail page

Page through media and open larger view

Save story to MyPhilaPlace

View placement on map

Open location in Google maps

Colored Marker denotes source

Page through stops in tour

Link to relevant websites

View related topics

Page through related media

View references and tags

Partners can submit stories promoting their

mission and history

Organization’s location on map

Open location in Google maps

Colored Marker denotes Partner content

Related Topics, Media and

Tours available for Partner

content (when applicable)

Link to Partner organization’s

website

Browse Stories by topic

View list of stories by Most Viewed, Story Title, etc

Filter collections by Neighborhood, Topic, Media

Type or Source

View detailed records for

collection media and purchase images (when

applicable)

PhilaPlace blog showcases new

content and timely issues, press

room, etc.

Educators section provides lesson plans related to

the PhilaPlace site and content

Variety of lesson plans available at

launch

Each lesson plan has a detail page with resouce pdfs

and zip files to download all

materials

Save PhilaPlace stories to

MyPhilaPlace

Partners and visitors add stories

Create a personal tour to send to Google Maps

Create a MyPhilaPlace account

MyPhilaPlace gives visitors a place to save stories and create tours [text to come]

Stories saved or submitted by

visitor will appear when logged in

Map saved stories in Google

Nominate a series of stories as a tour

(such as stories submitted

showcasing an organization’s neighborhood

landmarks). HSP will create and add

to Tours.

Saved Stories mapped in Google appear with place name and location, allowing visitors to

print driving or walking directions and more

Select “Add a Story” at any time to

begin simple story

submission process

Enter place name and address

Enter story title and text

Upload a variety of media files including images, audio, and

video. Accepts multiple media files

with each story submission

Enter author name,

organization name and website

HSP terms state both story creator and HSP share rights to publish

story and related media that is uploaded

to PhilaPlace site

Receive feedback and email notifying visitor that

story is submitted. Another email will be

generated when story is approved and live on site

Join PhilaPlace!

• Create an account, save stories, map locations in Google

• Submit stories and related media about your organization

– If you are in South Philly or Northern Liberties your stories will be available right away

– If you are in another neighborhood your story will be saved until your neighborhood is added to the site

• Spread the word! Encourage others to submit stories and media

• The more stories added in a neighborhood, the more likely that neighborhood will be added next

• The more stories added, the more likely PhilaPlace will receive more funding to grow in the future

• PhilaPlace (www.philaplace.org) launch date: Dec 2009

THANK YOU