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Quick Start to Captioning Accessing Higher Ground November 15, 2012

Presentation at Accessing Higher Ground (AHEAD) 2012

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Presentation at Accessing Higher Ground (AHEAD) 2012 The first part of the presentation covers the basics of captioning for accessible online video, including captioning background, terminology, and applicable accessibility laws, as well as best practices around creating captions, the use of different captions formats, video player compatibility, impact of HTML5 and mobile devices on captioning, workflow options, and integrated captioning with lecture capture systems and video platforms. The second part of the presentation demonstrates the latest interactive web technologies that make video searchable, more navigable and engaging. Presenters: Tole Khesin 3Play Media

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Page 1: Presentation at Accessing Higher Ground (AHEAD) 2012

Quick Start to Captioning

Accessing Higher Ground November 15, 2012

Page 2: Presentation at Accessing Higher Ground (AHEAD) 2012

Agenda

Captioning basics

Process

Accessibility legislation

Value propositions

Beyond captions

Demos

Open discussion

Page 3: Presentation at Accessing Higher Ground (AHEAD) 2012

What Are Captions?

• Captions are text that is time-synchronized with the media

• Captions convey all spoken content as well as relevant sound effects

• Originated in the early 1980s from an FCC mandate for broadcast TV

Page 4: Presentation at Accessing Higher Ground (AHEAD) 2012

What Are Captions?

Terminology

• Captioning vs. Transcription

Page 5: Presentation at Accessing Higher Ground (AHEAD) 2012

What Are Captions?

Terminology

• Captioning vs. Transcription

• Captioning vs. Subtitling

Page 6: Presentation at Accessing Higher Ground (AHEAD) 2012

What Are Captions?

Terminology

• Captioning vs. Transcription

• Captioning vs. Subtitling

• Closed Captioning vs. Open Captioning

Page 7: Presentation at Accessing Higher Ground (AHEAD) 2012

What Are Captions?

Terminology

• Captioning vs. Transcription

• Captioning vs. Subtitling

• Closed Captioning vs. Open Captioning

• Post Production vs. Real-Time

Page 8: Presentation at Accessing Higher Ground (AHEAD) 2012

How Are Captions Used?

Page 9: Presentation at Accessing Higher Ground (AHEAD) 2012

Accessibility Laws

Section 504 “No individual, solely by reason of her or his disability…be denied the benefits of any program, service, or activity…”

Section 508 “All training and informational video and multimedia productions must contain captions …”

Page 10: Presentation at Accessing Higher Ground (AHEAD) 2012

Accessibility Laws

21st Century Communications & Video Accessibility Act (CVAA) “Closed captioning on video programming delivered using internet protocol….”

Section 504 “No individual, solely by reason of her or his disability…be denied the benefits of any program, service, or activity…”

Section 508 “All training and informational video and multimedia productions must contain captions …”

Page 11: Presentation at Accessing Higher Ground (AHEAD) 2012

Accessibility Laws

CVAA Phase-In Timeline Sept 30, 2012: All prerecorded programming that is not edited for Internet distribution

Mar 30, 2013: Live & near-live programming originally broadcast on television.

Sep 30, 2013 : Prerecorded programming that is edited for Internet distribution.

Mar 30, 2014: Archival programming

Page 12: Presentation at Accessing Higher Ground (AHEAD) 2012

Value Propositions

• Accessible for deaf and hard of hearing

• For ESL viewers

• Flexibility to view anywhere, such as noisy environments or offices

• Search

• Reusability

• Navigation, better UX

• SEO/discoverability

• Used as source for translation

Page 13: Presentation at Accessing Higher Ground (AHEAD) 2012

Captioning Process

1. Upload 2. Download 3. Publish

Page 14: Presentation at Accessing Higher Ground (AHEAD) 2012

Step 1. Upload Media Files

Page 15: Presentation at Accessing Higher Ground (AHEAD) 2012

Step 2. Download Captions File

Page 16: Presentation at Accessing Higher Ground (AHEAD) 2012

Step 3. Publish Captions

Page 17: Presentation at Accessing Higher Ground (AHEAD) 2012

Captions Formats

Common Caption Formats

SRT YouTube and other web players

DFXP Flash players

SCC iPods, iTunes, DVD encoding

SAMI Windows Media

QT QuickTime

STL DVD Studio Pro

CPT.XML Captionate

SBV YouTube

RT Real Media

WebVTT Emerging HTML5

Custom XML Custom formats

Custom Text Custom formats

SRT Example

Emerging standards for HTML5

Page 18: Presentation at Accessing Higher Ground (AHEAD) 2012

Simplifying the Workflow Video Player / Platform Integrations

Page 19: Presentation at Accessing Higher Ground (AHEAD) 2012

Captions Plugin

• Works with most video players

• Searchable • Supports multiple

languages

• SEO boost • Customizable • Free

Page 20: Presentation at Accessing Higher Ground (AHEAD) 2012

Beyond Captions

Page 21: Presentation at Accessing Higher Ground (AHEAD) 2012

Demos

• Implementations of captions + transcripts

• Examples of automated captioning workflows

• Searchable, interactive video libraries