SOLAR PORTABLE CHARGER

“ONE SOLUTION TO ALL YOUR POWER PROBLEM”

COMPANY PROFILE

Solar Portable Charger Private Limited

Address : 5th Floor , Building D, Stage 2, Dakin Technology Park , Bangalore-76.TEL: 080 23233232E-mail: sales@letsolar.comURL : www.solarportable.com

Our vision & mission

OUR MISSION IS TO ENSURE QUALITY SERVICE AND DURABILITY TO OUR CUSTOMERS.

“PREMIER NATIONAL REATILER WITH ICONIC CHARGER BRANDS

THAT OPERATE A MULTI CHANNEL BUSINESS INVOLVING

OUTSTANDING STORES AND ONLINE SITES.”

A solar charger employs solar energy to supply electricity to devices or charge batteries. They are generally portable chargers.

What do you mean by solar portable charger

Features :

A solar portable charger that charges all your electronic devices.

It is cost effective.

Eco- friendly.

Multi connector facility.

User friendly.

After sales service.

Colour variants.

The Solar Cableis two meters long. This allows you to place the panel at the sunniest spot, while keeping the changer in the shadows.

SizeH 37.0 | W 19.1 |H 14.6 | W 7.52 |

Weight105 grams (3.70 ounces)

Output voltage 5V and 20V

PRODUCT DESCRIPTION

Solar cell

Working of solar cell

Simple solar panel circuit

Solar energy user. Can be used with eco-friendly batteries also. User friendly. Multi connector facility. LED lights. Voltage selector. LED function indicator lights. Ultra thin design

UNIQUE SELLING PROPOSITION

PRODUCT : Multi purpose charger

PRICE : INR 3,499/-. Skimming pricing policy.

PLACE : Retail sale , online sale.

PROMOTION: Introductory offer 15% off , Social networking websites (Facebook page), publicity events and ground marketing.

Marketing mix

S.T.P.

SEGMENTING Demographic segmentation method. Age basis (22-45) and income basis.

TARGETING Corporate sector. Travellers.

POSITIONING To attain market leadership.

STRENGTHS Environmentally safe aspect of the product. Carbon emission is nil.

WEAKNESS Non water resistant. Works only in direct sunlight

S.W.O.T. ANALYSIS

OPPURTUNITIESMarket diversification.Potentially profitable market .

THREATSReplication.New updated versions.Competitors.

S.W.O.T. ANALYSIS

MANUFACTURING COST : ( cost per 100 Units)

16

Manufacturing cost = INR 22000/-Manufacturing cost = INR 22000/-

Assembling cost = INR 20000/-

Packaging cost = INR 30000/-

Assembling cost = INR 20000/-

Packaging cost = INR 30000/-

Transport cost = INR 1500/-

Warehouse cost = INR 50/-

Raw material = INR 2,28,000/- COST OF

PRODUCTION = INR

3,00,000 (Approx)

COST PER UNIT + PROFIT

=3000+499

Windshield suction caps

THANK YOU…!!!

PRESENTED BY:HITESH RAJJAYESH L. AWASTHI

(III B.B.M.)