Web Push Notifications Tim Varner Founder, Roost

@ Timvarner

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So how does it work?

How it Works A simple and easy user experience for your subscribers.

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Notifications appear right on the desktopSign up with Safari Click it to open the article

One Click Opt-In Your site visitors can choose to receive notifications at the click of a button.

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Start Sending Right Away Send push notifications at anytime to users that have agreed to receive them.

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What are some use-cases?

Send Manual Alerts7

Auto Notify8

Integrate with Your Content Marketing Strategy9

Share Promotional Offers10

Reduce Cart Abandonment11

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What’s the value prop?

Opt-In Rate Audience building on steroids.

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15%Web Push4%

Email (exceptional).5%

Email (typical)

Pushing is Sharing Web push helps you identify your most loyal followers and brand ambassadors.

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9X more social sharing from push notification subscribers

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30X faster than building an audience with an email newsletter

Build an Interactive Audience…Quicker Web push helps you build an online audience 30x faster than email, and 12x faster than twitter.

Early Adopters of Web Push 16

Browser Support 10x natural expansion in the near-term.

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ChromeSafari Firefox

2-3 months In early builds now

30% desktop market share

Released Late 2013 5% desktop market share

3-5 months In dev builds now

15% desktop market share

Thank you @timvarner